At a Glance
- Tasks: Manage and optimise paid social media campaigns for property clients across various platforms.
- Company: Dynamic agency with a focus on innovation and client success.
- Benefits: Competitive salary, career progression, and a vibrant work environment.
- Other info: Great opportunities for personal growth and to make a real impact.
- Why this job: Join a passionate team and shape the future of digital media in the property sector.
- Qualifications: 3+ years in paid social campaigns, strong communication, and analytical skills.
The predicted salary is between 35000 - 45000 £ per year.
As a Paid Social Account Manager, you will be responsible for developing, executing, and optimising paid social media campaigns for our property clients. You will work closely with the Client Services/Accounts team, strategists, and creative teams to create targeted ad campaigns that drive leads, conversions, and awareness for our clients in the property sector. Your expertise will play a key role in helping our clients achieve their marketing and business goals through effective social media advertising.
Campaign Management: Lead the development, execution, and optimisation of paid social campaigns across paid social platforms including Facebook, Instagram, TikTok, LinkedIn, and more, specifically for property clients.
Client Communication: Serve as the main point of contact for the accounts team and support them with client communication. This is a client-facing role, so strong communication skills are essential to understand client objectives, challenges, and marketing goals. Provide regular updates, strategic insights, and recommendations.
Strategy Development: Design and implement tailored strategies for paid social campaigns based on client goals, target audiences, and market trends in the property industry.
Audience Targeting & Segmentation: Utilise data and insights to define and optimise audience segments, ensuring maximum relevance and reach for each campaign.
Budget Management: Oversee campaign budgets, ensuring efficient spending and ROI. Make recommendations for budget allocation and pacing adjustments.
Performance Analysis & Reporting: Analyse campaign performance, create actionable insights, and generate regular reports. Track key metrics like cost-per-lead (CPL), return on ad spend (ROAS), engagement rates, etc., and optimise accordingly.
Collaborative Work: Partner with our creative and content team to ensure ad creatives are on-brand, impactful, and optimised for performance. Collaborate with internal teams to refine strategy based on insights and feedback.
Industry Knowledge: Stay up to date with trends in the property sector, digital marketing, and paid social media advertising. Apply this knowledge to keep campaigns fresh, innovative, and competitive.
Requirements:
- Proven experience (3+ years) managing paid social campaigns for clients, ideally in the property or real estate sector but not essential.
- Strong expertise with social media platforms (Facebook Ads Manager, Instagram, TikTok, LinkedIn Ads, etc.) and campaign performance analytics.
- Solid understanding of social media trends, audience targeting, and digital advertising best practices.
- Experience with A/B testing, ad copywriting, creative direction, and reporting tools (Google Analytics, Facebook Analytics, etc.).
- Strong communication skills with the ability to manage client relationships and collaborate with cross-functional teams.
- Ability to work in a fast-paced, deadline-driven environment while managing multiple client accounts.
- Strong analytical mindset with a focus on data-driven decision-making.
Agency & Attitude: Our client boasts a fantastic range of clients and offers a truly great environment to work in. They are looking for a Paid Social Account manager who not only loves what they do, but is also passionate about the constantly evolving world of digital media. The ideal candidate will have a strong sense of self-motivation, excellent project management, organisational skills and a can-do attitude. They must be confident, a strong team player and able to lead a team. Staff development and progression is a real focus and a successful career is there for the taking. As an independent agency, expect to have your ideas help form the shape of the agency and have a real impact on its future!
Paid Social Campaign Manager in Slough employer: InHouse-Recruitment
Join a dynamic and innovative agency that prioritises employee growth and development, offering a collaborative work culture where your ideas can shape the future of our operations. As a Paid Social Campaign Manager, you'll enjoy the benefits of working with a diverse range of property clients while being supported by a passionate team dedicated to achieving excellence in digital media. With a focus on self-motivation and a can-do attitude, this role provides a unique opportunity to make a meaningful impact in a fast-paced environment.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Campaign Manager in Slough
✨Tip Number 1
Network like a pro! Get out there and connect with people in the property and digital marketing sectors. Attend industry events, join relevant online groups, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best paid social campaigns. Include metrics that highlight your success, like engagement rates and ROI. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their goals and challenges in the property sector. This will help you tailor your responses and show that you’re genuinely interested in helping them succeed.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who want to make an impact. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace Paid Social Campaign Manager in Slough
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Paid Social Campaign Manager role. Highlight your experience with social media platforms and any relevant campaigns you've managed, especially in the property sector. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for digital media and your understanding of the property market. Let us know why you're excited about this role and how you can contribute to our team at StudySmarter.
Showcase Your Analytical Skills:Since this role involves performance analysis, make sure to mention any tools or methods you've used to track campaign success. We love data-driven decision-making, so share examples of how you've optimised campaigns based on analytics.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at InHouse-Recruitment
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms mentioned in the job description. Familiarise yourself with Facebook Ads Manager, Instagram, TikTok, and LinkedIn Ads. Being able to discuss specific features or recent updates will show your expertise and enthusiasm for the role.
✨Showcase Your Campaign Success
Prepare to share examples of successful paid social campaigns you've managed. Highlight your strategies, the results achieved, and how you optimised performance. Use metrics like cost-per-lead (CPL) and return on ad spend (ROAS) to back up your claims.
✨Client Communication Skills
Since this role involves client interaction, practice articulating how you’ve effectively communicated with clients in the past. Be ready to discuss how you’ve understood their objectives and provided strategic insights. This will demonstrate your ability to build strong client relationships.
✨Stay Updated on Industry Trends
Research current trends in the property sector and digital marketing. Bring up any recent developments during your interview to show that you’re proactive and knowledgeable. This will help you stand out as someone who is genuinely interested in the industry and its evolution.
