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- Tasks: Drive growth across dealer accounts for top music brands in the UK and Benelux.
- Company: Join inMusic, a leader in the music industry with a passion for innovation.
- Benefits: Enjoy 24 days annual leave, private healthcare, and a £1,000 training allowance.
- Other info: Travel opportunities and a vibrant work culture await you!
- Why this job: Be part of a dynamic team that shapes the future of music technology.
- Qualifications: 5+ years in sales with deep product knowledge in music instruments and technology.
The predicted salary is between 50000 - 60000 £ per year.
inMusic is seeking an experienced and passionate Sales Manager to drive growth across dealer accounts for our industry‑leading MI brands, including Akai Professional, Alesis, Alesis Drums, Moog Music, M‑Audio, Headrush, and others. This role will manage dealers in the UK, Ireland and Benelux. The ideal candidate brings strong commercial acumen, deep product knowledge, and experience working with the MI dealer channel.
Key Responsibilities
- Manage dealer accounts and relationships in the designated markets.
- Achieve sales targets, strategies, and tactical action plans across the channel.
- Actively recruit and nurture direct dealer relationships.
- Conduct regular performance reviews with dealers, offering tools, content, and training to drive sell‑through.
- Coordinate with marketing to activate campaigns and product demos at the local dealer level.
- Analyze sales performance, identify whitespace, and implement commercial initiatives tailored to MI verticals and dealer profiles.
- Support new product introductions with launch planning, demo support, and channel marketing strategies.
- Proactively work with the dealer network with regards to future planning of all aspects.
- Ensure that the dealers are compliant with our SDA requirements, inclusive of in‑store and online displays and merchandising.
- Maintain accurate CRM data, forecasts, and territory insights.
- Participate in trade events, roadshows, and local market activations as required.
Skills, Knowledge and Expertise
- 5+ years of sales experience in the MI or audio technology industry, with hands‑on experience managing dealers.
- Deep familiarity with products for musicians, producers, and educators—especially synths, drum machines, interfaces, and digital production tools.
- Ability to juggle high‑level strategic thinking with detailed tactical execution across complex territories.
- Fluent in English; other European languages a plus.
- Willingness to travel up to 40% of the time.
- Passion for music creation, instruments, and technology is essential.
Benefits
- 24 days annual leave (plus public holidays)
- Private healthcare
- Pension scheme
- inMusic UK Employee Assistance Programme
- Cycle To Work scheme
- Staff discount on inMusic products (for personal use only)
- £1,000 annual allowance for training and development
- Sick pay
Sales Manager – MI Brands (UK & Benelux) in Farnborough employer: inMusic Brands, Inc.
Contact Detail:
inMusic Brands, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager – MI Brands (UK & Benelux) in Farnborough
✨Tip Number 1
Network like a pro! Attend industry events, trade shows, and local meet-ups to connect with potential employers and fellow professionals. Don’t be shy—introduce yourself and share your passion for MI brands!
✨Tip Number 2
Leverage social media to showcase your expertise. Share insights about MI products, engage with brands, and join relevant groups. This not only builds your online presence but also puts you on the radar of hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Be ready to discuss how your experience aligns with their goals. Show them you’re not just another candidate; you’re the Sales Manager they’ve been looking for!
✨Tip Number 4
Apply directly through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the inMusic family. Let’s make it happen!
We think you need these skills to ace Sales Manager – MI Brands (UK & Benelux) in Farnborough
Some tips for your application 🫡
Show Your Passion for Music: When writing your application, let your love for music and technology shine through. We want to see how your passion aligns with our MI brands and how it drives your sales approach.
Tailor Your Experience: Make sure to highlight your relevant experience in the MI or audio technology industry. We’re looking for someone who knows their stuff, so don’t hold back on showcasing your dealer management skills and product knowledge.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your achievements and skills are easy to spot. Use bullet points if it helps!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with inMusic.
How to prepare for a job interview at inMusic Brands, Inc.
✨Know Your Products Inside Out
As a Sales Manager for MI Brands, you need to demonstrate deep product knowledge. Familiarise yourself with the features and benefits of each brand you'll be managing, like Akai Professional and Moog Music. This will not only impress your interviewers but also show your passion for the industry.
✨Showcase Your Sales Strategy Skills
Prepare to discuss specific sales strategies you've implemented in the past. Think about how you achieved sales targets and nurtured dealer relationships. Be ready to share examples that highlight your commercial acumen and tactical execution across complex territories.
✨Demonstrate Your Relationship Management Expertise
Since managing dealer accounts is key, come prepared with examples of how you've successfully built and maintained relationships in previous roles. Highlight any tools or training you've provided to dealers that led to increased sales or improved performance.
✨Be Ready to Discuss Market Insights
Research the MI market trends and be prepared to discuss how you would analyse sales performance and identify whitespace opportunities. Showing that you can think strategically about future planning will set you apart as a candidate who understands the bigger picture.