At a Glance
- Tasks: Lead exciting marketing campaigns for KFC, from concept to delivery and measurement.
- Company: Join ITG, a dynamic agency with a focus on creativity and collaboration.
- Benefits: Enjoy 25 days holiday, flexible working, and perks like wellness workshops and professional development.
- Other info: Hybrid role with opportunities for growth and community engagement.
- Why this job: Make an impact in a fast-paced environment while working with a well-known brand.
- Qualifications: Experience in account management and strong print production knowledge required.
The predicted salary is between 33750 - 41250 £ per year.
We’re looking for an experienced Senior Account Manager to join ITG and work on the KFC account, leading a mix of Local Restaurant Marketing and fast-moving Test & Learn activity. This is a varied, hands-on role where you’ll take ownership of campaigns from the initial client brief right through to delivery and measurement. You’ll work across print, digital, creative and technology, bringing together internal teams, suppliers and KFC stakeholders to make sure projects are delivered on time, within budget and to a high standard. Print is a major part of this role, so we’re looking for someone who really understands the journey from artwork and studio through to print production, POS and final delivery. You’ll also need to be comfortable working at pace, taking ownership when briefs aren’t fully defined and confidently recommending the right solution to the client. The role is hybrid, with an expectation to work from KFC’s Woking office on Wednesdays.
Key responsibilities
- Take day-to-day ownership of KFC’s Local Restaurant Marketing and Test & Learn projects from initial brief through to delivery and measurement.
- Manage integrated campaigns across print, digital, creative and technology channels.
- Translate client requirements into clear and actionable briefs for creative, studio, digital, production and technology teams.
- Lead pre-production, WIP and campaign-planning meetings, keeping stakeholders aligned on briefs, timelines and responsibilities.
- Build strong relationships with KFC stakeholders, franchise partners, internal teams and external suppliers.
- Develop and manage project plans, proactively identifying risks, dependencies, resource requirements and changing priorities.
- Manage fast-moving Test & Learn projects where briefs and priorities can develop quickly.
- Oversee print and POS activity, including artwork, production, supplier management, store allocations and delivery.
- Act as a quality gatekeeper, ensuring work is accurate, on-brand and aligned with KFC standards before presentation or delivery.
- Maintain accurate budgets, forecasts, purchase orders and financial documentation across projects.
- Identify opportunities to improve ways of working, increase efficiency and reduce production or delivery costs.
- Bring ideas and recommendations to the client rather than simply taking briefs, helping to add value and support the continued growth of the account.
Requirements
Essential
- Demonstrable experience in account management or client services experience, with strong evidence of managing projects from brief through to final delivery.
- Established Senior Account Manager experience, or demonstrable evidence of already operating consistently at this level.
- Strong hands-on print experience, with a detailed understanding of artwork, studio processes, print production and final delivery.
- Experience managing print suppliers and the production of retail or in-store POS materials.
- Experience delivering integrated campaigns across multiple channels, including print alongside digital and creative.
- Strong project management experience, including managing multiple briefs, timelines, budgets, risks, dependencies and changing priorities simultaneously.
- Experience taking ownership of fast-paced projects where client briefs may not always be fully defined.
- Strong client and stakeholder management skills, with the confidence to advise, challenge and recommend solutions rather than simply take instructions.
- Experience working with multiple internal teams and external suppliers to coordinate end-to-end campaign delivery.
- Strong commercial awareness, including experience managing project budgets, forecasts, purchase orders and supplier costs.
- Able to attend KFC’s Woking office on Wednesdays as part of the hybrid working arrangement.
Desirable
- Experience working within retail, hospitality, food service or another fast-paced consumer environment.
- Experience working on Local Restaurant Marketing, localised campaigns or multi-location retail activity.
- Experience delivering Test & Learn campaigns or other rapid-turnaround marketing activity.
- Strong knowledge across both print and digital campaign delivery.
- Experience working across creative, studio, production and technology teams within an integrated agency or client-services environment.
- Previous knowledge of ITG’s services, processes and ways of working would be advantageous for internal applicants.
- Previous experience working with KFC or another large, recognisable consumer brand would be beneficial.
Benefits
- Time off that works for you— 25 days' holiday + bank holidays, a paid Wellbeing Day, flexible bank holidays to honour cultural or religious observances, and the option to buy or carry over up to 5 extra days.
- Flexibility & lifestyle— Smart Working with up to 40% from home, and after 12 months, the option to work from abroad for up to 90 days a year.
- Family & life milestones— Enhanced family friendly leave, 3 extra days for your wedding/honeymoon, and an Employee Assistance Programme whenever you need support.
- Financial perks— Pension scheme, Corporate Medical Cash Plan, electric car salary sacrifice scheme, and tax-efficient payroll giving to your favourite charities.
- Growth & recognition— Funding for professional qualifications, monthly Employee of the Month awards (£250 bonus), and referral bonuses of up to £1,500.
- Community & wellbeing— Regular Wellbeing Workshops, 30+ Wellbeing Champions, a paid Volunteer Day, and an online perks platform with discounts on top brands, days out, and gym memberships.
We Value Diversity: We champion and welcome diversity in our workforce and ensure all job applicants receive equal and fair treatment, regardless of age, race, gender or gender identity, religion, sexual orientation, disability, or nationality. We are not only committed to increasing the visibility and recognition of talent from under-represented groups within our organisation, but the wider industry too. At the end of the day, we make sure we take time to look after ourselves, each other, and the planet, because we’re always stronger together. ITG have a number of community groups available to employees and exist to offer a safe space for like-minded colleagues, with shared interests to connect, socialise and check in with each other.
If you found yourself interested in knowing more, drop us your application and someone from our team will be in touch.
Senior Account Manager in Woking employer: Inspired Thinking Group (ITG)
Inspired Thinking Group (ITG) is an exceptional employer that champions a culture of collaboration and authenticity, making it an ideal place for professionals looking to thrive in a dynamic environment. Located in London, ITG offers unparalleled opportunities for growth and development, allowing you to work with world-class brands while leading innovative marketing strategies. With a focus on operational excellence and a commitment to fostering strong client partnerships, ITG provides a rewarding career path for those eager to make a meaningful impact in the tech-led marketing landscape.
Contact Details:
Inspired Thinking Group (ITG) Recruitment Team
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