Sales Manager - MI Brands (EU)

Sales Manager - MI Brands (EU)

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive growth across dealer accounts for top music brands and manage relationships.
  • Company: Join inMusic, a leader in the music industry with a passion for innovation.
  • Benefits: Enjoy 24 days leave, private healthcare, and a £1,000 training allowance.
  • Why this job: Combine your love for music and technology while making a real impact.
  • Qualifications: 5+ years in sales, deep product knowledge, and a passion for music.
  • Other info: Dynamic role with travel opportunities and excellent career growth.

The predicted salary is between 36000 - 60000 £ per year.

Overview

Job title: Sales Manager – MI Brands (EU)

Department: Sales

Employment Type: Full Time

Location: Ash Vale, UK

inMusic is seeking an experienced and passionate Sales Manager to drive growth across dealer accounts for our industry-leading MI brands, including Akai Professional, Alesis, Alesis Drums, Moog Music, M-Audio, Headrush, and others. This role will manage EU dealers. The ideal candidate brings strong commercial acumen, deep product knowledge, and experience working with the MI dealer channel.

Responsibilities

  • Manage dealer accounts and relationships in the designated markets.
  • Achieve sales targets, strategies, and tactical action plans across the channel.
  • Actively recruit and nurture direct dealer relationships.
  • Conduct regular performance reviews with dealers, offering tools, content, and training to drive sell-through.
  • Coordinate with marketing to activate campaigns and product demos at the local dealer level.
  • Analyze sales performance, identify whitespace, and implement commercial initiatives tailored to MI verticals and dealer profiles.
  • Support new product introductions with launch planning, demo support, and channel marketing strategies.
  • Proactively work with the dealer network with regards to future planning of all aspects.
  • Ensure that dealers are compliant with SDA requirements, inclusive of in-store and online displays and merchandising.
  • Maintain accurate CRM data, forecasts, and territory insights.
  • Participate in trade events, roadshows, and local market activations as required.

Skills, Knowledge and Expertise

  • 5+ years of sales experience in the MI or audio technology industry, with hands-on experience managing dealers.
  • Deep familiarity with products for musicians, producers, and educators—especially synths, drum machines, interfaces, and digital production tools.
  • Ability to juggle high-level strategic thinking with detailed tactical execution.
  • Fluent in English; other European languages a plus.
  • Willingness to travel up to 40% of the time.
  • Passion for music creation, instruments, and technology is essential.

Benefits

  • 24 days annual leave (plus public holidays)
  • Private healthcare
  • Pension scheme
  • inMusic UK Employee Assistance Programme
  • Cycle To Work scheme
  • Staff discount on inMusic products (for personal use only)
  • £1,000 annual allowance for training and development
  • Sick pay

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Sales Manager - MI Brands (EU) employer: inMusic Brands, Inc.

inMusic is an exceptional employer located in Ash Vale, UK, offering a vibrant work culture that fosters creativity and collaboration within the music industry. With a strong commitment to employee growth, we provide generous benefits including 24 days of annual leave, private healthcare, and a £1,000 annual training allowance, ensuring our team members are well-supported in their professional development. Join us to be part of a passionate community dedicated to driving innovation in music technology while enjoying a fulfilling career with meaningful impact.
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Contact Detail:

inMusic Brands, Inc. Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Manager - MI Brands (EU)

✨Tip Number 1

Network like a pro! Get out there and connect with people in the MI industry. Attend trade events, roadshows, and local market activations to meet potential employers and dealers. Remember, it’s all about who you know!

✨Tip Number 2

Show off your product knowledge! When chatting with potential employers or dealers, make sure to highlight your experience with MI brands and products. Share your passion for music creation and technology to really stand out.

✨Tip Number 3

Be proactive! Don’t just wait for job openings to pop up. Reach out to companies directly through our website and express your interest in working with them. A little initiative can go a long way!

✨Tip Number 4

Keep your CRM skills sharp! Make sure you’re familiar with maintaining accurate data and forecasts. This will not only help you in interviews but also show that you’re ready to hit the ground running in managing dealer accounts.

We think you need these skills to ace Sales Manager - MI Brands (EU)

Sales Management
Commercial Acumen
Product Knowledge
Dealer Relationship Management
Sales Target Achievement
Performance Analysis
CRM Data Management
Market Activation
Training and Development
Strategic Thinking
Tactical Execution
Fluency in English
Willingness to Travel
Passion for Music Technology

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Sales Manager role. Highlight your experience in managing dealer accounts and any relevant achievements in the MI or audio technology industry. We want to see how your skills align with what we're looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your passion for music creation and technology, and explain why you're the perfect fit for our team. Don’t forget to mention specific MI brands you’re familiar with!

Showcase Your Commercial Acumen: In your application, demonstrate your strong commercial acumen. Share examples of how you've achieved sales targets or implemented successful strategies in previous roles. We love seeing numbers and results!

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining us at StudySmarter!

How to prepare for a job interview at inMusic Brands, Inc.

✨Know Your Products Inside Out

Make sure you have a solid understanding of the MI brands you'll be representing, like Akai Professional and Moog Music. Familiarise yourself with their product lines, features, and how they stand out in the market. This knowledge will not only impress your interviewers but also show your passion for the industry.

✨Showcase Your Sales Strategy

Prepare to discuss specific sales strategies you've successfully implemented in the past. Think about how you managed dealer relationships and achieved sales targets. Be ready to share examples that highlight your commercial acumen and tactical execution skills.

✨Demonstrate Your Relationship-Building Skills

Since this role involves managing dealer accounts, be prepared to talk about how you've nurtured and recruited dealer relationships before. Share stories that illustrate your ability to build trust and support dealers in achieving their goals.

✨Be Ready to Discuss Market Insights

Research the current trends in the MI and audio technology industry. Be prepared to discuss how you would analyse sales performance and identify opportunities for growth. Showing that you can think strategically about the market will set you apart from other candidates.

Sales Manager - MI Brands (EU)
inMusic Brands, Inc.
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