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For Companies At a Glance
- Tasks: Drive sales for cutting-edge defence solutions and build strategic customer relationships.
- Company: Join a growing specialist in SIGINT and counter-drone solutions.
- Benefits: Competitive salary, commission, private medical, pension, and 25 days annual leave.
- Why this job: Be a commercial leader in a dynamic industry with real impact on national security.
- Qualifications: B2B sales experience in defence or critical infrastructure; strong negotiation skills.
- Other info: Exciting opportunities for career progression and professional development.
The predicted salary is between 36000 - 60000 £ per year.
Location: Client head office (Lincoln) with regular travel to customer sites and trade shows.
Salary: Competitive + Bonus scheme
Type: Full-time (office based)
Client is a growing specialist in SIGINT and counter-drone (C-UAS) solutions for defence, aviation and critical national infrastructure. They design and deliver rugged, field-proven hardware and integrated services to commercial and public-sector customers. As we scale sales across the UK and international markets, we are looking for a commercial leader who can turn technical capability into repeatable revenue.
Role overview
Working into the Head of Sales and Marketing, a commercially driven Sales Manager to own and grow regional and vertical accounts, convert pipeline into wins, and develop partner channels for SIGINT and C-UAS solutions.
Key responsibilities
- Own sales for assigned territory / verticals (defence, airports, prisons, CNI), end-to-end: prospecting, qualification, quoting, negotiation and close.
- Manage a pipeline using CRM (Salesforce or similar); support delivery of accurate monthly forecasts.
- Lead tender responses and commercial input to capture plans (PQQs, ITTs, proposals).
- Build and manage strategic customer relationships (MOD, airport operators, integrators, prime contractors).
- Develop channel and reseller partnerships.
- Coordinate with engineering, product and delivery teams to ensure solution fit and smooth handover.
- Represent Metis at shows, demos and customer briefings; run product demonstrations.
- Meet and exceed quarterly sales targets and agreed KPIs.
Essential experience & skills
- Experience operating or selling C-UAS, radar, EO/IR, communications or ISR systems.
- B2B sales experience in defence, aerospace, security or critical infrastructure.
- Proven track record selling technical hardware + services (systems, sensors, integrated solutions).
- Strong tendering/proposal experience and commercial negotiation skills.
- Excellent stakeholder management – able to influence technical and procurement audiences.
- Comfortable presenting technical solutions to senior customers and at events.
- Competent with CRM tools and MS Office.
- Full UK driving licence; willingness to travel frequently (UK & occasional international travel).
- Right to work in the UK.
Desirable (would add value)
- Familiarity with MOD procurement routes, NPSA/CPNI guidance, and basic cyber/secure-by-design concepts (e.g., NIST frameworks).
- Existing relationships within airports, MOD units, security integrators or CNI operators.
- Security Clearance (SC) or eligibility to obtain.
What success looks like (KPIs)
- Achieve/exceed quarterly sales targets and hit annual revenue plan.
- Pipeline growth and pipeline-to-win conversion rate improvements.
- Number of strategic accounts activated, and number of partners onboarded.
- Accurate monthly forecasting and short sales cycles on defined opportunities.
What we offer
- Competitive base salary + commission structure.
- Private medical, pension contributions.
- 25 days annual leave (plus bank holidays).
- Training & development budget; opportunities for career progression.
Sales Manager in Grantham employer: Insignis Talent
Contact Detail:
Insignis Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager in Grantham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the defence and aerospace sectors. Attend trade shows, seminars, and local meetups to build relationships that could lead to job opportunities.
✨Tip Number 2
Showcase your expertise! When you get the chance to present or demo, make it count. Use these moments to highlight your knowledge of C-UAS solutions and how they can benefit potential clients.
✨Tip Number 3
Follow up after meetings! A quick email thanking them for their time and reiterating your interest can keep you top of mind. Plus, it shows you're proactive and serious about the role.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us. Make sure your application reflects your passion for sales and technical solutions in the defence sector.
We think you need these skills to ace Sales Manager in Grantham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Sales Manager. Highlight your experience in B2B sales, especially in defence or critical infrastructure, and showcase any relevant technical skills. We want to see how you can turn your past experiences into success for us!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for our team. Mention specific achievements in sales and how they relate to the SIGINT and C-UAS solutions we offer. Let’s see your passion for the industry!
Showcase Your Tendering Skills: Since tender responses are key in this role, make sure to highlight your experience with proposals and commercial negotiations. We love seeing examples of how you've successfully managed tenders in the past, so don’t hold back!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Insignis Talent
✨Know Your Product Inside Out
Before the interview, make sure you understand the SIGINT and C-UAS solutions inside and out. Familiarise yourself with the technical aspects and how they apply to different sectors like defence and aviation. This will help you confidently discuss how you can turn these capabilities into revenue.
✨Showcase Your Sales Strategy
Prepare to discuss your approach to managing a sales pipeline and converting leads into wins. Use specific examples from your past experience to illustrate how you've successfully navigated similar challenges, especially in B2B environments within defence or critical infrastructure.
✨Build Rapport with Stakeholders
Highlight your experience in stakeholder management during the interview. Be ready to share how you've influenced technical and procurement audiences in the past. This will demonstrate your ability to build strategic customer relationships, which is crucial for this role.
✨Prepare for Technical Presentations
Since you'll be presenting technical solutions to senior customers, practice explaining complex concepts in simple terms. Consider doing mock presentations to friends or colleagues to refine your delivery and ensure you're comfortable discussing the products at trade shows and customer briefings.