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- Tasks: Create and execute innovative social media strategies to boost IOG's global presence.
- Company: Join IOHK, a leading blockchain technology company focused on innovation and research.
- Benefits: Enjoy remote work, learning opportunities, and a competitive PTO plan.
- Why this job: Be part of a dynamic team shaping the future of blockchain technology.
- Qualifications: 8-10 years in social media strategy, with a passion for Web3.
- Other info: Collaborative environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
IOHK is a technology company focused on blockchain research and development. We are renowned for our scientific approach to blockchain development, emphasizing peer-reviewed research and formal methods to ensure security, scalability, and sustainability. Our projects include decentralized finance (DeFi), governance, and identity management, aiming to advance the capabilities and adoption of blockchain technology globally. We invest in curiosity and positive change to fuel creativity, innovation, and progress. Our products and services are designed for people to be fearless and to be changemakers.
You will develop and execute creative, insight-driven social media strategies that elevate IOG's venture presence and drive meaningful engagement across global audiences. You will highlight IOG's products, partnerships, and business milestones, helping shape the public narrative around the company's growing portfolio of ventures and innovations. You will work with product and broader communications teams to plan and execute content tied to launches, updates, and ecosystem stories, translating complex technical concepts into engaging, accessible narratives for developers, partners, and the wider blockchain community.
The ideal candidate is creative and analytical, able to spot trends, craft narratives, and translate performance insights into actionable improvements. This role suits someone with a deep passion for Web3 and the ability to incorporate that thinking into IO's broader social strategies. The role thrives in a fast-paced environment and focuses on content that informs, executes, and strengthens IOG's reputation as an innovation-led venture studio.
Responsibilities- Define and execute social media strategies for IO's product portfolio and venture projects
- Collaborate with product and marketing leads to translate business milestones, technical releases, and partnerships into social media moments
- In partnership with the Paid Media Strategist, define paid media objectives for IO's social channels
- Build content calendars aligned with product roadmaps, campaign plans, and ecosystem announcements
- Identify and propose storytelling opportunities to elevate awareness of new ventures and business initiatives
- Draft and schedule social media content that captures the essence of IO's innovation and product progress
- Adapt messaging across platforms (LinkedIn, X, YouTube, Reddit, etc.) to ensure clarity, engagement, and platform fit
- Partner with designers, video producers, and the wider communications and brand teams to develop multimedia assets to support venture storytelling
- Partner with the wider communications, social, brand, and product teams to ensure cohesive messaging across channels
- Work with IOG's paid media agency to develop strategic recommendations for paid content boosting and advertising to increase awareness and engagement
- Liaise with product leads, researchers, and engineers to ensure technical accuracy and relevance in social storytelling
- Maintain alignment with PR for announcements, launches, and thought leadership amplification related to the venture studio
- Track, analyze, and report on social performance tied to venture- and product-related content
- Identify which narratives and formats perform best for different audience segments, and use those insights to refine strategy
- Provide actionable recommendations to improve future content planning and audience growth
- Minimum of 8-10 years of experience as a social media strategist or manager, with at least 4 years in Web3 technologies
- Experience in digital marketing or related fields is a plus (e.g., content marketing, brand management, product marketing)
- Familiarity with social media management tools and analytics reporting
- Experience working in a distributed team across verticals
- Understanding of social media platforms (Facebook, X, YouTube, LinkedIn, etc.) and how to leverage them to deliver company goals
- Entrepreneurial mindset and genuine passion for Web3
- Strong written and verbal communication skills with attention to detail
- Proficiency with major social platforms and best practices (X, LinkedIn, Instagram, YouTube, TikTok)
- Ability to manage multiple deadlines and stay organized in a fast-paced environment
- Strong analytics literacy and ability to interpret performance data
- Creativity and curiosity in spotting trends, engaging communities, and suggesting new content ideas
- Appreciation for SEO standards and web traffic metrics
- Team-oriented and able to collaborate cross-functionally
- Self-starter with proactive ownership and independence, knowing when to ask for support
- Remote work
- Laptop reimbursement
- New starter package to buy hardware essentials (headphones, monitor, etc.)
- Learning & Development opportunities
- Competitive PTO and Sick Leave plan
At IOHK, we value diversity and treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Social Media Strategist in London employer: Input Output (IOHK)
Contact Detail:
Input Output (IOHK) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Strategist in London
✨Tip Number 1
Network like a pro! Reach out to folks in the blockchain and social media space. Attend events, join online communities, and don’t be shy about sliding into DMs. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best social media campaigns and strategies. Use case studies to demonstrate how you’ve driven engagement and growth. This will make you stand out when we’re looking for someone who can elevate IOG’s presence.
✨Tip Number 3
Stay updated on trends! Follow industry leaders and keep an eye on what’s happening in Web3 and social media. Being in the know will help you craft relevant narratives and show us you’re passionate about the field.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at IOHK. Don’t miss out on the chance to be part of something innovative!
We think you need these skills to ace Social Media Strategist in London
Some tips for your application 🫡
Show Your Passion for Web3: When you're writing your application, let your enthusiasm for Web3 shine through! We want to see how your passion aligns with our mission at IOHK. Share any relevant experiences or projects that highlight your love for blockchain technology.
Tailor Your Content: Make sure to customise your application to reflect the specific role of Social Media Strategist. Use keywords from the job description and demonstrate how your skills can elevate IOG's presence. This shows us you’ve done your homework and are genuinely interested!
Be Creative and Analytical: We’re looking for someone who can spot trends and craft engaging narratives. In your application, include examples of how you've successfully combined creativity with data analysis in past roles. This will help us see your strategic thinking in action!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it makes the whole process smoother for everyone involved.
How to prepare for a job interview at Input Output (IOHK)
✨Know Your Stuff
Before the interview, dive deep into IOHK's projects and their impact on blockchain technology. Familiarise yourself with their products, partnerships, and recent milestones. This will not only show your genuine interest but also help you craft insightful questions.
✨Showcase Your Creativity
As a Social Media Strategist, creativity is key! Prepare examples of past campaigns you've executed, especially those that highlight your ability to translate complex ideas into engaging content. Bring along a portfolio or case studies that demonstrate your innovative approach.
✨Be Data-Driven
IOHK values analytical skills, so be ready to discuss how you've used data to inform your social media strategies. Share specific metrics from previous roles that illustrate your success in driving engagement and growth, and how you adapted strategies based on performance insights.
✨Engage with Their Community
Show that you're not just a passive observer of the Web3 space. Engage with IOHK's social media channels before the interview. Comment on their posts, share relevant content, and even participate in discussions. This demonstrates your passion for the community and your proactive nature.
