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- Tasks: Lead creative strategies for diverse brands at exciting events and experiences.
- Company: Join Emota, an award-winning global events agency creating impactful experiences.
- Benefits: Enjoy a hybrid work model, 25 days annual leave, private medical insurance, and more.
- Why this job: Be part of a dynamic team that values creativity, collaboration, and cultural insights.
- Qualifications: Experience in event strategy; data-driven with strong storytelling and presentation skills.
- Other info: We embrace diversity and encourage all to apply, even if you don't meet every requirement.
The predicted salary is between 43200 - 72000 £ per year.
As a Senior Creative Strategist you will be an important member of the strategy and insight team at Emota, part of Inizio Engage XD. Emota is our award-winning global events agency that creates and delivers engaging, impactful experiences.
You will work on a diverse portfolio of brands to enhance their experiential and event presence. You will lead strategy for pharmaceutical clients and working on opportunities in non-pharma sectors. You will drive engaging brand experiences, collaborating with clients, creative, and production teams.
You will work on multiple clients but given autonomy to lead projects and build accounts in the position.
This is a hybrid role with 2 days per week in the London office (Option to work 4 days)
You will report into the Head of Strategy.
What you\’ll do…
- Develop creative strategies for clients\’ brand and product engagements across multiple events, including pharma congresses, trade shows, installations, activations, and global meetings.
- Create insights and strategies that inform creative work and resonate culturally with diverse audiences.
- Identify and explore fresh audience insights and new trends to inspire creative direction.
- Share insights, best practices, and insights with creative, production, and client teams.
- Integrate strategic practices into the live and exhibitions teams at Emota.
What you\’ll need to have…
- Experience as a strategist within events, a bonus if you have experiential PR agencies, or shopper marketing experience
- An understanding of what works in physical space is necessary, but comprehending the importance of the end to end experiential journey is also important.
- Proficient in using data and cultural insights to inform strategic execution.
- Curious and able to work across multiple brands and projects simultaneously.
- Experience presenting, storytelling and pitching to clients
- Interest in thought-leadership, independent research, and trends exploration.
- Great compensation package
- 25 days\’ annual leave plus public holidays, company closure over Christmas plus a personal day
- Private Medical Insurance
- Life Insurance
- Pension Scheme
- Group Income Protection
A bit about us…
Engage XD is an unusually shaped communications group that creates experiences that inspire lasting change. We partner with clients to provide employee engagement, learning and training solutions, scientific engagement and capability building, all underpinned by applied behavioural science. We engage internal and external audiences through the creation and delivery of live and virtual experiences, film, digital, and immersive content.
Our family of brands is made up of: Emota, Forty1 and Nazarѐ.
We believe in our values: We empower everyone | We rise to the challenge | We work as one | We ask what if | We do the right thing and we will ask you how your personal values align to our values
Don\’t meet every job requirement? That\’s okay! We are dedicated to building a diverse, inclusive, and authentic workplace. If you\’re excited about this role, but your experience doesn\’t perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.
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Senior Creative Strategist employer: Inizio Group
Contact Detail:
Inizio Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Creative Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in experiential marketing and events. This will not only help you understand what resonates with audiences but also allow you to speak confidently about how you can apply these insights to the role at Emota.
✨Tip Number 2
Network with professionals in the events and experiential marketing sectors. Attend industry events or webinars to connect with potential colleagues and learn more about the challenges and innovations in the field, which can give you an edge during interviews.
✨Tip Number 3
Prepare to showcase your storytelling skills. Since the role involves presenting and pitching to clients, think of examples from your past experiences where you successfully communicated a strategy or idea that led to positive outcomes.
✨Tip Number 4
Research Emota's recent projects and case studies. Understanding their work will not only demonstrate your interest in the company but also allow you to discuss how your experience aligns with their goals and values during the interview process.
We think you need these skills to ace Senior Creative Strategist
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Senior Creative Strategist position. Tailor your application to highlight relevant experience in strategy, events, and brand engagement.
Craft a Compelling CV: Your CV should clearly showcase your experience as a strategist, particularly in events or experiential marketing. Use specific examples that demonstrate your ability to develop creative strategies and work across multiple brands.
Write a Tailored Cover Letter: In your cover letter, express your enthusiasm for the role and how your values align with those of Emota. Highlight your understanding of the experiential journey and your ability to use data and insights to inform strategic decisions.
Showcase Your Presentation Skills: Since the role involves presenting and pitching to clients, consider including a brief section in your application that outlines your experience in storytelling and client engagement. This could be a project example or a notable achievement.
How to prepare for a job interview at Inizio Group
✨Showcase Your Strategic Thinking
As a Senior Creative Strategist, it's crucial to demonstrate your ability to develop creative strategies. Prepare examples of past projects where you successfully led strategy for events, particularly in the pharmaceutical sector, and be ready to discuss how you used insights to inform your creative direction.
✨Understand the Experiential Journey
Make sure you can articulate your understanding of the end-to-end experiential journey. Discuss how physical spaces impact audience engagement and share any relevant experiences that highlight your knowledge of creating impactful brand experiences.
✨Be Data-Driven
Emphasise your proficiency in using data and cultural insights to inform strategic execution. Prepare to discuss specific instances where data influenced your decisions and led to successful outcomes in previous roles.
✨Align with Company Values
Familiarise yourself with Emota's values and think about how your personal values align with theirs. Be prepared to discuss this alignment during the interview, as it shows your commitment to the company's culture and mission.
