At a Glance
- Tasks: Support integrated marketing campaigns to attract audiences for exciting renewable events.
- Company: Informa, a leading company in the renewables sector with a dynamic team.
- Benefits: Remote-friendly work, skill development, and a chance to make an impact.
- Other info: Great opportunity for career advancement in a growing industry.
- Why this job: Join a fast-paced environment and grow your marketing skills in B2B events.
- Qualifications: Eagerness to learn and thrive in a collaborative marketing setting.
The predicted salary is between 40000 - 50000 £ per year.
Informa in Greater London is seeking a Marketing Associate – Audience to support the execution of integrated marketing campaigns that drive audience acquisition for events in the renewables sector. You'll work closely with the Senior Marketing Manager on multi-channel campaigns, optimising audience targeting, and delivering measurable results.
This role suits a candidate who thrives in fast-paced environments and is eager to grow their skills in B2B events marketing.
Audience Marketing Associate — B2B Events (Remote-Friendly) employer: Informa
Informa is an exceptional employer that fosters a dynamic and inclusive work culture, perfect for those looking to thrive in the fast-paced world of B2B events marketing. With a strong focus on employee development, you will have ample opportunities to enhance your skills while contributing to impactful campaigns in the renewables sector. The remote-friendly nature of this role allows for flexibility, making it an ideal choice for professionals seeking a meaningful career in Greater London.
StudySmarter Expert Advice🤫
We think this is how you could land Audience Marketing Associate — B2B Events (Remote-Friendly)
✨Dive into Marketing Meetups
Get yourself to local marketing meetups and networking events. These are gold mines for entry-level folks like us to meet industry pros and learn what skills are hot right now. Plus, you never know who might be looking for someone like you to hire—make those connections count!
✨Start a Personal Project
Why not kick off a blog or a social media account where you can showcase your marketing skills? Share insights, strategies, or even trends you spot. This not only lets potential employers see what you can do but also helps you build a portfolio that's all your own!
✨Engage in Online Marketing Communities
Join online platforms like LinkedIn Groups or Reddit communities focused on marketing. Engage in conversations, ask questions, and share your thoughts on industry trends. This visibility can lead to recommendations or even job notices that aren’t widely advertised!
✨Keep an Eye on Creative Internships
Look out for internships on company websites, especially those like Informa who value fresh perspectives. Many companies offer entry-level roles as a stepping stone, so apply through their careers page and embrace the chance to shine!
We think you need these skills to ace Audience Marketing Associate — B2B Events (Remote-Friendly)
Some tips for your application 🫡
Show Off Your Creativity!:In marketing and communications, creativity is key! Make sure your application showcases your unique style. Whether it’s in your CV or cover letter, use dynamic language and possibly even a personal branding statement that reflects who you are and what you can bring to Informa.
Demonstrate Your Writing Skills:Solid writing skills are a must in this field. Include samples of your work along with your application—whether it’s blog posts, social media campaigns you’ve created, or even university projects. This not only highlights your abilities but also gives us an insight into your writing style.
Tailor Your Application:For an entry-level position, we want to see your potential and enthusiasm. Research Informa and relate your experiences or coursework to the specific marketing strategies we use. Make it clear why you want to work with us and how you can contribute to our mission.
Don’t Skip the Personal Touch!:In your cover letter, add a few lines about why marketing and communications excite you. Personal anecdotes about experiences you've had or moments that sparked your interest in the field can show us your passion and drive. And remember, we love candidates who take the time to apply through our website!
How to prepare for a job interview at Informa
✨Show off your creative flair!
In marketing communications, creativity is key. Make sure to prepare a portfolio showcasing any relevant projects you've worked on, whether that’s social media campaigns, design work, or interesting content you’ve created. Let your personality shine through—it's all about how you can engage an audience!
✨Brush up on your tools and trends
Familiarise yourself with common marketing tools and platforms like Hootsuite, Canva, or Google Analytics. If you know about the latest trends in digital marketing, such as influencers or content marketing strategies, you'll show you're proactive and ready to dive into the role at Informa.
✨Demonstrate your passion for the industry
Since this is an entry-level position, don't worry about extensive experience—focus on your enthusiasm and eagerness to learn. Be prepared to talk about why you're interested in marketing communications and how it fits into your career goals. Showing this passion can really set you apart!
✨Nail that STAR technique
Many interviews in marketing communications may involve behavioural questions. Use the STAR technique (Situation, Task, Action, Result) to structure your answers and showcase your problem-solving abilities. Prepare a couple of examples related to teamwork or creative projects to illustrate your points well!
