At a Glance
- Tasks: Lead the evolution of our creative ad serving ecosystem and drive innovative product strategies.
- Company: Join a forward-thinking tech company at the forefront of CTV and digital advertising.
- Benefits: Enjoy fantastic benefits, work/life balance, and a culture of continuous learning.
- Other info: Be part of a dynamic team focused on innovation and community engagement.
- Why this job: Make a real impact in the ad tech space while collaborating with top-tier brands and partners.
- Qualifications: 8+ years in Product Management with strong leadership and technical expertise.
The predicted salary is between 81000 - 99000 £ per year.
We are looking for a Senior Director of Product, Creative to serve as a principal strategic architect and individual contributor driving the next evolution of Innovid’s unified CTV, creative, and ad serving ecosystem. In this high-impact role, you will hold end-to-end strategy, roadmap, and execution accountability for our enterprise platform portfolio.
You will leverage your deep technical expertise and industry authority to drive cross-functional alignment across engineering, design, commercial leaders, and C-suite executives, while serving as a trusted partner to top-tier brands, agencies, and streaming platforms.
- Agentic AI & Workflow Automation: Strategy for embedded AI agents and intelligent automation that turn real-time platform signals into automated actions—streamlining campaign setups, dynamic ad decisioning, and real-time creative optimizations across the advertising lifecycle.
- Creative Authoring & Personalization Tools: Strategic vision and product execution for automated creative assembly and dynamic, personalized ad experiences at scale across CTV and digital channels.
- Data Ingestion & Signal Decisioning: High-throughput API frameworks and signal engines that ingest 3rd-party data to power real-time decisioning models (geo, weather, audience, contextual).
- Algorithmic Optimization & Simulation: Intelligent optimization engines (ML/AI) designed to maximize performance against campaign outcomes, alongside simulation models for real-world ad-serving conditions.
- Ecosystem & Partner SDKs: Strategic distribution technologies, publisher-side SDKs, and platform integrations with major OTT and CTV providers.
- Strategic Leadership: Define, operationalize, and drive the multi-year platform vision and product roadmap in line with the “new Innovid”—unifying creative, ad serving, and measurement.
- Hands-On Execution: Lead products through the full lifecycle—from initial market sizing and discovery to continuous iteration—acting as the primary product authority for your domain.
- Cross-Functional Influence: Drive organizational alignment by partnering closely with engineering, design, product marketing, and revenue teams to execute complex platform initiatives.
- Executive & Market Engagement: Translate complex technology capabilities into strategic narratives for executive leadership, enterprise clients, and ecosystem partners (CTV OEMs, DSPs, SSPs).
- Commercial & GTM Enablement: Partner with Product Marketing and Sales to launch scalable products, foster strategic integrations, and drive platform adoption across key markets.
- Data-Driven Innovation: Establish rigorous KPI frameworks, usage analytics, and ROI models to evaluate platform health and prioritize product investments.
Benefits
- Culture of learning: We encourage our team to take advantage of learning opportunities through internal and external training programs.
- Fantastic benefits: Our amazing benefits package includes medical, dental, FSA (dependent and medical), life insurance, short-term disability, 401(k) matching and generous paid time off.
- Work/Life balance: We celebrate based on achievements, not on who worked the longest hours.
- Giving back: Our team members, all over the world, come together to give back to their local and global communities by volunteering, doing marathons, fundraising, and donations.
Leadership & Coaching: Proven track record of hiring, retaining, and developing top-tier product talent while instilling product management best practices.
Executive Communication: Superior storytelling and presentation skills to represent the product organization to C-suite executives, strategic partners, and industry forums.
Experience: 8+ years in Product Management within AdTech, enterprise SaaS, or digital media, including 3+ years of direct people management experience building and leading product teams.
Stakeholder Management: Demonstrated ability to align senior executives, cross-functional leads, and external clients around a unified vision while driving team accountability.
Technical Depth: Strong technical foundation (Computer Science, Engineering, or equivalent background preferred) with experience overseeing complex APIs, SDKs, and enterprise platform architectures.
Domain Expertise: Deep mastery of the CTV/OTT ecosystem, dynamic creative optimization (DCO), programmatic ad serving, data-driven decisioning, and ad tech measurement integrations.
Senior Director of Product (Creative) employer: Innovid
Innovid is an exceptional employer that fosters a dynamic work culture in the heart of Edinburgh, where innovation meets collaboration. Employees benefit from a supportive environment that encourages professional growth through mentorship and hands-on experience with cutting-edge AI technologies. With a focus on impactful global projects and a commitment to automating workflows, Innovid offers a unique opportunity for IT professionals to thrive and make a meaningful difference.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Director of Product (Creative)
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Innovid!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Innovid would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Innovid through your school's career services!
We think you need these skills to ace Senior Director of Product (Creative)
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Senior Director of Product (Creative), let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Senior Director of Product (Creative) position at Innovid. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Innovid
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
