At a Glance
- Tasks: Create engaging content that simplifies complex topics for diverse audiences.
- Company: Join a certified B Corp committed to positive impact and inclusivity.
- Benefits: Hybrid working, professional growth opportunities, and a supportive culture.
- Other info: Collaborative environment with exposure to strategic projects and diverse content formats.
- Why this job: Influence content strategy and engage with key stakeholders in a growing organisation.
- Qualifications: 3-5 years in content creation, strong writing skills, and B2B marketing experience.
The predicted salary is between 35000 - 45000 £ per year.
Are you a talented content professional who loves turning complex topics into compelling stories?
Do you thrive in a fast-paced B2B environment where your content directly influences brand growth, campaign success, and commercial outcomes?
We're looking for a
Senior Content Executive to join our growing Marketing team and play a key role in shaping how we communicate with members, suppliers, and partners across the public sector and procurement landscape.
You'll create impactful content that positions our brands as trusted industry voices while supporting campaigns, product adoption, thought leadership, and business growth.
About the Role
Reporting to the Growth & Partnership Marketing Manager, you'll be responsible for creating and delivering high-quality content across multiple channels and formats.
This is an exciting opportunity to join a growing organisation where you'll have the chance to influence strategy, support major campaigns, and help shape the future of our content programme.
You’ll work closely with internal stakeholders, external suppliers, and industry experts to produce engaging content that resonates with audiences across social housing, local government, education, healthcare, and the wider public sector.
- What You’ll Be Doing
- Writing thought leadership content including e Books, whitepapers, reports, guides, blogs, and case studies.
- Creating content that supports integrated marketing campaigns, product launches, ABM activity, webinars, and commercial initiatives.
- Producing and optimising content for organic search, AI-driven search platforms, and professional social channels.
- Managing and creating content for Linked In and other social media platforms, including visual content using Canva.
- Supporting email marketing campaigns through copywriting, content creation, and CRM execution.
- Developing content that drives understanding and adoption of our technology and services.
- Working with customers and partners to create compelling case studies and success stories.
- Collaborating with colleagues across marketing, sales, procurement, and product teams to identify content opportunities.
- Briefing creative assets and working with external agencies to bring campaigns to life.
- Maintaining content across websites, resource hubs, and other digital channels.
- Identifying industry speakers and thought leadership opportunities that raise brand awareness and engagement.
- What We’re Looking For
- 3–5 years’ experience in content creation, copywriting, editorial, or content marketing roles.
- Strong B2B marketing experience.
- Excellent writing, editing, and proofreading skills with exceptional attention to detail.
- A portfolio showcasing your ability to simplify complex topics into engaging, audience-focused content.
- Experience creating content for Linked In and other professional social channels.
- Understanding of SEO and evolving AI search behaviours.
- Experience managing multiple projects and priorities in a fast-paced environment.
- Familiarity with content creation tools such as Canva.
- Experience using AI writing tools to support content production.
- A degree in a relevant subject such as English, Journalism, History, Politics, Communications, or a related discipline.
- Experience within social housing, public sector, procurement, utilities, professional services, or a similar regulated environment.
- Understanding of procurement frameworks and partnership-based business models.
- Knowledge of demand generation and how content supports the marketing funnel.
- Experience creating or supporting video content projects.
Why Join Us?
This is more than a content role.
You’ll be joining a growing organisation at an exciting stage of its journey, with the opportunity to influence content strategy, support expansion into new markets, and help shape how we engage with customers and partners.
We offer
- Hybrid working with a collaborative Birchwood office environment.
- The opportunity to work across a wide range of content formats and campaigns.
- Exposure to strategic projects, product launches, thought leadership, and ABM initiatives.
- A supportive, values-led culture within a certified B Corp organisation.
- Opportunities for professional growth and progression as the business continues to expand.
About Us
We are a certified B Corp and a values-driven organisation committed to delivering positive outcomes for our customers, communities, colleagues, and the environment.
We champion diversity, equity, and inclusion, and we’re passionate about creating an environment where everyone can thrive and make a meaningful impact.
If you’re a passionate content creator who enjoys bringing complex topics to life and wants to make a genuine impact in a growing business, we’d love to hear from you.
Apply today and help shape the conversations that matter.
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Locations
StudySmarter Expert Advice🤫
We think this is how you could land Senior Content Executive in Cheshire, Warrington
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Inprova and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Inprova are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Inprova on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Inprova. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Content Executive in Cheshire, Warrington
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Inprova. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Inprova:Show us that you’ve done your homework! In your application, briefly mention what you admire about Inprova’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Inprova
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Inprova will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Inprova, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
