At a Glance
- Tasks: Lead and enhance pipeline generation for EMEA, coaching a dynamic Business Development team.
- Company: Join Inforcer, a fast-growing tech leader in cybersecurity and AI solutions.
- Benefits: Enjoy a steep learning curve, regular team socials, and employee recognition programs.
- Other info: Inclusive culture celebrating diversity and teamwork.
- Why this job: Make a real impact in a high-trust environment while collaborating with exceptional talent.
- Qualifications: Experience in managing BDRs in SaaS/B2B, strong analytical and communication skills required.
The predicted salary is between 45000 - 55000 £ per year.
About Us
Inforcer is one of the fastest growing technology organisations in the world and a leading provider of cutting-edge cybersecurity and AI solutions to support the SMB market. We provide MSPs (Managed Service Providers) with the fundamental technology they need to manage and secure Microsoft 365 at scale and deliver AI services. Our mission is to be inforced in every MSP!
About the Role
We are looking for a Pipeline Generation/ BDR Manager to join our expanding team. This role is responsible for managing and improving inforcer's EMEA pipeline generation activity, with a primary focus on outbound-led growth. You will lead the day-to-day execution of the Business Development team, coach representatives to improve performance, and ensure a consistent flow of well-qualified opportunities that support EMEA revenue growth in a fast-paced and scaling environment.
What you’ll be doing
- Manage and improve inforcer's EMEA pipeline generation activity, with a primary focus on outbound execution
- Lead, coach and support Business Development Representatives to improve quality, confidence and results
- Set clear activity, conversion and pipeline targets aligned to EMEA sales priorities
- Run consistent outbound processes, cadences, tooling and performance routines across the team
- Review prospecting quality, qualification standards and handoff to Sales to keep pipeline relevant and actionable
- Use data to identify gaps across activity, conversion, messaging and targeting, then take practical action
- Collaborate closely with EMEA Sales leadership on territory focus, account priorities and feedback from the field
- Partner with Marketing to align messaging, ICP insight, campaigns and lead follow-up
- Support onboarding, development and performance management for Business Development Representatives
- Stay close to market and competitor insight to improve outreach, positioning and pipeline effectiveness
What We Can Offer You
- Steep Learning curve: We believe people leave organisations when learning stops. We promise a steep and continuous learning curve to both challenge and develop our people. You are responsible for your own learning, but you’ll be surrounded by exceptional people and strong enablement, if you choose to lean into it, in an environment where it’s safe to make mistakes, try new things, and improve.
- Real impact: We operate in a high-trust and autonomous environment where you can make a real impact and difference in your role and across the company.
- Transparency and Honesty: We believe honest and clear communication creates a highly collaborative culture. It gives you the “why” we make decisions and allows you to effectively make your own. We won’t pull the wool over your eyes, we are a fast-growing start-up that comes with its own unique challenges, but we all work hard to solve them, together, as a team.
- A+ Global Team: Our people power every part of our business, and we look for individuals who bring genuine passion to their role and operate at their very best. A-players thrive when surrounded by other A-players. Our level of growth and rate of change can be hard work and challenging, but you’ll be surrounded with exceptional people that are always happy to help.
- Regular Team Socials: We celebrate our team, our milestones, promotions and achievements with social events every month.
- Employee Recognition: Programs to recognise and reward our top contributors for their achievements and efforts. We live our company values every day and reward those people who embody them.
Skills We Need for This Role
- Experience managing, mentoring or leading Business Development Representatives in a SaaS or B2B technology environment
- Strong understanding of outbound prospecting, pipeline qualification and handoff to Sales
- Ability to coach representatives on messaging, call structure, objection handling and account research
- Comfortable managing targets, activity metrics, conversion reporting and regular performance routines
- Analytical approach with the ability to spot issues across activity, conversion, targeting and pipeline quality
- Experience working in a fast-growing environment with evolving processes, priorities and targets
- Clear, direct communicator who can set expectations and drive accountability in a supportive way
- Strong cross-functional collaboration skills, particularly with Sales, Marketing and Operations
- Commercial mindset with a focus on building predictable, repeatable pipeline for the EMEA market
- Comfortable balancing hands-on execution with people management in a scaling team
Inforcer is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
BDR Manager - EMEA in Richmond employer: inforcer
Inforcer is an exceptional employer that fosters a culture of continuous learning and collaboration, making it an ideal place for professionals looking to grow in the fast-paced technology sector. With a strong emphasis on transparency, employee recognition, and regular team socials, we create an environment where every team member can make a real impact while being supported by a talented global team. Join us in our mission to empower MSPs with cutting-edge cybersecurity and AI solutions, and be part of a dynamic company that values your contributions and encourages your development.
StudySmarter Expert Advice🤫
We think this is how you could land BDR Manager - EMEA in Richmond
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like BDR Manager - EMEA at inforcer, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including inforcer. Tailor your message to explain why you’re drawn to them and how you can contribute as a BDR Manager - EMEA. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace BDR Manager - EMEA in Richmond
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for inforcer:When writing your cover letter, make sure to tailor your message specifically for inforcer. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at inforcer
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show inforcer that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show inforcer that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with inforcer’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
