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- Tasks: Lead magazine advertising sales and develop strategies to boost revenue.
- Company: Join a dynamic team in the luxury media sector, driving innovative advertising solutions.
- Benefits: Enjoy competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Be at the forefront of media sales, shaping trends and making impactful connections.
- Qualifications: 10+ years in advertising/media sales, with strong client relationships and a relevant degree.
- Other info: Ideal for those passionate about luxury brands and creative advertising strategies.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking a dynamic and results-driven Commercial Director to lead our magazine advertising sales operations. This individual will be responsible for developing and executing a robust commercial strategy to grow advertising revenue across print and digital platforms. The ideal candidate will have a strong network of clients and agencies in the luxury, fashion, travel, finance, and lifestyle sectors, with proven success in premium media sales.
Strategic Sales Leadership
- Define and implement the commercial sales strategy aligned with overall business objectives.
- Identify and pursue new business opportunities with brands, agencies, and media buyers.
Team & Performance Management
- Build and lead a high-performing sales team, providing mentorship, training, and clear KPIs.
- Monitor and report on sales performance, revenue forecasting, and pipeline management.
- Develop tailored advertising packages across print, digital, branded content, and special editions.
- Drive sponsorship and partnership opportunities for events, supplements, and native content.
- Manage top-tier accounts and attend client meetings, industry events, and trade shows.
- Provide strategic input into pricing, packaging, and positioning of advertising inventory.
Market Intelligence
- Stay abreast of market trends, competitor activity, and shifts in advertiser behaviour.
Minimum of 10 years' experience in advertising/media sales, with at least 5 years in a senior commercial role. Demonstrated track record of exceeding sales targets and building revenue pipelines. Strong relationships with media agencies, luxury brands, and direct clients across relevant sectors. Deep understanding of print, digital, and content-driven advertising solutions. Bachelor’s degree in Marketing, Business, Media, or related field; MBA preferred.
Director, Commercial Sales employer: Insignia Group of Companies
Contact Detail:
Insignia Group of Companies Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Commercial Sales
✨Tip Number 1
Network actively within the luxury, fashion, travel, finance, and lifestyle sectors. Attend industry events, trade shows, and networking functions to connect with potential clients and agencies. Building relationships in these areas can significantly enhance your chances of landing the role.
✨Tip Number 2
Stay updated on market trends and competitor activities in the advertising space. Demonstrating your knowledge during interviews can set you apart from other candidates and show that you're proactive about understanding the industry landscape.
✨Tip Number 3
Prepare to discuss your previous successes in exceeding sales targets and building revenue pipelines. Be ready to share specific examples that highlight your strategic sales leadership and how you've driven results in past roles.
✨Tip Number 4
Familiarise yourself with the latest advertising solutions across print and digital platforms. Understanding how to develop tailored advertising packages will be crucial, so consider researching successful case studies or innovative campaigns in the industry.
We think you need these skills to ace Director, Commercial Sales
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in advertising and media sales, especially in luxury, fashion, travel, finance, and lifestyle sectors. Use specific metrics to demonstrate how you've exceeded sales targets in previous roles.
Craft a Compelling Cover Letter: In your cover letter, emphasise your strategic sales leadership skills and your ability to build and lead high-performing teams. Mention any relevant experience with developing tailored advertising packages and managing top-tier accounts.
Showcase Market Intelligence: Demonstrate your understanding of market trends and advertiser behaviour in your application. Include examples of how you've adapted strategies based on market intelligence in past roles.
Highlight Networking Skills: Since the role requires strong relationships with media agencies and luxury brands, make sure to mention your network and any successful partnerships you've developed. This will show your potential value to the company.
How to prepare for a job interview at Insignia Group of Companies
✨Showcase Your Strategic Vision
As a Commercial Director, you'll need to demonstrate your ability to define and implement a commercial sales strategy. Be prepared to discuss your previous experiences where you successfully developed strategies that aligned with business objectives and led to increased revenue.
✨Highlight Your Network
Given the importance of relationships in this role, make sure to highlight your existing network within the luxury, fashion, travel, finance, and lifestyle sectors. Share specific examples of how these connections have helped you achieve sales targets in the past.
✨Demonstrate Leadership Skills
This position requires building and leading a high-performing sales team. Be ready to discuss your leadership style, how you've mentored team members, and the KPIs you've set to drive performance. Use concrete examples to illustrate your success in team management.
✨Stay Informed on Market Trends
Your understanding of market trends and competitor activity is crucial. Prepare to discuss recent shifts in advertiser behaviour and how you've adapted your strategies accordingly. This will show your potential employer that you're proactive and knowledgeable about the industry.
