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- Tasks: Support automotive retailers with marketing expertise and campaign execution.
- Company: Dynamic automotive marketing firm focused on innovation and growth.
- Benefits: 25 days holiday, wellbeing day, remote work options, and competitive salary.
- Why this job: Make a real impact in the automotive industry while building strong relationships.
- Qualifications: Experience in automotive marketing and strong communication skills required.
- Other info: Join a diverse team that values wellbeing and community engagement.
The predicted salary is between 36000 - 60000 £ per year.
Please note this is a 12-Month Fixed Term Contract. The Field Consultant will be responsible for supporting automotive retailers by delivering onsite marketing expertise, campaign execution, and performance optimisation. The role bridges central marketing strategy and local retailer implementation, ensuring brand consistency, lead generation, and commercial growth across the network.
Key Responsibilities:
- Support the rollout of local marketing campaigns
- Advise on local marketing activity, including digital advertising, social media, CRM, email and showroom events
- Ensure correct use of brand guidelines across online and offline materials
- Coordinate local activations, events, and promotions to drive showroom traffic and leads
- Analyse marketing KPIs such as leads, conversion rates, footfall, and ROI
- Use insights to recommend improvements to retailer marketing strategies
- Produce visit reports, performance reviews, and action plans
- Educate retailer teams on marketing tools, platforms, and best practice
- Provide coaching on digital marketing, lead handling, and customer journey optimisation
- Identifying growth opportunities and solving local challenges
- Liaise with central marketing teams and internal agency team
Qualifications & Experience:
- Experience in automotive marketing, or field-based consultancy
- Strong understanding of UK automotive retailer operations
- Knowledge of digital marketing channels (paid media, social, CRM, lead management)
- Excellent communication, presentation, and relationship-building skills
- Ability to analyse data and translate it into actionable recommendations
- Full clean UK driving licence and willingness to travel extensively
Desirable:
- Experience working with OEMs, Retailer groups, or automotive marketing agencies
- Familiarity with platforms such as Google Ads, Meta, dealer websites, and CRM systems
- CIM or other marketing qualification
Personal Attributes:
- Commercially minded and results-driven
- Confident, professional, and credible with senior stakeholders
- Highly organised and able to manage a field-based workload
- Proactive, adaptable, and solution-focused
Work’s a Treat! On top of a competitive salary, you can expect a whole load of perks:
- 25 days’ holiday + bank holidays
- Annual Wellbeing Day
- Pension Scheme
- Corporate Medical Cash Plan
- Smart Working Options
- Employee Assistance Programme
- Cycle to Work Scheme
- Monthly Employee Awards
- Raising money for charity including a paid Volunteer Day
- Referral scheme
- Wellbeing Programme
- Enhanced Family Friendly Leave
We Value Diversity. We champion and welcome diversity in our workforce and ensure all job applicants receive equal and fair treatment, regardless of age, race, gender or gender identity, religion, sexual orientation, disability, or nationality.
What next? If you found yourself interested in knowing more, drop us your application and someone from our team will be in touch.
Field Consultant (Automotive Marketing) in Birmingham employer: Inspired Thinking Group (ITG)
Contact Detail:
Inspired Thinking Group (ITG) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Consultant (Automotive Marketing) in Birmingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the automotive marketing scene. Attend industry events, join online forums, and don’t be shy to reach out on LinkedIn. Building relationships can open doors that a CV just can’t.
✨Tip Number 2
Show your passion for the role! When you get the chance to chat with potential employers, let your enthusiasm for automotive marketing shine through. Share your ideas on local campaigns or how you’d tackle challenges – it’ll make you stand out!
✨Tip Number 3
Prepare for those interviews! Research the company and their marketing strategies. Think about how your experience aligns with their needs, especially in terms of digital marketing and lead generation. Being well-prepared shows you’re serious about the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from candidates who are genuinely interested in joining our team!
We think you need these skills to ace Field Consultant (Automotive Marketing) in Birmingham
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Field Consultant role. Highlight your experience in automotive marketing and how it aligns with our needs. We want to see how you can bridge central marketing strategy with local retailer implementation!
Showcase Your Skills: Don’t forget to emphasise your communication and relationship-building skills. We’re looking for someone who can connect with senior stakeholders and educate retailer teams, so let us know how you’ve done this in the past!
Be Data-Driven: Since analysing marketing KPIs is key for this role, include examples of how you've used data to make recommendations or improve strategies. We love seeing candidates who can turn numbers into actionable insights!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and get the ball rolling. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Inspired Thinking Group (ITG)
✨Know Your Automotive Marketing Inside Out
Make sure you brush up on your knowledge of automotive marketing trends and strategies. Familiarise yourself with the latest digital channels, CRM systems, and how they apply to local retailers. This will show that you're not just a candidate, but someone who understands the industry.
✨Build Relationships Before You Even Start
Since this role involves liaising with various stakeholders, think about how you can demonstrate your relationship-building skills during the interview. Prepare examples of how you've successfully collaborated with teams or clients in the past, especially in a field-based consultancy context.
✨Showcase Your Analytical Skills
Be ready to discuss how you've used data to drive marketing decisions. Bring examples of KPIs you've analysed and how those insights led to actionable recommendations. This will highlight your ability to optimise performance, which is key for this role.
✨Prepare Questions That Matter
Think of insightful questions to ask your interviewers about their current marketing challenges or upcoming campaigns. This shows your genuine interest in the role and helps you understand how you can contribute to their success right from the start.
