At a Glance
- Tasks: Execute dynamic marketing campaigns across digital and offline channels to engage audiences.
- Company: Join a vibrant team at Informa, fostering creativity and collaboration.
- Benefits: Enjoy 25 days annual leave, flexible working, and a supportive community.
- Why this job: Make an impact with innovative marketing strategies while developing your career.
- Qualifications: 1-2 years in marketing, creative mindset, and familiarity with analytics tools.
- Other info: Opportunity for career growth and global collaboration in a diverse environment.
The predicted salary is between 28800 - 48000 £ per year.
This role is based in our 240 Blackfriars London office.
Execute comprehensive marketing plans and campaigns across various channels (digital and offline).
Coordinate with creative and related teams to implement content strategies that engage audiences.
Manage marketing materials and ensure timely delivery within budget.
Use data and analytics to optimize targeting, segmentation and performance of campaigns.
Build and maintain long-term relationships with partners, media, and content providers.
Oversee multi-channel marketing execution, including digital advertising, PPC, SEO, email marketing, and social media.
Track campaign performance, providing insights and recommendations for continuous improvement.
Ensure that all campaigns align with acquisition, engagement, retention, and brand awareness goals.
This role is based in London and will require you to be in the office three days a week.
Qualifications
- 1-2 years’ experience in a marketing role
- Familiarity with CMS platforms and basic analytics tools
- Creative mindset with attention to detail
- Basic knowledge of marketing automation platforms
- Understanding of audience targeting concepts
- Experience of Eloqua ideal, but not essential
We believe that great things happen when people connect face-to-face. That’s why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.
We work hard to make sure life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us.
Benefits
- Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks.
- Broader impact: take up to four days per year to volunteer, with charity match funding available too.
- Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
- Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves.
- A flexible range of personal benefits to choose from, plus company funded private medical cover.
- A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares.
- Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more.
- Recognition for great work, with global awards and kudos programmes.
- As an international company, the chance to collaborate and meet with teams around the world.
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.
At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law.
See how Informa handles your personal data when you apply for a job here.
Senior Marketing Associate in London employer: informa PLC
Contact Detail:
informa PLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Associate in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the marketing field. Attend events, join online forums, or even hit up LinkedIn to find folks who work at Informa or similar companies. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and projects. Use data and analytics to showcase your impact. When you apply through our website, make sure to link to this portfolio so we can see what you can bring to the table!
✨Tip Number 3
Prepare for the interview like it’s the big game! Research Informa’s marketing strategies and be ready to discuss how you can contribute. Think about how your experience aligns with our goals around acquisition, engagement, and brand awareness.
✨Tip Number 4
Follow up after your interview! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in our minds. Plus, it’s a great chance to reiterate why you’re the perfect fit for the Senior Marketing Associate position!
We think you need these skills to ace Senior Marketing Associate in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Associate. Highlight your relevant experience in marketing, especially any campaigns you've executed or managed. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how you can contribute to our team. Be sure to mention any specific projects or achievements that showcase your creativity and analytical skills.
Showcase Your Data Skills: Since we love data-driven decisions, make sure to highlight any experience you have with analytics tools or marketing automation platforms. Share examples of how you've used data to optimise campaigns in the past – we’re all about continuous improvement!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at informa PLC
✨Know Your Marketing Channels
Make sure you’re well-versed in both digital and offline marketing strategies. Brush up on your knowledge of PPC, SEO, email marketing, and social media. Being able to discuss how you’ve used these channels effectively in past roles will show that you’re ready to hit the ground running.
✨Showcase Your Analytical Skills
Since this role involves using data and analytics to optimise campaigns, be prepared to discuss specific examples where you've used data to drive decisions. Bring along any metrics or results from previous campaigns to illustrate your point. This will demonstrate your ability to track performance and make informed recommendations.
✨Emphasise Collaboration
This position requires coordination with creative teams and partners, so highlight your teamwork skills. Share experiences where you successfully collaborated on projects, especially those that required input from multiple stakeholders. This will show that you can work well in a team-oriented environment.
✨Align with Company Values
Familiarise yourself with Informa’s culture and values, particularly their focus on community and inclusivity. Be ready to discuss how your personal values align with theirs and how you can contribute to their welcoming culture. This will help you stand out as a candidate who fits well within their team.