We are looking for a Marketing Manager to support Inspired Villages’ commercial objectives by developing and owning local marketing plans that drive awareness and generate sales across our village locations.
This is a highly visible and collaborative role, where you will act as the go‑to marketing partner for our villages. You will build strong, trusted relationships with stakeholders, providing an approachable and proactive point of contact for all local marketing needs. Your ability to understand local requirements and translate them into effective marketing activity will be key to your success.
You will be responsible for delivering campaigns that generate cost‑effective enquiries and high‑quality visits, making a direct contribution to sales performance across the business. Success in this role will also be defined by how effectively you coordinate marketing activity, demonstrating strong organisational skills, ensuring seamless delivery, and maintaining high standards. Your impact will be reflected not only in performance metrics but also in the positive feedback and confidence you build with stakeholders across the villages.
The Role
- Act as the primary marketing contact for all village teams, building strong, trusted relationships and becoming the go‑to advisor for all local marketing needs.
- Develop annual local marketing plans for each village to drive awareness, generate enquiries, and support sales performance.
- Own and manage local marketing budgets, ensuring ROI is effectively tracked, with insights shared and applied across villages to improve performance continuously.
- Partner closely with the villages and Sales teams, taking a highly collaborative and personable approach to understand local needs and tailor marketing activity accordingly.
- Deliver up‑to‑date, high‑quality marketing materials (e.g. brochures, inserts, website content), ensuring accuracy and relevance through strong stakeholder engagement.
- Maintain availability of promotional materials by coordinating requirements with the design team, managing inventory, placing orders, and ensuring timely delivery.
- Work in partnership with external agencies (PR, events, media) to deliver impactful and effective local marketing activity aligned to village objectives.
- Conduct ongoing analysis of local market conditions, including competitor activity and consumer trends, identifying opportunities to differentiate and strengthen local positioning.
- Coordinate the delivery of signage and out‑of‑home (OOH) campaigns to ensure strong visibility and create excellent first impressions across all villages.
- Centralise local media bookings and coordinate activity through the appointed media agency to drive consistency, efficiency, and value.
- Proactively engage with stakeholders across villages, maintaining regular communication, offering guidance, and ensuring marketing support is responsive, approachable, and aligned to business needs.
Key Requirements
- Proven track record in marketing, with the ability to manage multiple projects simultaneously and deliver measurable results.
- Experience acting as a key point of contact for stakeholders, providing guidance and support across a range of marketing needs.
- Strong background in working collaboratively with diverse teams, building trust and maintaining effective communication at all levels.
- Highly personable approach, with a track record of developing strong, long‑lasting stakeholder relationships.
The Benefits
- 33 days annual leave (inclusive of bank holidays, pro‑rated to your contracted working hours)
- Holiday buying scheme, allowing you to purchase up to one additional week of leave
- Big birthdays off (those ending in a 0)
- Bupa Health Cash Plan, including access to an employee assistance programme
- Life Assurance at four times your annual salary
- 5% matched pension scheme
- Access to SMART tech for everyday convenience
- Retail discounts across a wide range of outlets
- Wellbeing hub and resources, including discounts on wellbeing initiatives
- Cycle to work scheme
- Electric car scheme
- The opportunity to work within a unique village environment designed to support community, wellbeing, and exceptional service
At Inspired Villages, we welcome everyone, regardless of background, to be part of our thriving community. Here, you will be included, involved, and inspired to bring your unique talents to life. We are committed to fostering a culture of belonging, where individuality is celebrated, and you are encouraged to be your best every day.
