Marketing Officer (Immediate Start)

This role is suitable for a motivated, experienced, and high-performing B2B marketing professional passionate about developing engaging marketing programs to support brand and commercial goals. Part of the Inizio Ignite Brand & Marketing team, and supporting expert teams across the business, this role will lead and manage marketing initiatives that drive brand visibility and fuel business growth.

This role will report to the Director of Global Brand & Marketing Strategy, Inizio Ignite. Work closely across the marketing team to develop and execute go-to-market initiatives, integrated marketing campaigns, channel tactics to build brand equity, market engagement, and client acquisition. Partner with the Marketing Director and internal stakeholders to build an optimized marketing program that supports business objectives across core channels.

• Integrated Marketing Campaign Development & Execution: Collaborate with internal team to plan, develop, and implement campaigns, go to market programs, and marketing initiatives to grow target audience engagement and drive interest in priority solutions. Measure, analyze, and report on campaign performance using relevant metrics and insights to inform optimization and future planning.
• Content Strategy & Execution: Support the development and execution of a clear content strategy aligned to Inizio Ignite’s business priorities, brand positioning, and audience needs. Own day-to-day content operations, including planning, approvals, and content governance. Generate new content ideas aligned to strategic priorities, campaigns, and thought leadership themes. Ensure content quality, consistency, and alignment with brand voice and messaging standards. Draft and/or edit content where relevant. Track and evaluate content performance to inform content planning, optimization, and prioritization.
• Support PR initiatives: Collaborate with the Marketing Director, working with internal teams and external agencies to plan, manage, and execute PR activities. Manage coordination, execution, and performance tracking.
• Ad-Hoc Channel Support: Provide flexible, ad-hoc support across additional marketing channels as required, aligned to evolving business priorities.

A creative and strategic thinker with a passion for B2B marketing and a proven track record of driving results. Solid understanding of the variety of marketing channels and tactics. Strong writing and storytelling skills across asset types, including written content, deck presentation, and other rich content formats. Excellent organizational and project management skills, with the ability to manage multiple initiatives simultaneously and deliver at pace.

Competitive salary and matched pension scheme, ~25 days annual leave, ~ Health care plan, ~ Hybrid working model.

At Inizio, we value inclusivity, recognise the power of diversity and inspire the next generation of change-makers. We believe in creating a dynamic work environment that values diversity, equity and inclusion. We aim to recruit from a diverse slate of candidates and foster an environment that provides the right conditions for long-term success. We welcome all applications regardless of race, colour, religion or belief, gender, gender identity, age, national origin, marital status, military veteran status, genetic information, sexual orientation and physical or mental disability.

Inizio may use AI technologies to support certain aspects of our recruitment process, but all hiring decisions at Inizio are made by our human recruiting team.

Our company is dedicated to building an inclusive and authentic workplace.