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- Tasks: Analyse social media trends and communicate insights to teams.
- Company: Join a leading global technology company focused on innovation.
- Benefits: Enjoy remote work flexibility and a dynamic team environment.
- Why this job: Be part of a Social-First program that shapes brand strategy and drives impact.
- Qualifications: 5+ years in social media analysis and digital marketing required.
- Other info: This is a 6-month contract role, perfect for experienced analysts.
The predicted salary is between 48000 - 72000 £ per year.
This will be a remote, 6 month contract (inside IR 35).
Must Haves:
- 5+ years of experience working in social media analysis for global brands
- 5+ years of general marketing experience in digital
- Expert level knowledge of Brandwatch and Sprinklr
- Expert level knowledge of how to leverage Boolean in various tools
- Strong analytical skills; has to clearly communicate data to a non-technical audience
A Global technology company is looking for several Social Media Analysts to join their Social-First program that will help identify, monitor, escalate, and report on emerging trends identified via social media. You will work cross-functionally with stakeholders from the Brand Studio, Product Marketing and Communications teams to quantify conversation about the client's brand and recommend actions/optimisations as required. This person will help scale the program across different products/regions, partnering with other members of the team to create resources (training materials, reports, and dashboards) that drive adoption.
This person will be responsible for the following:
- Manage proactive monitoring systems that finds and actions on social media trends
- Develop/maintain central Social-First operations, enabling the rest of the program
- Scale Social-First resources/deliverables across company, including PA/region level
- Create editorial thought leadership around what issues in the landscape pose risk
- Own a daily newsletter covering social trends and topics of discussion
Senior Social Media Analyst employer: Insight Global
Contact Detail:
Insight Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Social Media Analyst
✨Tip Number 1
Familiarise yourself with the latest trends in social media analysis, especially those relevant to global brands. This will not only help you understand the landscape but also allow you to speak confidently about how you can contribute to our Social-First programme.
✨Tip Number 2
Make sure you have a solid grasp of Brandwatch and Sprinklr, as these are essential tools for the role. Consider taking online courses or tutorials to sharpen your skills and demonstrate your expertise during discussions.
✨Tip Number 3
Practice explaining complex data insights in simple terms. Since you'll be communicating with non-technical stakeholders, being able to convey your findings clearly will set you apart from other candidates.
✨Tip Number 4
Network with professionals in the social media analysis field. Engaging with others in the industry can provide valuable insights and may even lead to referrals, increasing your chances of landing the job with us.
We think you need these skills to ace Senior Social Media Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 5+ years of experience in social media analysis and digital marketing. Emphasise your expertise with Brandwatch and Sprinklr, as well as your analytical skills.
Craft a Compelling Cover Letter: In your cover letter, explain how your experience aligns with the role's requirements. Mention specific examples of how you've leveraged social media trends to drive brand strategy and communicate data effectively to non-technical audiences.
Showcase Your Analytical Skills: Provide examples of past projects where you successfully monitored social media trends and made recommendations based on your findings. Highlight any tools or methodologies you used, especially your knowledge of Boolean search techniques.
Prepare for Potential Questions: Think about how you would discuss your previous work in social media analysis during an interview. Be ready to explain your approach to managing monitoring systems and creating resources that drive adoption across teams.
How to prepare for a job interview at Insight Global
✨Showcase Your Experience
With over 5 years of experience in social media analysis, be prepared to discuss specific projects you've worked on. Highlight your contributions to global brands and how your insights have driven marketing strategies.
✨Demonstrate Tool Proficiency
Since expert knowledge of Brandwatch and Sprinklr is a must, come ready to discuss how you've used these tools in past roles. Be specific about the Boolean techniques you've leveraged and the outcomes achieved.
✨Communicate Clearly
You’ll need to convey complex data to non-technical audiences. Practice explaining your analytical findings in simple terms, using examples that illustrate your ability to make data accessible and actionable.
✨Prepare for Cross-Functional Collaboration
This role involves working with various teams. Think of examples where you've successfully collaborated with different departments, and be ready to discuss how you can contribute to a Social-First programme across products and regions.
