Sales Development Representative in London

Sales Development Representative in London

London Full-Time 30000 - 40000 € / year (est.) No home office possible
Informa

At a Glance

  • Tasks: Engage with top brands and agencies, driving sales for innovative e-Learning courses.
  • Company: Join Informa Festivals, a leader in B2B events and digital services.
  • Benefits: Competitive salary, career growth, and a vibrant team culture.
  • Other info: Exciting opportunities for personal and professional development in a global company.
  • Why this job: Be part of a dynamic team shaping the future of business festivals.
  • Qualifications: Strong communication skills and a passion for sales.

The predicted salary is between 30000 - 40000 € per year.

Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world's most influential creative, technology and business festivals together. We’re combining prestigious events like Cannes Lions, Black Hat, Money20/20, GDC, and London Tech Week with cutting‑edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights. Our festival‑led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement.

This role is based in our 5 Howick Place office. LIONS Learning is a newly formed division comprised of our in‑person academies and accelerators and our brand‑new suite of digital courses, equipping our core audiences with the tools to supercharge their careers.

We’re looking for a Sales Development Representative to join our growing team in London as part of our Sales function. You will join one of our growing LIONS Learning division, selling e‑Learning courses. You will be the first point of contact for some of our bigger brand and agency clients, supporting the sale of our product into agencies, brands, and media owners globally. You will be responsible for inbound leads, qualifying and booking meetings, owning outbound communications, and lead generation, helping the team grow our pipeline and convert business. You will manage independent agencies, from prospecting to closing deals.

Sales Development Representative in London employer: Informa

Informa Festivals is an exceptional employer, offering a dynamic work environment in the heart of London where creativity and innovation thrive. With a strong focus on employee growth, we provide ample opportunities for professional development through our LIONS Learning division, alongside a collaborative culture that values diverse perspectives. Joining us means being part of a global network that not only shapes the future of B2B events but also invests in your career advancement within a prestigious FTSE 100 company.

Informa

Contact Detail:

Informa Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Development Representative in London

Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might help you land that dream job!

Tip Number 2

Practice your pitch! When you get the chance to chat with someone about the Sales Development Representative role, make sure you can clearly explain why you’re the perfect fit. Keep it concise, engaging, and tailored to what they’re looking for.

Tip Number 3

Follow up after meetings or networking events. A quick thank-you email or message can go a long way in keeping you top of mind. Plus, it shows you’re genuinely interested in the opportunity and appreciate their time.

Tip Number 4

Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you, and applying directly helps us see your enthusiasm for joining the team. Let’s make it happen together!

We think you need these skills to ace Sales Development Representative in London

Sales Skills
Lead Generation
Client Relationship Management
Communication Skills
Qualifying Leads
Outbound Communications
Meeting Booking

Some tips for your application 🫡

Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about joining our team and contributing to the innovative world of B2B events.

Tailor Your CV:Make sure to customise your CV to highlight relevant experience and skills that align with the Sales Development Representative role. We love seeing how your background fits into our vision at Informa Festivals!

Craft a Compelling Cover Letter:Your cover letter is your chance to tell us why you’re the perfect fit for this position. Be sure to mention specific examples of your achievements in sales and how they relate to our mission at LIONS Learning.

Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!

How to prepare for a job interview at Informa

Know Your Product Inside Out

Before the interview, make sure you understand the e-Learning courses offered by Informa Festivals. Familiarise yourself with their features, benefits, and how they stand out in the market. This knowledge will help you answer questions confidently and show your genuine interest in the role.

Prepare for Role-Specific Questions

Expect questions that focus on your sales experience and lead generation strategies. Think about specific examples from your past roles where you've successfully qualified leads or closed deals. Use the STAR method (Situation, Task, Action, Result) to structure your answers effectively.

Showcase Your Communication Skills

As a Sales Development Representative, strong communication is key. During the interview, practice clear and concise responses. Be ready to demonstrate your ability to engage with clients and convey complex information simply. You might even want to role-play a sales call scenario to showcase your skills.

Research the Company Culture

Informa Festivals values innovation and collaboration. Take some time to research their company culture and values. Be prepared to discuss how your personal values align with theirs and how you can contribute to their mission of creating immersive experiences in B2B events.