Marketing Automation Lead | SFMC Expert

Marketing Automation Lead | SFMC Expert

Full-Time 50000 - 65000 £ / year (est.) Home office (partial)
InMotion Ventures

At a Glance

  • Tasks: Lead email marketing campaigns and create automated journeys in Salesforce Marketing Cloud.
  • Company: InMotion Ventures, a dynamic company based in London.
  • Benefits: Competitive salary, flexible working, generous annual leave, and health care.
  • Other info: Great opportunity for career growth in a vibrant work environment.
  • Why this job: Join a forward-thinking team and make an impact on exciting marketing projects.
  • Qualifications: Experience with Salesforce and strong analytical skills required.

The predicted salary is between 50000 - 65000 £ per year.

InMotion Ventures in London is seeking a skilled CRM & Marketing Automation Manager to drive email marketing efforts across their brands. The role involves managing email campaigns, building automated journeys in Salesforce Marketing Cloud, and optimizing audience segments.

The ideal candidate will have hands-on experience with Salesforce, strong analytical skills, and the ability to oversee multiple workstreams.

The position offers a competitive salary, flexible working environment, and generous benefits including annual leave and health care.

Marketing Automation Lead | SFMC Expert employer: InMotion Ventures

InMotion Ventures is an exceptional employer located in the vibrant city of London, offering a dynamic work culture that fosters creativity and innovation. Employees benefit from a flexible working environment, competitive salaries, and generous benefits such as annual leave and comprehensive healthcare, all while having the opportunity to grow their skills in CRM and marketing automation within a supportive team. Join us to make a meaningful impact across our brands and advance your career in a thriving industry.

InMotion Ventures

Contact Details:

InMotion Ventures Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Automation Lead | SFMC Expert

Tip Number 1

Network like a pro! Reach out to folks in the marketing automation space, especially those who work with Salesforce. A friendly chat can lead to insider info about job openings or even a referral.

Tip Number 2

Show off your skills! Create a portfolio showcasing your email campaigns and automated journeys. This will give potential employers a taste of what you can do and set you apart from the crowd.

Tip Number 3

Prepare for interviews by brushing up on your analytical skills. Be ready to discuss how you've optimised audience segments in the past and the results you achieved. We want to see your thought process!

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.

We think you need these skills to ace Marketing Automation Lead | SFMC Expert

CRM Management
Marketing Automation
Email Marketing
Salesforce Marketing Cloud
Analytical Skills
Audience Segmentation
Campaign Management

Some tips for your application 🫡

Tailor Your CV:Make sure your CV reflects the skills and experiences that match the job description. Highlight your hands-on experience with Salesforce and any relevant email marketing campaigns you've managed.

Craft a Compelling Cover Letter:Use your cover letter to tell us why you're the perfect fit for the Marketing Automation Lead role. Share specific examples of how you've driven successful email marketing efforts in the past.

Show Off Your Analytical Skills:Since strong analytical skills are key for this role, include any metrics or results from previous campaigns you've worked on. We love seeing numbers that demonstrate your impact!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process.

How to prepare for a job interview at InMotion Ventures

Know Your Salesforce Inside Out

Make sure you brush up on your Salesforce Marketing Cloud knowledge. Be ready to discuss specific features you've used, how you've built automated journeys, and any challenges you've faced. This will show that you're not just familiar with the platform but can also leverage it effectively.

Showcase Your Analytical Skills

Prepare examples of how you've used data to optimise email campaigns in the past. Discuss metrics you've tracked, insights you've gained, and how those insights led to improved performance. This will demonstrate your ability to make data-driven decisions.

Be Ready to Juggle Multiple Projects

Since the role involves overseeing multiple workstreams, think of instances where you've successfully managed several projects at once. Share your strategies for prioritising tasks and ensuring deadlines are met, as this will highlight your organisational skills.

Understand Their Brands

Research InMotion Ventures and their brands before the interview. Familiarise yourself with their marketing style and recent campaigns. This will allow you to tailor your responses and show genuine interest in the company, making you a more appealing candidate.