At a Glance
- Tasks: Create engaging content strategies for B2B tech clients and translate complex ideas into clear narratives.
- Company: Join a dynamic team at INPUT Global, focused on innovative B2B technology.
- Benefits: Enjoy a fully remote role with high autonomy and exposure to industry leaders.
- Other info: Collaborate with a diverse international team and work on cutting-edge projects.
- Why this job: Make an impact by shaping content for fast-growing companies in exciting tech sectors.
- Qualifications: 3-6 years in content strategy or B2B marketing, with strong writing and client management skills.
The predicted salary is between 40500 - 49500 £ per year.
- Content Strategist – B2B Tech
- Location: Remote
Type: Full-time Contractor
About the Role
INPUT Global is looking for a Content Strategist to join our growing team and work across clients in B2B technology, fintech, and emerging tech.
This is a hands-on, client-facing role for someone who understands how to turn complex products and business ideas into clear, compelling content and messaging.
You’ll work directly with clients to understand their products, audiences, business objectives, and value propositions, then translate those insights into content strategies that resonate with business decision-makers, industry audiences, and the media.
We’re looking for someone with a strong marketing mindset, not just a great writer.
You should be comfortable asking the right questions, understanding why a piece of content is being created, and connecting content back to wider business and communications objectives.
- What You’ll Do
- Develop and execute content strategies for B2B technology, fintech, and emerging-tech clients.
- Work directly with clients to understand their products, business objectives, audiences, and value propositions.
- Translate complex or technical concepts into clear, engaging narratives for business and industry audiences.
- Develop messaging, positioning, key narratives, and content themes for clients.
- Create and oversee content across thought leadership, articles, executive communications, social content, campaigns, and other marketing and PR initiatives.
- Lead content discussions during client calls and confidently present ideas, recommendations, and strategic direction.
- Work closely with PR, social media, and marketing teams to ensure content supports wider client objectives.
- Interview founders, executives, and subject-matter experts to extract insights and turn them into compelling content.
- Review and edit content to ensure quality, consistency, accuracy, and alignment with each client's tone of voice.
- Stay informed on B2B technology, fintech, AI, and emerging industry trends to identify relevant content opportunities.
- Manage multiple clients and projects while maintaining a high standard of work and meeting deadlines.
- What We’re Looking For
- Approximately 3-6 years of experience in content strategy, content marketing, B2B marketing, or a related role.
- Strong experience working with B2B technology, Saa S, fintech, or other complex/technical products.
- Previous agency experience is highly preferred.
- Demonstrated experience working directly with clients and managing client relationships.
- Strong understanding of marketing fundamentals, including audience, positioning, messaging, value propositions, and business objectives.
- Ability to quickly understand unfamiliar or technical products and communicate their value in a simple, compelling way.
- Excellent written and verbal English, with native or equivalent professional fluency.
- Strong writing, editing, storytelling, and interviewing skills.
- Comfortable presenting ideas and challenging or advising clients when needed.
- Highly organized, proactive, and comfortable working independently in a remote environment.
What We Offer
- Fully remote working environment.
- Opportunity to work with fast-growing companies across B2B tech, fintech, and emerging industries.
- High level of autonomy and ownership over your work.
- Direct exposure to founders, executives, and senior client stakeholders.
- Collaborative international team across PR, content, social media, and marketing.
- Opportunity to shape content strategy across a diverse portfolio of innovative brands.
Content Strategist-B2B Tech in London employer: Input Global
INPUT is an exceptional employer, offering a unique opportunity to be at the forefront of the rapidly evolving crypto, fintech, and emerging technology sectors. With a remote-first culture, employees enjoy flexibility while collaborating with innovative companies and building meaningful relationships with industry leaders. The company fosters professional growth through strategic involvement in client accounts and encourages an entrepreneurial spirit, making it an ideal place for those seeking a rewarding career in public relations.
StudySmarter Expert Advice🤫
We think this is how you could land Content Strategist-B2B Tech in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Input Global and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Input Global are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Input Global on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Input Global. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Content Strategist-B2B Tech in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Input Global. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Input Global:Show us that you’ve done your homework! In your application, briefly mention what you admire about Input Global’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Input Global
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Input Global will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Input Global, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
