At a Glance
- Tasks: Create and implement innovative PR strategies to amplify our global voice.
- Company: Join a diverse, inclusive community at Insights, a leader in learning and development.
- Benefits: Enjoy remote work, a supportive culture, and opportunities for personal growth.
- Other info: Collaborative environment focused on inclusion, wellbeing, and continuous learning.
- Why this job: Make a real impact by shaping perceptions and driving organisational transformation.
- Qualifications: Proven experience in external communications and strong storytelling skills.
The predicted salary is between 28800 - 48000 £ per year.
At Insights, we believe in the power of self-awareness to unlock potential and create positive change. We’re looking for a Senior Public Relations & External Communications Manager to help us amplify our voice globally and strengthen our reputation as a trusted leader in learning and development and a catalyst for organisational transformation. Reporting to the Head of Brand, you’ll design and deliver an imaginative external communications strategy that further positions Insights as a leading global brand. Building on our global reputation and market position, this role is central in raising awareness, demonstrating and evidencing impact and building long‑term trust.
This is a role for someone who combines strategic thinking with hands‑on delivery – driving and executing high‑impact external communications, including proactive UK and international press and media engagement and thought‑leadership platforms that shift perception and influence the market. Insights is a global learning and development organisation dedicated to helping people understand themselves and others, so they can work better together. Our purpose is simple: to create a world where people truly understand each other, and are inspired to make a positive difference. Through our innovative tools and solutions, we empower individuals and organizations to unlock potential, build stronger teams, and lead with confidence. At Insights, you’ll join a diverse, inclusive community that values curiosity, creativity, and growth—where your ideas matter and your impact is real.
What You’ll Do
- Create and implement an external communications and PR strategy aligned with our goals and values.
- Build visibility and credibility through media engagement, awards programs, and thought‑leadership initiatives.
- Develop strong relationships with journalists, analysts, and influencers to amplify our reach.
- Lead reputational risk and crisis communications with confidence and care.
- Identify and oversee the delivery of new platforms and opportunities—from podcasts to global events, to recognition and awards to share our story widely.
- Work closely with Brand, Marketing, and Sales teams to ensure our messaging is consistent and inclusive.
- Use data and insights to measure impact and continuously improve performance.
What You’ll Bring
- Experience leading external communications and PR strategies in global or complex organisations working with senior leaders.
- Talent for brand narrative and storytelling – turning ideas into messages that connect with diverse audiences aligned to our brand strategy.
- Strategic leadership combined with a willingness to roll up your sleeves and deliver.
- Significant UK and international earned media experience, with established Tier‑1 networks and demonstrable proactive press engagement and secured coverage.
- Commercial awareness, able to link communications activity to reputation, growth and credibility.
- Experience championing external recognition, including awards and industry profiles.
- Calm and clear under pressure, with sound judgment in managing reputational challenges.
- A collaborative approach that values different perspectives and builds trust across teams.
Everyone is welcome at Insights. We’re dedicated to creating a space where you belong — that means accepting you for who you are now and supporting you on your journey towards whoever you want to become. Our colourful solutions help people see themselves and others in a new light and we love encouraging our diverse global community to experience the transformational power of Insights Discovery. Through listening and learning, we will continue to foster the connections that matter to build a more inclusive culture. It is in our nature to nurture. We have developed an organisation which puts care for our people, inclusion, belonging and wellbeing at the heart of our approach. We’re strengthened by a community where we work together to co‑create a culture that celebrates difference and welcomes everybody. We love learning. We want to be better tomorrow than we are today and we’re up for the journey. Unapologetically human, undoubtedly individual. Colourful to our core.
Senior Public Relations and External Communications Manager in Dundee employer: Insights Learning & Development Ltd
At Insights, we pride ourselves on being an exceptional employer that champions self-awareness and personal growth. Our remote work culture fosters inclusivity and collaboration, allowing you to thrive in a diverse environment where your ideas are valued and your contributions make a real impact. With a strong focus on employee development and well-being, we offer unique opportunities for professional growth while empowering you to help create positive change in the world.
Contact Details:
Insights Learning & Development Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Public Relations and External Communications Manager in Dundee
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Insights Learning & Development Ltd. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Insights Learning & Development Ltd, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Insights Learning & Development Ltd inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Senior Public Relations and External Communications Manager in Dundee
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Insights Learning & Development Ltd. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Insights Learning & Development Ltd.
How to prepare for a job interview at Insights Learning & Development Ltd
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
