At a Glance
- Tasks: Lead creative marketing campaigns that transform education and engage communities.
- Company: Join INOVA Multi-Academy Trust, a forward-thinking organisation dedicated to impactful learning.
- Benefits: Enjoy 26 days annual leave, professional development, and a supportive work environment.
- Other info: Collaborative culture where your ideas are valued and career growth is supported.
- Why this job: Make a real difference in education while developing your marketing skills.
- Qualifications: Creative mindset with strong organisational skills and marketing experience.
The predicted salary is between 31500 - 38500 £ per year.
Join INOVA Multi-Academy Trust and help to transform lives through the power of learning. INOVA Multi-Academy Trust is seeking to appoint a highly motivated and creative Marketing Campaign Lead to join our growing Marketing & Communications team. This is an exciting opportunity for an ambitious marketing professional who is passionate about creating impactful campaigns that support education and make a real difference to communities.
Supporting a family of seven primary schools and three secondary schools across Sheffield, you will play a key role in strengthening our brand, engaging stakeholders and delivering high-quality marketing campaigns that support pupil recruitment, staff recruitment and Trust growth.
About the Role
The Marketing Campaign Lead plays a pivotal role in campaign planning, coordination and creative development within INOVA Multi-Academy Trust's Marketing & Communications function. Acting as the bridge between strategic priorities and delivery activity, the role ensures that marketing and communications campaigns are well-planned, creatively engaging and focused on measurable outcomes. The postholder will lead the planning and coordination of integrated campaigns across the Trust, supporting key priorities including pupil recruitment, staff recruitment, stakeholder engagement and organisational growth.
Working closely with the Marketing & Communications Manager, you will translate strategic objectives into clear campaign plans, develop compelling messaging and narratives, and coordinate activity across multiple channels to maximise reach, engagement and impact. This is an exciting opportunity for a marketing professional who combines creativity with strong organisational skills, enjoys managing multiple projects and is passionate about using communications to tell powerful stories, build relationships and deliver meaningful results.
About INOVA Multi-Academy Trust
At INOVA Multi-Academy Trust, we believe wholeheartedly that our people are our greatest strength. It is our talented, dedicated and passionate colleagues across our schools and central team who make it possible for our pupils to flourish. When staff feel valued, supported and empowered, they create the conditions where children and young people can thrive. We are committed to fostering a culture where colleagues feel respected, listened to and encouraged to bring their best selves to work every day.
INOVA staff consistently go above and beyond, demonstrating professionalism, creativity and care in everything they do. Their commitment is the driving force behind the high aspirations we hold for every learner. We also recognise that working in education can be fast-paced and demanding. That's why we take a solutions-focused approach, removing barriers wherever possible and ensuring our people have what they need to succeed, whether that's protected time for wellbeing, access to outstanding professional development, or simply the space to pause for a much-needed cup of tea.
Joining INOVA means becoming part of a collaborative and forward-thinking organisation where your ideas will be valued, your development will be supported, and your work will have a direct impact on the lives of children, young people and the communities we serve.
- Company pension
- Free flu jabs
- Free parking
- On-site parking
- Sick pay
- Access exclusive discount schemes for teachers and public service staff
- Cycle to Work Scheme
- 26 days annual leave plus bank holidays, rising to 31 days after 5 years of service
As part of the interview process, shortlisted candidates will be asked to present a portfolio demonstrating their previous marketing experience and campaign work.
Marketing Campaign Lead in Sheffield employer: INOVA Multi-Academy Trust
At INOVA Multi-Academy Trust, we pride ourselves on being an exceptional employer dedicated to transforming lives through education. Our supportive work culture fosters creativity and collaboration, ensuring that every team member feels valued and empowered to make a meaningful impact in the community. With a strong commitment to professional development, generous annual leave, and a focus on employee wellbeing, joining our Marketing & Communications team as a Marketing Campaign Lead offers a unique opportunity to contribute to the growth of our schools while advancing your career in a dynamic environment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Campaign Lead in Sheffield
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for INOVA Multi-Academy Trust and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like INOVA Multi-Academy Trust are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with INOVA Multi-Academy Trust on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at INOVA Multi-Academy Trust. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Campaign Lead in Sheffield
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit INOVA Multi-Academy Trust. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of INOVA Multi-Academy Trust:Show us that you’ve done your homework! In your application, briefly mention what you admire about INOVA Multi-Academy Trust’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at INOVA Multi-Academy Trust
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at INOVA Multi-Academy Trust will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At INOVA Multi-Academy Trust, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.