At a Glance
- Tasks: Drive growth and manage dealer accounts for top MI brands across the UK and Benelux.
- Company: Join inMusic, a leader in music technology with a passion for innovation.
- Benefits: Enjoy 24 days leave, private healthcare, and a £1,000 training allowance.
- Other info: Hybrid work environment with opportunities for travel and career development.
- Why this job: Combine your love for music and technology while making a real impact in the industry.
- Qualifications: 5+ years in sales, deep product knowledge, and a passion for music creation.
The predicted salary is between 40500 - 49500 £ per year.
in Music is seeking an experienced and passionate Sales Manager to drive growth across dealer accounts for our industry-leading MI brands, including Akai Professional, Alesis, Alesis Drums, Moog Music, M-Audio, Headrush, and others.
This role will manage dealers in the UK, Ireland and Benelux.
The ideal candidate brings strong commercial acumen, deep product knowledge, and experience working with the MI dealer channel.
Key Responsibilities Manage dealer accounts and relationships in the designated markets.
Achieve sales targets, strategies, and tactical action plans across the channel.
Actively recruit and nurture direct dealer relationships.
Conduct regular performance reviews with dealers, offering tools, content, and training to drive sell-through.
Coordinate with marketing to activate campaigns and product demos at the local dealer level.
Analyze sales performance, identify whitespace, and implement commercial initiatives tailored to MI verticals and dealer profiles.
Support new product introductions with launch planning, demo support, and channel marketing strategies.
Proactively work with the dealer network with regards to future planning of all aspects.
Ensure that the dealers are compliant with our SDA requirements, inclusive of instore and online displays and merchandising.
Maintain accurate CRM data, forecasts, and territory insights.
Participate in trade events, roadshows, and local market activations as required.
Skills, Knowledge and Expertise5+ years of sales experience in the MI or audio technology industry, with hands-on experience managing dealers.
Deep familiarity with products for musicians, producers, and educators—especially synths, drum machines, interfaces, and digital production tools.
Ability to juggle high-level strategic thinking with detailed tactical execution across complex territories.
Fluent in English; other European languages a plus.
Willingness to travel up to 40% of the time.
Passion for music creation, instruments, and technology is essential.
Benefits24 days annual leave (plus public holidays)Private healthcare Pension schemein Music UK Employee Assistance Programme Cycle To Work scheme Staff discount on in Music products (for personal use only)1,000 annual allowance for training and development Sick pay Department Sales Employment Type Full Time Workplace type Hybrid
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager – MI Brands (UK & Benelux) in Aldershot
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales Manager – MI Brands (UK & Benelux) at inMusic, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including inMusic. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Manager – MI Brands (UK & Benelux). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales Manager – MI Brands (UK & Benelux) in Aldershot
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for inMusic:When writing your cover letter, make sure to tailor your message specifically for inMusic. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at inMusic
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show inMusic that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show inMusic that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with inMusic’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
