Direct Response Marketing Manager

Direct Response Marketing Manager / Ecommerce Organisation / Kent / £55,000

Our client is one of the fastest-growing UK eCommerce brands, known for innovative, problem-solving products and a track record of rapid expansion. With millions of customers and big growth ambitions, this is an exciting time to join their team.

We\’re looking for an experienced, data-driven marketer to lead our Direct Response TV (DRTV) and print advertising activity. You\’ll manage campaign launches, track performance, and work with agencies and in-house teams to maximise ROI.

This is a hands‑on, varied role that blends creativity with analytics, perfect for someone who loves seeing their work drive measurable results.

Key Responsibilities

• Manage all DRTV and print campaigns from concept to analysis.
• Plan and execute new campaign launches.
• Collaborate with media agencies to optimise placements and budgets.
• Lead split testing and performance optimisation.
• Analyse KPIs and report results to management.

About You

• Proven experience in DRTV or print advertising (client or agency side).
• Highly analytical and data-focused.
• Strong at testing, learning, and optimising campaigns.
• Organised, proactive, and commercially minded.
• Excellent communicator with creative flair.

What We Offer

• Private healthcare
• Flexible hours
• Generous holiday allowance (increasing with service)
• Birthday off every year
• Free breakfast and daily refreshments
• Pension and wellbeing benefits