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For Companies At a Glance
- Tasks: Shape and enhance CRM capabilities using Dynamics 365 CE while collaborating with various teams.
- Company: Join a forward-thinking organisation focused on digital transformation and innovation.
- Benefits: Enjoy a hybrid working model, competitive salary, and a strong benefits package.
- Why this job: Make a real impact by optimising CRM processes and driving business improvements.
- Qualifications: Experience with Dynamics 365 CE and strong analytical skills are essential.
- Other info: Be part of a collaborative culture with opportunities for professional growth.
Dynamics 365 Customer Engagement (CE) Business Analyst
Location: Midlands (2 days per week on‑site, 3 days remote)
Employment Type: Permanent
Industry: End User
About the Role
The organisation is investing heavily in its digital transformation and is seeking a skilled D365 CE Business Analyst to play a pivotal role in shaping, optimising, and enhancing its CRM capability. This is a hands‑on, business‑facing role where you’ll work closely with stakeholders across Sales, Marketing, Customer Service, and Operations to ensure Dynamics 365 CE is delivering maximum value. You’ll act as the functional expert for D365 CE, translating business needs into clear requirements, driving process improvement, and supporting ongoing enhancements across the platform.
Key Responsibilities
- Business Analysis & Requirements Gathering
- Engage with stakeholders to understand business processes, challenges, and improvement opportunities.
- Translate business needs into detailed functional requirements, user stories, and acceptance criteria.
- Facilitate workshops, discovery sessions, and process mapping activities.
- Serve as the internal subject matter expert for D365 CE modules (Sales, Customer Service, Marketing).
- Configure and customise CE using out‑of‑the‑box capabilities, workflows, business rules, and Power Platform components.
- Support solution design, ensuring alignment with best practice and platform governance.
- Analyse existing processes and recommend optimisations aligned to CRM capabilities.
- Support user adoption through training, documentation, and hands‑on guidance.
- Champion continuous improvement and help embed CRM as a core business tool.
- Work with internal teams and external partners to deliver enhancements, upgrades, and new features.
- Support testing cycles (SIT, UAT), ensuring solutions meet business expectations.
- Contribute to roadmap planning and prioritisation of CRM initiatives.
Skills & Experience Required
Essential
- Proven experience as a Business Analyst working with Dynamics 365 CE / CRM in an end‑user or partner environment.
- Strong understanding of CE modules: Sales, Customer Service, Marketing (or equivalent).
- Ability to map processes, gather requirements, and translate them into functional specifications.
- Hands‑on experience with Power Platform (Power Automate, Power Apps, Dataverse).
- Excellent communication skills with the ability to influence and engage stakeholders at all levels.
- Strong analytical mindset and problem‑solving capability.
Desirable
- Experience working in Agile delivery environments.
- Exposure to integrations, APIs, or working alongside technical teams.
- Knowledge of data governance, security roles, and environment management.
- Experience supporting CRM change management and adoption programmes.
What’s on Offer
- Hybrid working model: 2 days per week in the Midlands office.
- Opportunity to shape and mature a growing D365 CE environment.
- Collaborative culture with strong investment in digital transformation.
- Competitive salary and benefits package.
D365 CE Business Analyst in Coventry employer: Innovative Tech People
Contact Detail:
Innovative Tech People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land D365 CE Business Analyst in Coventry
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant meetups, and engage with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for those interviews by practising common questions and scenarios related to D365 CE. We recommend role-playing with a friend or using online resources to get comfortable discussing your experience and how it aligns with the job.
✨Tip Number 3
Showcase your skills through real-life examples. When you're in an interview, share specific instances where you've successfully gathered requirements or improved processes using Dynamics 365 CE. This will help you stand out as a candidate.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace D365 CE Business Analyst in Coventry
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the D365 CE Business Analyst role. Highlight your experience with Dynamics 365, especially in Sales, Customer Service, and Marketing. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how you can contribute to our digital transformation. Be sure to mention any relevant projects or experiences that showcase your analytical skills.
Showcase Your Stakeholder Engagement Skills: Since this role involves working closely with various stakeholders, make sure to highlight your communication and engagement skills. Share examples of how you've successfully gathered requirements and facilitated workshops in the past.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Innovative Tech People
✨Know Your D365 CE Inside Out
Make sure you brush up on your knowledge of Dynamics 365 Customer Engagement. Be prepared to discuss specific modules like Sales, Customer Service, and Marketing. Familiarise yourself with the latest features and best practices, as this will show your passion and expertise in the platform.
✨Engage with Stakeholders
Since the role involves working closely with various stakeholders, think about how you can demonstrate your ability to engage effectively. Prepare examples of how you've gathered requirements or facilitated workshops in the past. This will highlight your communication skills and your understanding of business processes.
✨Showcase Your Problem-Solving Skills
Be ready to discuss specific challenges you've faced in previous roles and how you approached solving them. Use the STAR method (Situation, Task, Action, Result) to structure your answers. This will help interviewers see your analytical mindset and problem-solving capabilities in action.
✨Prepare for Process Improvement Discussions
Think about how you've contributed to process improvements in your past roles. Be prepared to share examples of how you've analysed existing processes and recommended optimisations. This will demonstrate your proactive approach and your ability to champion continuous improvement within a CRM environment.
