Global B2B Marketing Strategist — London

Global B2B Marketing Strategist — London

Full-Time 49500 - 60500 £ / year (est.) No working from home possible
Infobip

At a Glance

  • Tasks: Own and drive integrated marketing strategies for global B2B markets.
  • Company: Join Infobip, a leading tech company with a vibrant culture.
  • Benefits: Competitive salary, flexible working hours, and opportunities for growth.
  • Other info: Dynamic role with opportunities to manage events and collaborate across teams.
  • Why this job: Make an impact by enhancing brand awareness and leading innovative campaigns.
  • Qualifications: Experience in marketing strategy; fluency in English, French is a bonus.

The predicted salary is between 49500 - 60500 £ per year.

Infobip is seeking a London-based marketer to own the integrated marketing strategy for its assigned markets.

You will drive local brand awareness, coordinate with PR, Social and Content teams, and own marketing plan development with regional and HQ input.

You will lead localization efforts for campaigns, content, and regional websites, and manage events and thought leadership activities across multiple channels.

Fluency in English is required, with French a plus.

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Global B2B Marketing Strategist — London employer: Infobip

At Infobip, we pride ourselves on being a global leader in cloud communications, offering our employees a dynamic work environment that fosters collaboration and innovation. With flexible work arrangements, a strong focus on professional development, and opportunities for international mobility, we empower our team to grow both personally and professionally. Join us in shaping the future of communication while enjoying a culture that values diversity, well-being, and meaningful contributions.

Infobip

Contact Details:

Infobip Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Global B2B Marketing Strategist — London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Infobip and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Infobip are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Infobip on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Infobip. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Global B2B Marketing Strategist — London

Integrated Marketing Strategy
Brand Awareness
Public Relations Coordination
Social Media Management
Content Development
Campaign Localization
Website Management

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Infobip. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Infobip:Show us that you’ve done your homework! In your application, briefly mention what you admire about Infobip’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Infobip

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Infobip will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Infobip, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.