Special Projects Deputy Editor B2C

Editor – Editorial / Writing – Remote, United Kingdom

Job Title

Job Title Special Projects Deputy Editor B2C

Job Description

OVERVIEW:

As Special Projects Deputy Editor for PocketGamer.com\’s adjacent sites (including TheSimsNews.com, AppSpy.com, 148Apps and future, new launches), you will play a key role in creating, editing, commissioning, and producing daily written content across these platforms.

These sites serve specific gaming communities with tips, news, features, and game recommendations. This full-time role involves working closely with the editor-in-chief to publish timely and regular content, maintain and grow site traffic and community engagement, and establish a respected status for these platforms in the games industry.

You will monitor site traffic metrics using SEO principles and work with management to meet company traffic targets. In the editor-in-chief\’s absence, you will oversee these sites and projects to ensure continuity of editorial output. The role may involve collaboration with the sales team on ad opportunities and with the events team around the running and delivery of awards, and other initiatives.

These sites are all quite limited in scale at the moment, however through this role we intend to develop and grow them. As such your responsibilities and the budgets and team that you manage may change over time. This is a great opportunity for somebody looking to develop both their leadership and editorial abilities, as well as to help define and grow brands within an existing network.

PRIORITIES:

• Maintain regular, consistent content on the b2c portfolio of sites (TheSimsNews.com, AppSpy.com, and other new launches)
• Help grow traffic across all sites in Steel Media’s b2c portfolio
• Help the editor-in-chief launch and maintain new initiatives

RESPONSIBILITIES:

• Write content for PocketGamer.com\’s partner sites as planned with the editor-in-chief, current expectation is to raise each of the partner sites to 2-3 daily posts.
• Plan, commission, and edit content (e.g., guides from freelancers) for these sites on a daily basis
• Manage output from freelancers within a fixed budget, in conjunction with the editor-in-chief
• Manage and liaise with other team members regularly, likely leading that communication
• Produce (create or commission) target levels of content defined by the editor-in-chief and SM company directors
• Ensure all work adheres to each site\’s editorial style guide
• Regularly liaise with other staff members to foster good cross-team communication for sharing knowledge, ideas, and best practices
• Help the editor-in-chief devise editorial strategy through available tools (Google Analytics, heat maps, feedback)
• Identify potential technical and editorial improvements to sites in the b2c portfolio
• Identify potential future partnerships and opportunities for these platforms
• Promote and represent the sites to a high professional standard in all communications
• Stay on top of developments in relevant gaming sectors and respond strategically with content ideas
• Work with the ad team to deliver paid content within Steel Media\’s editorial guidelines
• Attend agreed events and engage with developer and reader communities
• Identify, manage, and create social media opportunities to grow and engage the reader communities
• Cover for the editor-in-chief during absences, which may include commissioning, editing, uploading stories, and being responsible for site output on other sites and platforms in the network
• Monitor site traffic and use Google Analytics 4 or SEO tools as needed
• Occasionally provide content for other sites within the Steel Media Network

YOUR KEY SITES:

• The Sims News
• 148Apps.com
• AppSpy.com
• Potential other sites as they launch or are updated

ABOUT YOU

Essential skills and experience

• Previous editorial experience in games, tech or adjacent digital media
• Proven writing and editing abilities with strong attention to detail
• Some experience coordinating freelancers or working with small teams
• Understanding of SEO principles and content optimisation
• Familiarity with content management systems
• Strong knowledge of and passion for games, particularly the mobile gaming sector
• Excellent organisational skills and ability to meet deadlines
• Self-motivated with the ability to work independently
• Strong communication skills, both written and verbal
• 2+ years of editorial team experience
• Understanding of Google Analytics, SEO tools like SEMRush, and core traffic metrics
• Experience with social media management for brands
• Knowledge of The Sims franchise and other relevant gaming communities
• Previous experience coordinating with game developers and PR
• Background in commissioning and managing freelance writers
• Knowledge and understanding of email newsletters

BENEFITS

• Remote-first working environment: Work from home/anywhere with flexible hours as long as output is maintained
• Collaborative team: Join our supportive culture where our friendly global team works together toward common goals
• Professional development: You’ll learn about SEO and search, and gain valuable hands-on experience in modern editorial practices
• Industry exposure: Engage with the games community and developers across multiple platforms
• Travel opportunities: Occasional (expenses paid) travel opportunity and industry events
  Salary Range
• Approximately 25k per annum, depending on experience

Diversity Statement

At Steel Media, we are committed to building a diverse and inclusive workplace where everyone feels welcome and valued. We actively encourage applications from people of all backgrounds, ages, ethnicities, genders, sexual orientations, and abilities. We believe that a diverse team leads to more innovation, creativity, and better representation for the communities we serve.

To Apply

Please submit your CV, a cover letter explaining why you\’re interested in this role and what games insight you’ll bring, plus 2-3 examples of your published writing to dann.sullivan@steelmedianetwork.com with the subject line \”Special Projects Deputy Editor Application\”

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