At a Glance
- Tasks: Drive growth and manage dealer accounts for top MI brands across Europe.
- Company: Join inMusic, a leader in music technology with a passion for innovation.
- Benefits: Enjoy 24 days annual leave, private healthcare, and a £1,000 training allowance.
- Other info: Travel opportunities and dynamic work environment with excellent career growth.
- Why this job: Combine your love for music and technology while making a real impact in the industry.
- Qualifications: 5+ years of sales experience in MI or audio tech, with strong dealer management skills.
The predicted salary is between 50000 - 60000 € per year.
inMusic is seeking an experienced and passionate Sales Manager to drive growth across dealer accounts for our industry-leading MI brands, including Akai Professional, Alesis, Alesis Drums, Moog Music, M-Audio, Headrush, and others. This role will manage EU dealers.
The ideal candidate brings strong commercial acumen, deep product knowledge, and experience working with the MI dealer channel.
- Manage dealer accounts and relationships in the designated markets.
- Achieve sales targets, strategies, and tactical action plans across the channel.
- Actively recruit and nurture direct dealer relationships.
- Conduct regular performance reviews with dealers, offering tools, content, and training to drive sell-through.
- Coordinate with marketing to activate campaigns and product demos at the local dealer level.
- Analyze sales performance, identify whitespace, and implement commercial initiatives tailored to MI verticals and dealer profiles.
- Support new product introductions with launch planning, demo support, and channel marketing strategies.
- Proactively work with the dealer network with regards to future planning of all aspects.
- Ensure that dealers are compliant with SDA requirements, inclusive of instore and online displays and merchandising.
- Maintain accurate CRM data, forecasts, and territory insights.
- Participate in trade events, roadshows, and local market activations as required.
5+ years of sales experience in the MI or audio technology industry, with hands-on experience managing dealers. Deep familiarity with products for musicians, producers, and educators—especially synths, drum machines, interfaces, and digital production tools. Ability to juggle high-level strategic thinking with detailed tactical execution. Fluent in English; other European languages a plus. Willingness to travel up to 40% of the time. Passion for music creation, instruments, and technology is essential.
Benefits include:
- 24 days annual leave (plus public holidays)
- Private healthcare
- Pension scheme
- inMusic UK Employee Assistance Programme
- Cycle To Work scheme
- Staff discount on inMusic products (for personal use only)
- £1,000 annual allowance for training and development
- Sick pay
Sales Manager - MI Brands (EU) in Surrey employer: inMusic
inMusic is an exceptional employer that fosters a dynamic and innovative work culture, perfect for passionate individuals in the music industry. With a strong focus on employee growth, we offer extensive training allowances, private healthcare, and generous annual leave, ensuring our team members thrive both personally and professionally. Located in a vibrant market, our Sales Manager role provides unique opportunities to engage with leading MI brands while collaborating closely with a supportive network of dealers across Europe.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager - MI Brands (EU) in Surrey
✨Network Like a Pro
Get out there and connect with people in the MI industry! Attend trade events, roadshows, and local market activations to meet potential employers and dealers. Building relationships can open doors that a CV just can't.
✨Show Off Your Product Knowledge
When you land an interview, make sure to showcase your deep understanding of MI products. Talk about your hands-on experience with synths, drum machines, and other gear. This will demonstrate your passion and expertise, making you a standout candidate.
✨Tailor Your Approach
Every dealer is different, so adapt your pitch accordingly. Research the specific needs of the dealers you'll be managing and come prepared with strategies that align with their goals. This shows you're not just another applicant; you're the right fit for the role.
✨Apply Through Our Website
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand. Let’s get you on board!
We think you need these skills to ace Sales Manager - MI Brands (EU) in Surrey
Some tips for your application 🫡
Show Your Passion for Music:When writing your application, let your love for music and technology shine through. We want to see how your passion aligns with our brands like Akai and Moog. Share any personal experiences that highlight your enthusiasm!
Tailor Your Experience:Make sure to customise your application to reflect your experience in the MI or audio technology industry. We’re looking for someone who knows their stuff, so highlight your dealer management skills and any relevant achievements.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and make it easy for us to see why you’re the right fit for the Sales Manager role. Bullet points can help!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at inMusic
✨Know Your Products Inside Out
Make sure you have a solid understanding of the MI brands you'll be representing, like Akai Professional and Moog Music. Familiarise yourself with their product lines, features, and how they stand out in the market. This knowledge will not only impress your interviewers but also show your passion for the industry.
✨Showcase Your Sales Strategy
Prepare to discuss specific sales strategies you've successfully implemented in the past. Think about how you managed dealer relationships and achieved sales targets. Be ready to share examples of how you analysed performance and adapted your approach to drive growth—this will demonstrate your commercial acumen.
✨Highlight Your Relationship Management Skills
Since this role involves managing dealer accounts, be prepared to talk about how you've nurtured and built strong relationships in previous positions. Share stories that illustrate your ability to conduct performance reviews and provide valuable support to dealers, as this is crucial for success in this role.
✨Be Ready to Discuss Market Trends
Stay updated on current trends in the MI and audio technology industry. Be prepared to discuss how these trends could impact dealer strategies and sales performance. Showing that you can think strategically about the future of the market will set you apart from other candidates.
