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- Tasks: Lead a dynamic sales team to drive sponsorship revenue across exciting B2B events.
- Company: Join a leading international B2B events organisation with a collaborative culture.
- Benefits: Competitive salary, uncapped commission, hybrid work, and clear progression opportunities.
- Why this job: Shape commercial strategy and make a real impact in the events industry.
- Qualifications: Proven B2B sales leader with experience in high-value sponsorship and consultative sales.
- Other info: Opportunity to develop future sales leaders in a high-performance environment.
The predicted salary is between 60000 - 80000 £ per year.
A leading international B2B events and intelligence organisation is seeking an experienced Divisional Sponsorship Sales Director. This is a senior leadership role with responsibility for driving sponsorship revenue across a strategic portfolio of conferences, digital events, and integrated campaigns.
You will play a critical role in shaping commercial strategy, leading and developing a high-performing sales team, and building long-term partnerships with senior stakeholders across enterprise organisations, SMEs, government bodies, and solution providers.
Key Responsibilities- Provide senior sales leadership across multiple sponsorship campaigns (live, digital, and hybrid formats)
- Lead, manage, and develop a team of up to 5 sponsorship sales professionals against ambitious growth targets
- Own and deliver divisional sponsorship revenue performance, consistently hitting and exceeding targets
- Build and maintain long-term strategic relationships with key clients and partners
- Drive the commercial development of established portfolios and emerging capability areas
- Design and implement divisional sponsorship revenue strategy aligned with wider business objectives
- Work closely with marketing, content, and operations teams to optimise product-market fit and commercial outcomes
- Deliver structured coaching, mentoring, and professional development to build future sales leadership capability
- Lead cross-team training initiatives to improve sales skills, knowledge, and processes
- Implement sales productivity and performance improvement initiatives
- Conduct regular forecasting, pipeline reviews, and performance reporting with senior leadership
- Contribute to product innovation and the development of new commercial opportunities
- Proven senior B2B sales leader with experience managing high-value sponsorship, media, events, or solutions-based sales
- Strong track record of delivering and exceeding revenue targets in complex, consultative sales environments
- Experience selling into government, highly regulated, or enterprise B2B sectors is desirable
- Confident people leader with a passion for coaching, developing, and scaling sales teams
- Strategic thinker with strong commercial acumen and the ability to lead from the front
- Comfortable engaging at C-suite and senior decision-maker level
- Highly organised, data-driven, and commercially focused
- Competitive base salary of £60,000–£80,000, depending on experience
- Year 1 OTE £150,000+, with strong YoY growth potential
- Uncapped commission and override scheme
- Opportunity to lead a strategically important events and sponsorship portfolio
- Clear scope for progression within a growing international organisation
- Hybrid working model and a collaborative, high-performance culture
Sales Director in England employer: Insight Select
Contact Detail:
Insight Select Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director in England
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to potential contacts. Building relationships can open doors that a CV just can’t.
✨Showcase Your Expertise
When you get the chance to chat with hiring managers or at networking events, make sure to highlight your achievements and how you've driven revenue in past roles. Share specific examples that demonstrate your strategic thinking and leadership skills.
✨Prepare for Interviews
Do your homework on the company and its competitors before any interview. Be ready to discuss how you can contribute to their sponsorship revenue goals and what innovative ideas you can bring to the table. Confidence is key!
✨Apply Through Our Website
Don’t forget to check out our website for the latest job openings! Applying directly through us not only shows your interest but also gives you a better chance of being noticed by our hiring team.
We think you need these skills to ace Sales Director in England
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Sales Director role. Highlight your experience in B2B sales, especially in sponsorship and events, and showcase any achievements that align with the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Mention specific examples of how you've driven revenue and led teams in the past.
Showcase Your Leadership Skills: As a Sales Director, leadership is key. In your application, emphasise your experience in coaching and developing sales teams, and how you've successfully managed high-performing teams to exceed targets.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Insight Select
✨Know Your Numbers
As a Sales Director, you'll need to demonstrate your ability to hit and exceed revenue targets. Brush up on your past sales figures, growth percentages, and any relevant KPIs. Be ready to discuss specific examples of how you've driven revenue in previous roles.
✨Showcase Your Leadership Style
This role requires strong leadership skills, so think about how you can convey your coaching and mentoring approach. Prepare anecdotes that highlight your experience in developing high-performing teams and how you've successfully led them through challenges.
✨Understand the Market Landscape
Familiarise yourself with the B2B events and sponsorship market, especially in relation to government and enterprise sectors. Be prepared to discuss current trends, challenges, and opportunities in the industry, as well as how you would position the company for success.
✨Build Rapport with Stakeholders
Since this role involves engaging with senior decision-makers, practice your networking and relationship-building skills. Think of ways to establish trust and credibility quickly, and be ready to share how you've built long-term partnerships in the past.
