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For Companies At a Glance
- Tasks: Create and manage premium content that tells our luxury brand story.
- Company: Join a leading luxury and financial services company with a strong reputation.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Make an impact by engaging high-net-worth audiences through compelling storytelling.
- Qualifications: Experience in luxury or financial sectors, with strong writing and editing skills.
- Other info: Collaborative team culture with a focus on innovation and brand integrity.
The predicted salary is between 36000 - 60000 £ per year.
The Content Manager will execute a premium, insight-driven content strategy across Insignia and VCFC, ensuring consistent storytelling that reflects our luxury and financial payments positioning. This role will be responsible for editorial excellence, brand voice, content visualization (video, animation, graphic motion) and cross-functional collaboration to engage high-net-worth audiences, build credibility, and enhance brand visibility.
Key Responsibilities
- Content creation: collaborate with the head of content on the plan and execute on all content across the comms ecosystem (website, PR, organic and paid channels posts/ads, sales and product presentations, marketing collateral) supporting business goals across Insignia and VCFC.
- Brand alignment: Author, proofread, and maintain all content across digital, print, executive communications, and PR to reflect the company’s luxury and financial positioning.
- Value proposition visualisation: Create relevant visuals, working with design and social media manager and ensuring they reflect the brand and product attributes.
- Editorial Excellence: Produce high-quality articles, reports, and insights that showcase expertise and resonate with HNWI audiences.
- Calendar Ownership and execution: coordinate content calendar and execution across marketing, lifestyle service team, and sales; manage timelines, workflows, and pipelines.
- PR & Media Relations: Build and maintain relationships with top-tier financial and luxury media to enhance visibility and safeguard brand reputation.
- Cross-Functional Collaboration: Partner with Product, digital media, design teams to ensure unified storytelling across all client touchpoints.
- Compliance & Brand Integrity: Ensure all communications adhere to rigorous standards of accuracy, discretion, and regulatory alignment.
- Measured Impact & Engagement Optimisation: Track engagement, sentiment, and brand perception, refining strategy and content to maximize impact.
Professional Requirements
- Proven experience in luxury, financial services, or high-credibility sectors.
- Exceptional writing, editing, and storytelling visualisation skills across multiple channels.
- Experience managing and executing content calendars across multiple teams.
- Comfortable operating in regulated environments with high attention to detail.
- Strategic thinker with ability to translate insights into compelling, brand-aligned content with strong visual identity.
Content Manager in London employer: Insignia Group of Companies
Contact Detail:
Insignia Group of Companies Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We can’t stress enough how important it is to build relationships that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially in content creation and visualisation. We recommend showcasing projects that align with luxury and financial themes to catch the eye of potential employers.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand voice and recent campaigns. We want you to walk in confident, ready to discuss how you can elevate their content strategy!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search. Let’s get you that Content Manager role!
We think you need these skills to ace Content Manager in London
Some tips for your application 🫡
Show Off Your Storytelling Skills: As a Content Manager, storytelling is key! Make sure your application reflects your ability to craft compelling narratives. Use examples from your past work that showcase how you've engaged audiences and aligned with brand voice.
Tailor Your Content: Don’t just send a generic application! Tailor your CV and cover letter to highlight your experience in luxury and financial services. We want to see how your background aligns with our premium positioning and the specific responsibilities of the role.
Highlight Collaboration Experience: This role involves a lot of cross-functional collaboration, so be sure to mention any experience you have working with different teams. Show us how you’ve successfully partnered with design, marketing, or PR teams to create cohesive content.
Keep It Professional Yet Engaging: While we love creativity, remember that this is a professional role. Ensure your application is polished and adheres to high standards of accuracy. But don’t shy away from letting your personality shine through – we want to see the real you!
How to prepare for a job interview at Insignia Group of Companies
✨Know Your Audience
Before the interview, research the company’s target audience, especially high-net-worth individuals. Understand their preferences and pain points so you can tailor your responses to show how your content strategies can engage them effectively.
✨Showcase Your Portfolio
Bring examples of your previous work that demonstrate your editorial excellence and storytelling skills. Highlight pieces that align with luxury and financial services, as this will resonate well with the interviewers and showcase your fit for the role.
✨Prepare for Collaboration Questions
Since cross-functional collaboration is key in this role, be ready to discuss your experience working with different teams. Share specific examples of how you’ve successfully partnered with design, marketing, or product teams to create cohesive content.
✨Demonstrate Strategic Thinking
Be prepared to discuss how you translate insights into compelling content. Think of a time when you used data to inform your content strategy and be ready to explain the impact it had on engagement and brand visibility.
