inMusic is seeking an experienced and passionate Sales Manager to drive growth across dealer accounts for our industry-leading MI brands, including Akai Professional, Alesis, Alesis Drums, Moog Music, M-Audio, Headrush, and others. This role will manage EU dealers. The ideal candidate brings strong commercial acumen, deep product knowledge, and experience working with the MI dealer channel.Key ResponsibilitiesManage dealer accounts and relationships in the designated markets.Achieve sales targets, strategies, and tactical action plans across the channel.Actively recruit and nurture direct dealer relationships.Conduct regular performance reviews with dealers, offering tools, content, and training to drive sell-through.Coordinate with marketing to activate campaigns and product demos at the local dealer level.Analyze sales performance, identify whitespace, and implement commercial initiatives tailored to MI verticals and dealer profiles.Support new product introductions with launch planning, demo support, and channel marketing strategies.Proactively work with the dealer network with regards to future planning of all aspects.Ensure that dealers are compliant with SDA requirements, inclusive of instore and online displays and merchandising.Maintain accurate CRM data, forecasts, and territory insights.Participate in trade events, roadshows, and local market activations as required.Skills, Knowledge and Expertise5+ years of sales experience in the MI or audio technology industry, with hands-on experience managing dealers.Deep familiarity with products for musicians, producers, and educators—especially synths, drum machines, interfaces, and digital production tools.Ability to juggle high-level strategic thinking with detailed tactical execution.Fluent in English; other European languages a plus.Willingness to travel up to 40% of the time.Passion for music creation, instruments, and technology is essential.Benefits24 days annual leave (plus public holidays)Private healthcarePension schemeinMusic UK Employee Assistance ProgrammeCycle To Work schemeStaff discount on inMusic products (for personal use only)1,000 annual allowance for training and developmentSick payDepartmentSalesEmployment TypeFull TimeWorkplace typeFully remote
Sales Manager - MI Brands (EU) in Ash employer: InMusic
At inMusic, we are not just a company; we are a vibrant community of music enthusiasts dedicated to innovation and excellence in the music technology industry. As a European Financial Controller, you will thrive in a supportive work culture that values collaboration and creativity, with ample opportunities for professional growth and development. Enjoy a competitive benefits package, including generous annual leave, private healthcare, and a commitment to your continuous learning, all while being part of a forward-thinking organisation that encourages travel across Europe and embraces the transformative power of music.
