Marketing Insight Specialist in London

Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world's most influential creative, technology and business festivals together. We’re combining prestigious events like Cannes Lions, Black Hat, Money20/20, GDC, and London Tech Week with cutting-edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights. Our festival-led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement.

This role will be based in our 5 Howick Place office. We are looking for a motivated and detail-oriented Marketing Insight Specialist to join our Marketing Analytics team. This role is ideal for a recent graduate or early-career professional with strong Excel skills, a basic understanding of data analysis, and an interest in marketing. While the immediate focus will be on managing and delivering reporting processes, this position offers significant opportunities for growth and development within the company.

As a Marketing Insight Specialist, you will play a key role in ensuring the accuracy and consistency of reports and dashboards, providing valuable insights to stakeholders. Over time, you will gain exposure to broader marketing analytics concepts, tools, and strategies, making this an excellent opportunity to build your career in a supportive and dynamic environment.

• Reporting Ownership: Take responsibility for producing and delivering regular client and internal reports, following well-defined processes to ensure accuracy and timeliness.
• Data Management: Gather, organise, and update data for reports, primarily using Microsoft Excel.
• Dashboard Maintenance: Support the upkeep of dashboards, ensuring data is accurate and processes run smoothly.
• Quality Assurance (QA): Conduct thorough checks to identify and correct errors in data and reports before distribution.
• Stakeholder Support: Respond to straightforward queries from clients and internal teams regarding reports and dashboards.
• Documentation Maintenance: Keep process documentation up to date, ensuring it reflects current practices and standards.
• Learning and Development: Gain exposure to marketing analytics tools, systems, and concepts, with opportunities to expand your skill set and take on more advanced responsibilities over time.

We are looking for someone who is eager to learn, thrives in a structured environment, and has a strong eye for detail. This role is a great fit for someone who wants to build a career in marketing analytics and is excited about the opportunity to grow within the company.

• A degree in a relevant field (e.g., Marketing, Business, Data Analytics, or a related discipline).
• Proficiency in Microsoft Excel, including basic formulas, data organisation, and troubleshooting.
• Strong attention to detail and ability to ensure data accuracy.
• Basic understanding of data analysis and reporting concepts.
• Some knowledge of marketing principles or digital marketing (e.g., familiarity with website metrics or campaign performance).
• Good communication skills, with the ability to explain data clearly to non-technical audiences.
• A proactive and organised approach to managing tasks and meeting deadlines.

• Familiarity with Google Analytics or similar tools.
• Basic knowledge of data visualisation platforms like Power BI or Tableau.
• An interest in developing skills in marketing analytics and reporting.

This role is more than just reporting—it’s an opportunity to learn the company, its systems, and the key concepts that drive marketing success. By mastering the reporting processes, you will build a strong foundation for future growth, with the potential to take on more advanced analytics responsibilities and contribute to impactful marketing strategies. We are committed to supporting your development and helping you achieve your career goals.

We believe that great things happen when people connect face-to-face. That’s why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. Our benefits include:

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks.
• Broader impact: take up to four days per year to volunteer, with charity match funding available too.
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning.
• Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
• A flexible range of personal benefits to choose from, plus company funded private medical cover.
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares.
• Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more.
• Recognition for great work, with global awards and kudos programmes.
• As an international company, the chance to collaborate with teams around the world.

If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you’ll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer.