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For Companies At a Glance
- Tasks: Drive sponsorship growth and build relationships in the gaming industry.
- Company: Join Informa Festivals, a leader in B2B events and innovation.
- Benefits: Flexible work, 25+ days leave, private medical cover, and career development.
- Why this job: Be part of the premier gaming event and shape industry connections.
- Qualifications: Sales experience in gaming or events, strong relationship-building skills.
- Other info: Dynamic culture with opportunities for international collaboration and community impact.
The predicted salary is between 36000 - 60000 £ per year.
Overview
We are seeking an Account Manager Sales Manager to oversee a regional EMEA territory for current accounts and outbound prospecting for new business for the Game Developers Conference (GDC), the world\’s premier event for the B2B games market ecosystem. GDC takes place every March in San Francisco and attracts nearly 30,000 attendees and over 400 exhibitors/partners along with 1,000 speakers and hundreds of press/analysts. The Account Manager will drive sponsorship & exhibit space revenue growth and digital/media marketing partnerships for GDC, identifying and capitalizing on new business opportunities, while maintaining and expanding existing relationships within the gaming industry.
Responsibilities
- Develop and execute new business account prospecting plans to achieve revenue targets
- Identify and secure new sponsorship opportunities and partnership deals
- Build and maintain relationships with current sponsors/exhibitors, including identifying upsell opportunities
- Create compelling proposals and presentations for potential partners
- Negotiate contracts and agreements with sponsors and partners
- Collaborate with marketing, operations, and content teams to create integrated solutions
- Monitor industry trends and competitor activities to identify account growth opportunities
- Develop and maintain a robust pipeline of potential business opportunities
- Track and analyze performance metrics, preparing regular reports
Qualifications
- Business development or sales experience, preferably in gaming or events industry
- Proven ability to manage a territory with both new business/prospecting skills and current account management/relationship building
- Proven track record of meeting and exceeding revenue targets
- Understanding of the gaming industry ecosystem, and aptitude to stay in tune with industry trends
- Excellent negotiation and relationship-building skills
- Superior communication and presentation abilities
- Strategic thinking and analytical capabilities
- Experience in developing and executing business strategies
- Proficiency in CRM systems and sales tools
- Experience in events or conference industry
- Established network within the gaming industry
- Knowledge of sponsorship and partnership structures
- Project management experience
- Understanding of digital marketing and content strategies
- Experience with budget management and forecasting
About Informa Festivals
Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world\’s most influential creative, technology and business festivals together. We\’re combining prestigious events like Cannes Lions, Black Hat, Money20/20, GDC, and London Tech Week with cutting-edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights. Our festival-led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement. Building on decades of expertise and powered by Informa\’s international reach, we\’re shaping the next generation of business festivals. We’re part of Informa, a global company with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100 who are #3 in Glassdoor\’s Best Places to Work 2025 UK list. The Game Developers Conference (GDC) is the gaming industry\’s premier professional event, bringing together the world\’s largest community of game developers, publishers, marketers, investors and business leaders for learning, deal-making, inspiration, networking, and celebration. As part of Informa Festivals, GDC continues to be the leading forum for the gaming industry\’s evolution and growth. The annual GDC Festival of Gaming takes place in San Francisco, California every March, and is complemented by year-round GDC Digital products and GameDeveloper.com.
Culture and Benefits
We believe that great things happen when people connect face-to-face. We offer flexible working arrangements and a supportive environment with opportunities for in-person collaboration, remote work, and travel as needed. Our benefits include:
- Great community: a welcoming culture with in-person and online social events, Walk the World charity day and active diversity and inclusion networks
- Broader impact: volunteer days with charity match funding
- Career opportunity: bespoke training and learning, mentoring platforms and on-demand courses
- Time off: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and flexible working options
- Private medical cover and other personal benefits
- ShareMatch: possible share matching
- Wellbeing support through EAP, mental health resources, and healthy living subsidies
- Recognition programs for great work
- International collaboration opportunities
As an equal opportunity employer, we welcome applications from all qualified individuals. If you need reasonable adjustments or accommodations during the hiring process or for the role, please inform the Talent Acquisition Partner. We are committed to inclusive experiences and environments where all perspectives and backgrounds are welcomed.
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Account Manager, GDC - Game Developers Conference employer: informa PLC
Contact Detail:
informa PLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Manager, GDC - Game Developers Conference
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with potential employers and fellow professionals. The gaming industry thrives on relationships, so don’t be shy about introducing yourself and sharing your passion for the field.
✨Tip Number 2
Showcase your skills! Create a portfolio or a personal website that highlights your achievements and projects related to account management and business development. This is your chance to stand out and demonstrate what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent activities. Understand their position in the gaming ecosystem and think about how you can contribute to their growth. Tailor your responses to show you’re not just a fit for the role, but also for their culture.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in being part of our team!
We think you need these skills to ace Account Manager, GDC - Game Developers Conference
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Account Manager role. Highlight your experience in business development and relationship building, especially within the gaming or events industry. We want to see how your skills align with what we’re looking for!
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use specific examples of how you’ve met or exceeded revenue targets in previous roles. This will help us see the impact you can bring to our team at GDC.
Be Clear and Concise: When writing your application, keep it clear and concise. We appreciate straightforward communication, so make sure your points are easy to understand. Avoid jargon unless it’s relevant to the gaming industry!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at informa PLC
✨Know Your Gaming Industry Inside Out
Before the interview, dive deep into the gaming industry trends and key players. Familiarise yourself with recent developments in the B2B gaming market, especially those related to events like GDC. This knowledge will not only impress your interviewers but also help you articulate how you can contribute to their goals.
✨Showcase Your Sales Success Stories
Prepare specific examples of your past sales achievements, particularly in business development or account management. Highlight instances where you've exceeded revenue targets or secured significant sponsorship deals. This will demonstrate your capability and give the interviewers confidence in your skills.
✨Craft Compelling Proposals
Think about how you would create proposals for potential partners. During the interview, discuss your approach to crafting compelling presentations that resonate with sponsors and exhibitors. This shows that you understand the importance of tailored communication in building relationships.
✨Practice Negotiation Scenarios
Since negotiation is a key part of the role, practice discussing hypothetical scenarios where you negotiate contracts or partnership deals. Be ready to explain your strategies and how you handle objections. This will showcase your negotiation skills and strategic thinking abilities.
