Consumer and Market Insights Expert (13 Month FTC)

Someone who can help guarantee the success of our short-, mid- and long-term plans of the UK&I markets and of your Europe-wide segment(s) responsibilities, ensuring that the plans are created with the consumer, shopper, commercial and market landscape in mind. If you get a buzz from keeping the consumer at the heart of our plans while being grounded in the shopper and commercial realities that we operate in, this could be the role for you.

As a Consumer & Market Insights Manager (Expert level, fixed-term to cover parental leave for around 13 months), you’ll be working closely with marketing and commercial leadership teams to make sure that the findings and insights are incorporated into the upcoming plans. You’ll build strong cross-functional relationships across your priority segment(s) as well as across the wider UK & Ireland team.

You will be comfortable with detailed data analysis, stepping back to see the big picture, and using it to build a compelling story. You’ll also be ensuring that the key activities in market are landing strongly with consumers and shoppers and that we are creating the maximum ROI vs our competitors.

Using existing data, tools and developing new ad hoc research to answer key business questions from marketing and commercial teams and provide recommendations in line with the strategy, you’ll be helping the business make better data-based decisions with the consumer at the heart.

What you’ll have…

• Excellent understanding of the FMCG industry dynamics in the UK (and in other markets would be a bonus), including market trends, consumer behaviour, distribution channels, competitive landscape, and you can work with large amounts of data to understand trends, correlations and analyses.
• Excellent understanding of qualitative and quantitative research tools and methodologies and can design quantitative questionnaires and qualitative discussion guides.
• Very good communication skills and ability to present complex data in a simple and powerful way through clear storytelling.
• The ability to manipulate and analyse large sets of data to get to the ‘why’ and ‘so what’.
• Solid experience with Nielsen/IRI databases and Kantar panel data.
• Skill in working effectively with cross-functional teams, building partnerships, and navigating organisational dynamics.
• Organisational, time management, prioritisation and multi-tasking skills, with a high level of attention to detail – so nothing is left behind on that busy ‘to do’ list.
• Confidence in responding to challenges from internal and external stakeholders.
• Tenacity in getting time with internal and external stakeholders and getting your points of view and recommendations heard.

You’ll get…

• The chance to work in a highly collaborative, responsible, knowledgeable and supportive team that plays a pivotal role in bringing true insights into our plans.
• The opportunity to make a real impact.
• Accountability to help lead the insights agenda in your segment(s) and markets.
• Great experience in a fast-moving environment.
• The opportunity to put consumer and market insights at the heart of decision-making.
• The chance to partner strategically across the business.