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- Tasks: Lead global marketing campaigns and shape brand strategy for education products.
- Company: Globally respected education organisation with a focus on innovation.
- Benefits: Hybrid working, excellent benefits, and the chance to make a global impact.
- Other info: Collaborative environment with opportunities for professional growth.
- Why this job: Join a dynamic team and drive brand awareness in international markets.
- Qualifications: Experience in brand marketing and multi-channel campaign delivery.
The predicted salary is between 45000 - 55000 £ per year.
We are delighted to be partnering with a globally respected education organisation to appoint a Marketing Manager for Assessment Brand and Campaigns. This role offers a genuine opportunity to make a real impact and offers hybrid working (minimum 2 days per week in the Oxford office) and excellent benefits. This high-impact, international role within English language assessment is responsible for shaping brand strategy and delivering integrated, multi-channel marketing campaigns for globally recognised assessment products. The focus is on driving brand awareness, preference and adoption across institutions, language schools and international markets.
Responsibilities
- Lead the full lifecycle of global campaigns, from insight and concept through to execution, optimisation and reporting, while supporting localisation across priority regions.
- Own brand strategy and messaging, ensure consistency across all channels and materials, and develop compelling content and sales enablement assets that support recognition and growth.
- Collaborate closely with product, sales, research and recognition teams; partner with regional offices, creative agencies and key internal stakeholders to deliver integrated campaigns.
Qualifications and Experience
- Experience as a brand marketer with strong strategic thinking and excellent stakeholder management skills.
- Proven ability to plan and deliver multi-channel campaigns.
- Backgrounds in education, assessment, edtech or related international sectors are particularly well suited; broad brand marketing experience will also be considered.
Benefits and Working Arrangements
- Hybrid working arrangement (minimum 2 days per week in the Oxford office) with an opportunity to make a global impact.
Marketing Manager, Brand & Campaigns employer: Inspired Selection
Contact Detail:
Inspired Selection Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, Brand & Campaigns
✨Tip Number 1
Network like a pro! Reach out to your connections in the education and marketing sectors. We can leverage platforms like LinkedIn to find mutual contacts who can introduce us to decision-makers at companies we're interested in.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best campaigns and projects. We should include case studies that demonstrate our strategic thinking and results-driven approach, especially in brand marketing.
✨Tip Number 3
Prepare for interviews by researching the company’s brand and recent campaigns. We need to be ready to discuss how we can contribute to their goals and drive brand awareness in the education sector.
✨Tip Number 4
Apply through our website! It’s the best way to ensure our application gets noticed. Plus, we can tailor our application to highlight our experience in multi-channel campaigns and stakeholder management.
We think you need these skills to ace Marketing Manager, Brand & Campaigns
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in brand strategy and multi-channel campaigns, as these are key for us. Use specific examples that showcase your skills and achievements in similar roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Tell us why you're passionate about education and how your background aligns with our mission. Be sure to mention any relevant experience in the education or assessment sectors, as this will resonate with us.
Showcase Your Strategic Thinking: In your application, demonstrate your strategic thinking skills. We want to see how you've led campaigns from concept to execution. Share insights on how you’ve optimised campaigns in the past and the impact they had on brand awareness.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. This way, we can easily track your application and ensure it gets the attention it deserves. Plus, it shows us you're keen to join our team!
How to prepare for a job interview at Inspired Selection
✨Know Your Brand Inside Out
Before the interview, dive deep into the organisation's brand strategy and recent campaigns. Understand their target audience and how they position themselves in the education sector. This will help you demonstrate your strategic thinking and show that you're genuinely interested in their mission.
✨Prepare for Multi-Channel Campaign Discussions
Be ready to discuss your experience with multi-channel marketing campaigns. Have specific examples at hand that showcase your ability to lead campaigns from concept to execution. Highlight any metrics or results that illustrate your success in driving brand awareness and adoption.
✨Showcase Your Collaboration Skills
This role requires working closely with various teams. Prepare anecdotes that highlight your stakeholder management skills and your ability to collaborate effectively. Discuss how you've partnered with different departments or external agencies to achieve campaign goals.
✨Ask Insightful Questions
At the end of the interview, ask questions that reflect your understanding of the role and the organisation. Inquire about their future campaign strategies or how they measure success in brand awareness. This shows your enthusiasm and strategic mindset, making you a memorable candidate.