Marketing Insight Specialist in London

Marketing Insight Specialist in London

London Entry level 28800 - 43200 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Manage reporting processes and deliver insights using data analysis.
  • Company: Join a dynamic marketing analytics team at Informa.
  • Benefits: Enjoy flexible working, 25 days leave, and career development opportunities.
  • Why this job: Kickstart your career in marketing analytics with hands-on experience and growth potential.
  • Qualifications: Recent graduates with Excel skills and a passion for marketing are encouraged to apply.
  • Other info: Collaborative culture with social events and a commitment to diversity and inclusion.

The predicted salary is between 28800 - 43200 £ per year.

This role will be based in our 5 Howick Place office. We are looking for a motivated and detail-oriented Marketing Insight Specialist to join our Marketing Analytics team. This role is ideal for a recent graduate or early-career professional with strong Excel skills, a basic understanding of data analysis, and an interest in marketing. While the immediate focus will be on managing and delivering reporting processes, this position offers significant opportunities for growth and development within the company.

As a Marketing Insight Specialist, you will play a key role in ensuring the accuracy and consistency of reports and dashboards, providing valuable insights to stakeholders. Over time, you will gain exposure to broader marketing analytics concepts, tools, and strategies, making this an excellent opportunity to build your career in a supportive and dynamic environment.

Key Responsibilities:
  • Reporting Ownership: Take responsibility for producing and delivering regular client and internal reports, following well-defined processes to ensure accuracy and timeliness.
  • Data Management: Gather, organise, and update data for reports, primarily using Microsoft Excel.
  • Dashboard Maintenance: Support the upkeep of dashboards, ensuring data is accurate and processes run smoothly.
  • Quality Assurance (QA): Conduct thorough checks to identify and correct errors in data and reports before distribution.
  • Stakeholder Support: Respond to straightforward queries from clients and internal teams regarding reports and dashboards.
  • Documentation Maintenance: Keep process documentation up to date, ensuring it reflects current practices and standards.
  • Learning and Development: Gain exposure to marketing analytics tools, systems, and concepts, with opportunities to expand your skill set and take on more advanced responsibilities over time.
About You:

We are looking for someone who is eager to learn, thrives in a structured environment, and has a strong eye for detail. This role is a great fit for someone who wants to build a career in marketing analytics and is excited about the opportunity to grow within the company.

Qualifications Requirements:
  • A degree in a relevant field (e.g., Marketing, Business, Data Analytics, or a related discipline).
  • Proficiency in Microsoft Excel, including basic formulas, data organisation, and troubleshooting.
  • Strong attention to detail and ability to ensure data accuracy.
  • Basic understanding of data analysis and reporting concepts.
  • Some knowledge of marketing principles or digital marketing (e.g., familiarity with website metrics or campaign performance).
  • Good communication skills, with the ability to explain data clearly to non-technical audiences.
  • A proactive and organised approach to managing tasks and meeting deadlines.
Desirable Skills (Not Required):
  • Familiarity with Google Analytics or similar tools.
  • Basic knowledge of data visualisation platforms like Power BI or Tableau.
  • An interest in developing skills in marketing analytics and reporting.
Additional Information Why Join Us?

This role is more than just reporting—it’s an opportunity to learn the company, its systems, and the key concepts that drive marketing success. By mastering the reporting processes, you will build a strong foundation for future growth, with the potential to take on more advanced analytics responsibilities and contribute to impactful marketing strategies. We are committed to supporting your development and helping you achieve your career goals.

We believe that great things happen when people connect face-to-face. That’s why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely. We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone.

Our benefits include:
  • Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks.
  • Broader impact: take up to four days per year to volunteer, with charity match funding available too.
  • Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves.
  • Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
  • A flexible range of personal benefits to choose from, plus company funded private medical cover.
  • A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares.
  • Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more.
  • Recognition for great work, with global awards and kudos programmes.
  • As an international company, the chance to collaborate with teams around the world.

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.

At Informa, you’ll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law.

Marketing Insight Specialist in London employer: Informa Festivals

Informa is an exceptional employer that fosters a supportive and dynamic work culture, ideal for those looking to kickstart their career in marketing analytics. With a strong emphasis on employee growth, you will benefit from bespoke training, mentoring opportunities, and the chance to collaborate with global teams, all while enjoying a flexible work environment and generous benefits such as 25 days of annual leave and private medical cover. Join us at our vibrant Howick Place office, where your contributions will be valued and recognised, making it a truly rewarding place to work.
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Contact Detail:

Informa Festivals Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Insight Specialist in London

✨Tip Number 1

Network like a pro! Reach out to people in the marketing analytics field, attend industry events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.

✨Tip Number 2

Prepare for interviews by brushing up on your Excel skills and understanding basic data analysis concepts. Practice explaining how you would approach reporting tasks or handle stakeholder queries, as this will show your enthusiasm and readiness for the role.

✨Tip Number 3

Don’t just apply anywhere—apply through our website! Tailor your application to highlight your attention to detail and eagerness to learn about marketing analytics. This shows us you’re genuinely interested in being part of our team.

✨Tip Number 4

Follow up after interviews with a thank-you email. Mention something specific from your conversation to remind them of your enthusiasm and fit for the Marketing Insight Specialist role. It’s a small gesture that can make a big difference!

We think you need these skills to ace Marketing Insight Specialist in London

Microsoft Excel
Data Analysis
Reporting Processes
Attention to Detail
Quality Assurance
Stakeholder Support
Documentation Maintenance
Communication Skills
Organisational Skills
Basic Understanding of Marketing Principles
Familiarity with Google Analytics
Knowledge of Data Visualisation Platforms
Proactive Approach

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Marketing Insight Specialist role. Highlight your Excel proficiency and any relevant projects or coursework that showcase your data analysis abilities.

Craft a Compelling Cover Letter: Use your cover letter to tell us why you're excited about this role and how your background aligns with our needs. Share specific examples of your attention to detail and your interest in marketing analytics to make a strong impression.

Showcase Your Data Skills: Since this role involves a lot of data management, mention any experience you have with Excel or other data tools. If you've worked on any projects involving data analysis or reporting, be sure to include those details!

Apply Through Our Website: We encourage you to apply directly through our website for the best chance of being noticed. It’s the easiest way for us to keep track of your application and ensure it gets to the right people!

How to prepare for a job interview at Informa Festivals

✨Know Your Excel Inside Out

Since this role requires strong Excel skills, make sure you brush up on your knowledge of basic formulas and data organisation. Practise using Excel to create sample reports or dashboards, as this will help you demonstrate your proficiency during the interview.

✨Understand Marketing Basics

Familiarise yourself with key marketing principles and concepts, especially those related to digital marketing. Being able to discuss website metrics or campaign performance will show that you have a genuine interest in the field and can contribute valuable insights.

✨Prepare for Data-Related Questions

Expect questions about data analysis and reporting concepts. Think of examples from your studies or any relevant experience where you had to manage data or produce reports. This will help you articulate your understanding and showcase your attention to detail.

✨Show Enthusiasm for Learning

This role offers significant opportunities for growth, so express your eagerness to learn and develop your skills in marketing analytics. Share any relevant courses or training you've undertaken, and be ready to discuss how you plan to expand your knowledge in the future.

Marketing Insight Specialist in London
Informa Festivals
Location: London
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  • Marketing Insight Specialist in London

    London
    Entry level
    28800 - 43200 £ / year (est.)
  • I

    Informa Festivals

    50-100
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