AI Marketing Content Lead — Brand & Growth in Farnborough

AI Marketing Content Lead — Brand & Growth in Farnborough

Farnborough Full-Time 50000 - 65000 £ / year (est.) Home office (partial)
Infor

At a Glance

  • Tasks: Lead AI-driven content creation and manage workflows for top-notch marketing materials.
  • Company: Join Infor, a forward-thinking company in the heart of Farnborough.
  • Benefits: Enjoy a hybrid work model, dynamic team vibes, and innovative content strategies.
  • Other info: Collaborate with remote teams and track performance metrics for impactful results.
  • Why this job: Be at the forefront of AI marketing and shape brand narratives that resonate.
  • Qualifications: Experience with generative AI tools and strong project management skills required.

The predicted salary is between 50000 - 65000 £ per year.

Infor is seeking an AI Marketing Content Lead in Farnborough to oversee content generation workflows using AI tools. In this hybrid role, you will ensure high-quality, on-brand content is produced efficiently while collaborating closely with remote teams to maintain standards across projects.

Your responsibilities include:

  • Managing content workflows
  • Maintaining brand voice
  • Tracking performance metrics

Strong experience in generative AI tools and project management is essential. Benefits include working in a dynamic team environment with a focus on innovative content strategies.

AI Marketing Content Lead — Brand & Growth in Farnborough employer: Infor

Infor is an excellent employer that fosters a dynamic and innovative work culture, particularly for the AI Marketing Content Lead role in Farnborough. Employees benefit from a collaborative environment that encourages creativity and growth, with ample opportunities to develop skills in cutting-edge AI tools while contributing to impactful content strategies. The hybrid work model allows for flexibility, making it an attractive place for those seeking meaningful and rewarding employment.

Infor

Contact Details:

Infor Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land AI Marketing Content Lead — Brand & Growth in Farnborough

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Infor and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Infor are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Infor on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Infor. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace AI Marketing Content Lead — Brand & Growth in Farnborough

Content Generation Workflows
AI Tools Proficiency
Project Management
Brand Voice Maintenance
Performance Metrics Tracking
Collaboration Skills
Innovative Content Strategies

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Infor. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Infor:Show us that you’ve done your homework! In your application, briefly mention what you admire about Infor’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Infor

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Infor will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Infor, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.