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- Tasks: Drive growth across dealer accounts for top MI brands and manage relationships.
- Company: Join inMusic, a leader in the music industry with a passion for innovation.
- Benefits: Enjoy 24 days leave, private healthcare, and a £1,000 training allowance.
- Other info: Opportunity to travel and participate in exciting trade events.
- Why this job: Combine your love for music and technology while making a real impact.
- Qualifications: 5+ years in sales, deep product knowledge, and a passion for music.
The predicted salary is between 50000 - 60000 £ per year.
inMusic is seeking an experienced and passionate Sales Manager to drive growth across dealer accounts for our industry-leading MI brands, including Akai Professional, Alesis, Alesis Drums, Moog Music, M-Audio, Headrush, and others. This role will manage EU dealers. The ideal candidate brings strong commercial acumen, deep product knowledge, and experience working with the MI dealer channel.
Key Responsibilities
- Manage dealer accounts and relationships in the designated markets.
- Achieve sales targets, strategies, and tactical action plans across the channel.
- Actively recruit and nurture direct dealer relationships.
- Conduct regular performance reviews with dealers, offering tools, content, and training to drive sell-through.
- Coordinate with marketing to activate campaigns and product demos at the local dealer level.
- Analyze sales performance, identify whitespace, and implement commercial initiatives tailored to MI verticals and dealer profiles.
- Support new product introductions with launch planning, demo support, and channel marketing strategies.
- Proactively work with the dealer network with regards to future planning of all aspects.
- Ensure that dealers are compliant with SDA requirements, inclusive of instore and online displays and merchandising.
- Maintain accurate CRM data, forecasts, and territory insights.
- Participate in trade events, roadshows, and local market activations as required.
Skills, Knowledge and Expertise
- 5+ years of sales experience in the MI or audio technology industry, with hands-on experience managing dealers.
- Deep familiarity with products for musicians, producers, and educators—especially synths, drum machines, interfaces, and digital production tools.
- Ability to juggle high-level strategic thinking with detailed tactical execution.
- Fluent in English; other European languages a plus.
- Willingness to travel up to 40% of the time.
- Passion for music creation, instruments, and technology is essential.
Benefits
- 24 days annual leave (plus public holidays)
- Private healthcare
- Pension scheme
- inMusic UK Employee Assistance Programme
- Cycle To Work scheme
- Staff discount on inMusic products (for personal use only)
- £1,000 annual allowance for training and development
- Sick pay
Sales Manager - MI Brands (EU) in Farnborough employer: inMusic
Contact Detail:
inMusic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager - MI Brands (EU) in Farnborough
✨Tip Number 1
Network like a pro! Attend industry events, trade shows, and local meet-ups to connect with potential employers and dealers. Building relationships in person can give us an edge over the competition.
✨Tip Number 2
Show off your product knowledge! When chatting with dealers or at interviews, share insights about MI brands and how they can drive sales. This will demonstrate your passion and expertise, making you a standout candidate.
✨Tip Number 3
Follow up after meetings or interviews. A quick thank-you email can keep you top of mind and show that you're genuinely interested in the role. Plus, it’s a great chance to reiterate why you’re the perfect fit!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Sales Manager - MI Brands (EU) in Farnborough
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Manager role. Highlight your experience in managing dealer accounts and your knowledge of MI products. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for music and technology, and explain why you're the perfect fit for our team. We love hearing about your journey and what drives you.
Showcase Your Achievements: When detailing your past roles, focus on your achievements. Use numbers and examples to illustrate how you've driven sales growth or improved dealer relationships. We appreciate concrete evidence of your success!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures it gets into the right hands. We can’t wait to see what you bring to the table!
How to prepare for a job interview at inMusic
✨Know Your Products Inside Out
Make sure you have a solid understanding of the MI brands you'll be representing, like Akai Professional and Moog Music. Familiarise yourself with their features, benefits, and how they stand out in the market. This knowledge will help you answer questions confidently and show your passion for the products.
✨Showcase Your Sales Strategy
Prepare to discuss your approach to managing dealer accounts and achieving sales targets. Think about specific strategies you've used in the past that led to success. Be ready to share examples of how you've nurtured dealer relationships and driven growth in previous roles.
✨Demonstrate Your Analytical Skills
Since analysing sales performance is key in this role, come prepared with examples of how you've identified opportunities and implemented initiatives in the past. Highlight any experience you have with CRM systems and how you've used data to inform your decisions.
✨Be Ready to Discuss Future Planning
The role requires proactive planning with dealers, so think about how you would approach this. Prepare to discuss how you would support new product introductions and coordinate marketing efforts. Showing that you can think ahead and strategise will impress the interviewers.