At a Glance
- Tasks: Lead social media strategy and engage with the community for Project Catalyst.
- Company: Join IOG, a pioneering tech company revolutionising blockchain through research and innovation.
- Benefits: Enjoy remote work, learning opportunities, and a new starter package for essential hardware.
- Why this job: Be part of a dynamic team driving positive change in the blockchain ecosystem.
- Qualifications: 5+ years in social media strategy, strong writing skills, and a passion for Web3.
- Other info: Work in a diverse environment that values creativity and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Social Media and Communications Strategist – Catalyst
Who are we?
IOG, is a technology company focused on Blockchain research and development. We are renowned for our scientific approach to blockchain development, emphasizing peer-reviewed research and formal methods to ensure security, scalability, and sustainability. Our projects include decentralized finance (DeFi), governance, and identity management, aiming to advance the capabilities and adoption of blockchain technology globally.
Who are we?
IOG, is a technology company focused on Blockchain research and development. We are renowned for our scientific approach to blockchain development, emphasizing peer-reviewed research and formal methods to ensure security, scalability, and sustainability. Our projects include decentralized finance (DeFi), governance, and identity management, aiming to advance the capabilities and adoption of blockchain technology globally.
We invest in the unknown, applying our curiosity and desire for positive change to everything we do. By fueling creativity, innovation, and progress within our teams, our products and services are designed for people to be fearless, to be changemakers.
About Catalyst:
IOG\’s Catalyst Tribe is a pioneering innovation platform for the Cardano blockchain ecosystem. It enables decentralized communities to propose, evaluate, and fund projects, fostering innovation through efficient grant allocation, verifiable decision-making, and voter privacy. With core products including Catalyst Voting application and upcoming advances for idea incubation, and distributed decision-making, Catalyst solves critical challenges in ecosystem growth hacking and decentralized governance while exploring network effect-led monetization opportunities.
What the role involves:
As the Social Media and Communications Strategist for Project Catalyst, you are responsible for the growth and engagement of Project Catalyst\’s online presence. You\’ll shape and execute Catalyst\’s social media and communications strategy across multiple platforms, amplifying community voices, and translating Catalyst\’s evolving roadmap and growing ecosystem presence into compelling digital storytelling.
Reporting to the External Communications Manager, you will collaborate with teams across social media, digital marketing, and events to identify, curate, and distribute content specifically for Project Catalyst, while ensuring all content aligns with IO\’s corporate objectives. The role requires someone who understands decentralized communities, thrives in a fast-paced environment, and has a deep appreciation for blockchain technology and its potential to drive positive change.
Strategy & content creation
- Develop and implement a comprehensive social media strategy and communications calendar tailored to Catalyst\’s business goals, and ecosystem dynamics.
- Craft compelling communications that translate complex messaging into creative and accessible content, ensure social content aligns with broader brand messaging, company-wide objectives, governance timelines, and ecosystem priorities
- Partner with the Catalyst team and community managers to source, repurpose, and amplify community-generated content
- Establish a regular cadence of Project Catalyst updates, support with newsletter distribution, and oversee an editorial calendar for the Catalyst team
Community engagement
- Actively monitor conversations and engage with the Catalyst community on platforms like X, Discord, and other channels
- Create and implement a playbook for community activation campaigns around voting and proposal feedback sessions to amplify key voices on social media
- Host live community interactions (e.g. AMAs, Twitter Spaces, Discord chats) to foster transparency and dialogue between the Catalyst team and the community
- Oversee the promotion of reports and updates on Catalyst\’s success across social media platforms
Analytics & reporting
- Set and track metrics to assess effectiveness of Project Catalyst\’s social strategies
- Regularly report on results and make data-driven recommendations for improvements to optimize ongoing content and campaign performance
Requirements
Who you are:
- 5 +years of experience in social media strategy, ideally within the tech, blockchain, or open-source industry
- Strong understanding of Twitter/X dynamics, Linkedin, and other social media platforms that foster decentralized/Web3 community engagement
- Exceptional writing and editing skills, with the ability to craft compelling stories and thought leadership content
- Bachelor\’s degree in marketing, communications, journalism, or related fields
- Familiarity working in a distributed team experience, while collaborating across verticals to produce exceptional results
- Possess an entrepreneurial attitude and a genuine passion for the Web3 space
- An understanding of communications and social media trends in the technology or venture capital sector
- Adaptable and open – unafraid to take on new challenges
- Curiosity & learning mindset
- Drive, self-reliance
- Delivery focused – turn abstract concepts into measurable results
- Persuasive – skilled in lobbying and driving consensus
- A team player, skilled in collaborating with internal stakeholders to achieve shared goals
- Pragmatic with a can-do mentality and a growth mindset; adept at finding creative solutions to thorny community challenges
- Well-organized and effective time manager, methodical in approach
Benefits
- Remote work
- Laptop reimbursement
- New starter package to buy hardware essentials (headphones, monitor, etc)
- Learning & Development opportunities
- Competitive PTO
At IOG, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing, Public Relations, and Writing/Editing
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Industries
Non-profit Organizations and Primary and Secondary Education
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Social Media and Communications Strategist - Catalyst employer: Input Output (IOHK)
Contact Detail:
Input Output (IOHK) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media and Communications Strategist - Catalyst
✨Tip Number 1
Familiarise yourself with the latest trends in blockchain technology and social media strategies. Understanding how these platforms work, especially in the context of decentralised communities, will help you engage effectively with the audience.
✨Tip Number 2
Engage with the Project Catalyst community on social media platforms like X and Discord. By participating in discussions and understanding their needs, you can tailor your approach to resonate with them and demonstrate your commitment to the role.
✨Tip Number 3
Showcase your ability to create compelling content by sharing examples of your previous work. Whether it's a blog post, social media campaign, or community engagement initiative, having tangible evidence of your skills can set you apart from other candidates.
✨Tip Number 4
Network with professionals in the blockchain and tech industries. Attend relevant webinars, conferences, or online meetups to connect with others in the field. This not only expands your knowledge but also increases your visibility to potential employers like us.
We think you need these skills to ace Social Media and Communications Strategist - Catalyst
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Social Media and Communications Strategist position. Tailor your application to highlight relevant experience in social media strategy, particularly within the tech or blockchain sectors.
Craft a Compelling CV: Your CV should clearly showcase your 5+ years of experience in social media strategy. Highlight specific achievements and projects that demonstrate your understanding of decentralized communities and your ability to create engaging content.
Write a Tailored Cover Letter: In your cover letter, express your passion for blockchain technology and how it drives positive change. Discuss your familiarity with platforms like Twitter/X and LinkedIn, and provide examples of how you've successfully engaged communities in previous roles.
Showcase Your Writing Skills: Since exceptional writing and editing skills are crucial for this role, consider including samples of your work or links to published articles. This will give the hiring team a clear idea of your storytelling abilities and your capacity to translate complex ideas into accessible content.
How to prepare for a job interview at Input Output (IOHK)
✨Show Your Passion for Blockchain
Make sure to express your genuine interest in blockchain technology and its potential for positive change. Share any personal projects or experiences that demonstrate your enthusiasm and understanding of the field.
✨Demonstrate Your Social Media Savvy
Prepare examples of successful social media strategies you've implemented in the past, particularly in tech or blockchain contexts. Be ready to discuss how you can tailor these strategies to fit Project Catalyst's unique goals and community.
✨Engage with the Community
Familiarise yourself with the Project Catalyst community and its dynamics. During the interview, mention specific community engagement tactics you would use to foster dialogue and transparency, such as AMAs or live chats.
✨Be Data-Driven
Highlight your experience with analytics and reporting. Discuss how you would set metrics to assess the effectiveness of social strategies and how you would use data to make informed recommendations for improvement.