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- Tasks: Drive growth by building relationships with marketing agencies and converting them into revenue opportunities.
- Company: Leading connector in the marketing ecosystem, fostering collaboration between agencies, brands, and tech partners.
- Benefits: Competitive salary, career growth, and the chance to influence commercial strategy.
- Why this job: Join a high-growth business and make a real impact in the marketing industry.
- Qualifications: Proven success in business development and strong communication skills.
- Other info: Work closely with senior leaders and engage with exciting brands.
The predicted salary is between 35000 - 45000 £ per year.
We are a leading connector within the marketing ecosystem, bringing together agencies, brands, and technology partners through a suite of high-impact services. Positioned at the centre of the industry, we support ambitious agencies looking to scale, brands seeking fresh thinking, and martech/adtech businesses aiming to increase their visibility and influence. Following significant investment and a period of strategic expansion, we are entering an exciting new phase of growth.
This is a high-impact, client-facing position within the Group Sales & Marketing function, responsible for accelerating growth across the business. You will be at the forefront of building and developing relationships with leading marketing agencies, converting those connections into high-quality commercial opportunities. Your focus will span both long-term retained services and high-profile event sales, contributing directly to revenue growth and pipeline development.
Reporting to the Sales Director, you will take ownership of a regional or sector-focused growth strategy, working closely with business development, marketing, and commercial teams to deliver against ambitious targets. This role offers strong visibility across the organisation and regular exposure to senior stakeholders within top agencies and brands. You’ll also have the opportunity to shape strategy, influence direction, and contribute to the evolution of the sales function.
Key Responsibilities- Identify, engage, and convert new agency relationships into both retained and project-based revenue opportunities
- Own and execute a regional or sector-specific sales strategy aligned with quarterly and annual targets
- Build and maintain a strong, consistent pipeline through strategic outreach, marketing collaboration, and self-generated activity
- Develop and deliver compelling, tailored proposals and pitches to senior stakeholders
- Negotiate commercial agreements and close high-value deals
- Collaborate cross-functionally with marketing, operations, and leadership to refine propositions and unlock new opportunities
- Represent the business at industry events, acting as a brand ambassador and trusted partner to clients
- Maintain accurate CRM data and reporting to support forecasting and performance tracking
- Consistent achievement or overachievement of revenue targets
- Growth in both the volume and value of retained client partnerships
- Strong pipeline health and conversion rates across the sales funnel
- High levels of client engagement, satisfaction, and repeat business
- Accurate and reliable CRM reporting
- Proven success in business development, sales, or client acquisition—ideally within marketing, agencies, or professional services
- Track record of owning and delivering against commercial targets in a fast-paced environment
- Strong understanding of the marketing and agency landscape
- Excellent communication, negotiation, and relationship-building skills
- Strategic mindset with the ability to identify and unlock growth opportunities
- Experience using CRM systems (e.g. HubSpot) with a data-driven approach to pipeline management
- Proactive, resilient, and commercially astute, with confidence engaging senior decision-makers
- A consultative, relationship-led approach and a genuine passion for helping agencies grow
- Be part of a high-growth business at a pivotal stage of expansion
- Work closely with senior leaders and influence commercial strategy
- Engage with some of the most exciting agencies and brands in the industry
- Opportunity to make a real impact and grow your career alongside the business
Business Development Executive employer: Ingenuity
Contact Detail:
Ingenuity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Executive
✨Tip Number 1
Network like a pro! Attend industry events and connect with marketing agencies and brands. The more people you meet, the better your chances of landing that Business Development Executive role.
✨Tip Number 2
Show off your skills! Prepare a killer pitch that highlights your experience in business development and how you can help agencies grow. Tailor it to each opportunity to make a lasting impression.
✨Tip Number 3
Follow up! After meeting potential clients or connections, drop them a message to keep the conversation going. It shows you're genuinely interested and keeps you on their radar.
✨Tip Number 4
Apply through our website! We’re always on the lookout for talented individuals like you. Make sure your application stands out by showcasing your passion for the marketing ecosystem.
We think you need these skills to ace Business Development Executive
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Business Development Executive role. Highlight your experience in business development and how it aligns with our focus on marketing and agency growth.
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of how you’ve met or exceeded targets in previous roles. We love seeing quantifiable results that demonstrate your impact!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who’s not only skilled but also passionate about helping agencies grow. Show us why you’re excited about this opportunity!
Apply Through Our Website: For the best chance of success, make sure to apply directly through our website. This way, we can easily track your application and get back to you quicker!
How to prepare for a job interview at Ingenuity
✨Know Your Market
Before the interview, dive deep into the marketing and agency landscape. Understand the latest trends, key players, and challenges agencies face. This knowledge will not only impress your interviewers but also help you articulate how you can contribute to their growth.
✨Showcase Your Success Stories
Prepare specific examples of your past achievements in business development or sales. Highlight instances where you've successfully built relationships, closed deals, or exceeded targets. Use metrics to quantify your success, as numbers speak volumes in this role.
✨Tailor Your Approach
Research the company’s services and recent initiatives. Be ready to discuss how you would approach building relationships with their target agencies. Tailoring your pitch to align with their goals shows that you're proactive and genuinely interested in contributing to their success.
✨Engage with Confidence
During the interview, demonstrate your communication and negotiation skills. Engage with your interviewers by asking insightful questions about their strategies and challenges. This not only shows your interest but also positions you as a consultative partner who can add value.