Remote B2B Marketing Lead, Events & Digital in London

Remote B2B Marketing Lead, Events & Digital in London

London Full-Time 50000 - 65000 £ / year (est.) Home office (partial)
Informa Group Limited

At a Glance

  • Tasks: Lead innovative marketing campaigns for events and digital products.
  • Company: Informa Group Limited, a leader in B2B marketing.
  • Benefits: Flexible work arrangements and opportunities for professional growth.
  • Other info: Join a collaborative team in Greater London with exciting career prospects.
  • Why this job: Make an impact with creative strategies in a dynamic marketing environment.
  • Qualifications: Experience in B2B marketing and marketing automation skills required.

The predicted salary is between 50000 - 65000 £ per year.

Informa Group Limited is seeking a Marketing Campaign Manager to lead innovative content marketing strategies for events and digital products. This role involves planning, executing, and managing marketing campaigns, ensuring alignment with business goals while delivering high-quality results.

The ideal candidate will have a background in B2B marketing, experience with marketing automation, and a strong analytical mindset. The position is based in Greater London, offering flexibility in work arrangements.

Remote B2B Marketing Lead, Events & Digital in London employer: Informa Group Limited

Informa Group Limited is an exceptional employer, offering a dynamic work culture that fosters creativity and innovation in the heart of Greater London. With flexible work arrangements and a strong commitment to employee development, we provide ample opportunities for growth and advancement in the B2B marketing sector, making it a rewarding place for professionals looking to make a meaningful impact.

Informa Group Limited

Contact Details:

Informa Group Limited Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Remote B2B Marketing Lead, Events & Digital in London

Tip Number 1

Network like a pro! Reach out to people in the industry, attend virtual events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.

Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This gives potential employers a taste of what you can bring to the table.

Tip Number 3

Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in B2B marketing and digital events.

Tip Number 4

Don’t forget to apply through our website! We’ve got loads of opportunities that might be perfect for you. Plus, it’s a great way to ensure your application gets seen by the right people.

We think you need these skills to ace Remote B2B Marketing Lead, Events & Digital in London

B2B Marketing
Content Marketing Strategies
Marketing Campaign Management
Marketing Automation
Analytical Mindset
Planning Skills
Execution Skills

Some tips for your application 🫡

Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the B2B marketing role. Highlight any relevant campaigns you've managed and the results you've achieved, as this will show us you're a great fit for the position.

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about events and digital marketing. Share specific examples of how you've successfully executed marketing strategies in the past.

Show Off Your Analytical Skills:Since we're looking for someone with a strong analytical mindset, don't forget to mention any tools or methods you use to measure campaign success. We love numbers, so share those metrics that demonstrate your impact!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!

How to prepare for a job interview at Informa Group Limited

Know Your B2B Marketing Inside Out

Make sure you brush up on the latest trends and strategies in B2B marketing. Be ready to discuss how you've successfully executed campaigns in the past, especially those that align with events and digital products.

Showcase Your Analytical Skills

Prepare examples of how you've used data to drive marketing decisions. In this role, a strong analytical mindset is key, so be ready to explain how you've measured campaign success and adjusted strategies based on insights.

Familiarise Yourself with Marketing Automation Tools

Since the job requires experience with marketing automation, make sure you know the tools relevant to the role. Be prepared to discuss your experience with these platforms and how they’ve helped streamline your marketing efforts.

Align with Business Goals

Understand Informa Group Limited's business objectives and think about how your marketing strategies can support them. During the interview, demonstrate your ability to align marketing campaigns with broader business goals to show you're a strategic thinker.