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- Tasks: Manage Google and Meta Ads campaigns, driving leads and sales for diverse clients.
- Company: Join Inspired Agency, a leading digital marketing firm in Newcastle with a focus on innovation.
- Benefits: Enjoy 22 days annual leave, hybrid working, flexible hours, and fun staff socials.
- Why this job: Be part of a dynamic team delivering impactful campaigns while growing your PPC skills.
- Qualifications: Experience with multi-channel advertising and proficiency in Google Analytics required.
- Other info: Competitive salary and a vibrant work culture await you!
The predicted salary is between 28800 - 42000 ÂŁ per year.
3 days ago Be among the first 25 applicants
Are you ready to advance your career as a PPC Specialist? Join our dynamic and rapidly expanding Digital Marketing team at an established agency based in the heart of Newcastle. We are looking for an experienced and proactive PPC professional who can make an immediate impact, taking ownership of client accounts and delivering measurable results from day one.
At Inspired Agency, we pride ourselves on delivering tailored, results-driven digital marketing strategies for a diverse portfolio of clients, ranging from high-street retail brands to industry-leading specialists. With a strong emphasis on innovation and continuous improvement, our PPC team manages over ÂŁ6 million in annual advertising spend across platforms including Google, Meta, and YouTube, alongside emerging advertising channels.
The Role
You will be responsible for the paid (Google and Meta Ads) elements of a portfolio of clients’ integrated, multi-channel campaigns. You will have a passion for paid advertising and will draw on all appropriate options to drive leads, sales, visits and subscriptions for a broad range of clients.
All campaigns involve significant planning and strategy and you will collaborate with our in-house web/software development teams, designers, copywriters and SEO professionals to utilise and support the delivery of paid campaign objectives.
In this role, you will:
- Take end-to-end responsibility for Google and Meta Ads campaigns, from initial setup and strategy development to ongoing optimisation and reporting.
- Manage paid advertising strategies for a variety of clients across retail, blue-chip companies, and niche industries.
- Analyse performance data to identify trends and opportunities, producing actionable insights to inform campaign strategy and support business development efforts.
- Monitor account performance daily, restructuring campaigns where necessary to improve key performance metrics.
- Successfully onboard new accounts, develop tailored strategies based on client objectives and collaborate with internal teams, including designers, developers, and SEO professionals, to align efforts across campaigns.
- Stay ahead of industry trends, testing new ad formats and technologies to maximise client success and satisfaction.
- Strong experience with multi-channel advertising strategies across Google, Meta, and other platforms.
- Knowledge of feed optimisation for shopping campaigns.
- Proficiency in tracking and reporting using Google Analytics.
- Exceptional written and verbal communication skills in English.
- Ability to configure and manage pixel tracking for enhanced targeting and analytics.
Required Certifications
- Google Ads – Search.
- Google Ads – Shopping.
- Google Ads – Measurement.
- Experience creating dashboards for performance monitoring and task prioritisation.
- Familiarity with automated scripts to enhance account performance.
- Hands-on experience auditing accounts and identifying opportunities for business development.
- Proficiency with tools like Google Looker Studio, Google Tag Manager, and third-party platforms such as Microsoft Ads, LinkedIn Ads, Amazon Ads, Pinterest Ads, TikTok Ads, Criteo, or AdRoll.
- Strong presentation and communication skills, contributing effectively to client calls and meetings.
What We Offer
In addition to a competitive salary, we provide an excellent benefits package, including:
- 22 days annual leave + public holidays
- An extra day off on your birthday
- Pension
- Hybrid working and flexible working hours
- Monthly staff lunch
- Friday drinks – AKA \’The Beer Fridge\’
- Staff socials
- Bike to work scheme
If you’re ready to elevate your career and contribute to impactful, performance-driven campaigns, we’d love to hear from you! Apply now
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing and Sales
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Industries
Marketing Services
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PPC Specialist employer: Inspired Agency
Contact Detail:
Inspired Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in PPC advertising, especially on platforms like Google and Meta. This will not only help you during interviews but also demonstrate your proactive approach to staying updated in a fast-paced industry.
✨Tip Number 2
Network with current PPC professionals or join relevant online communities. Engaging with others in the field can provide insights into the role and may even lead to referrals, which can significantly boost your chances of landing the job.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share measurable results and the strategies you employed, as this will showcase your hands-on experience and ability to drive performance.
✨Tip Number 4
Demonstrate your analytical skills by preparing examples of how you've used data to optimise campaigns. Highlighting your ability to analyse performance metrics and make data-driven decisions will resonate well with the hiring team.
We think you need these skills to ace PPC Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PPC and digital marketing. Focus on specific achievements, such as successful campaigns you've managed or metrics that demonstrate your impact.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for PPC advertising. Mention your familiarity with Google and Meta Ads, and how your skills align with the needs of Inspired Agency. Be sure to express your enthusiasm for contributing to their innovative team.
Showcase Relevant Certifications: List any relevant certifications prominently in your application. Highlight your Google Ads certifications and any other qualifications that demonstrate your expertise in PPC strategies and analytics.
Demonstrate Analytical Skills: In your application, provide examples of how you've used data analysis to inform campaign strategies. Discuss tools you’ve used, like Google Analytics, and how you've leveraged insights to improve performance.
How to prepare for a job interview at Inspired Agency
✨Showcase Your PPC Knowledge
Make sure to brush up on your knowledge of Google and Meta Ads. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved. This will demonstrate your expertise and passion for paid advertising.
✨Prepare for Data Analysis Questions
Since the role involves analysing performance data, expect questions about how you interpret data and use it to inform campaign strategies. Bring examples of how you've identified trends and made adjustments based on your findings.
✨Demonstrate Collaboration Skills
The job requires working closely with various teams, so be ready to discuss your experience collaborating with designers, developers, and SEO professionals. Share specific examples of successful projects where teamwork was key to achieving results.
✨Stay Updated on Industry Trends
Show your enthusiasm for the industry by discussing recent trends or new ad formats you've tested. This will highlight your proactive approach and commitment to continuous improvement, which is essential for success in a fast-paced digital marketing environment.
