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- Tasks: Build pricing tools and revenue forecasts while collaborating with creative teams.
- Company: Join Influencer, the world's largest independent creator marketing agency.
- Benefits: Enjoy private healthcare, 25 days annual leave, and wellbeing support.
- Why this job: Shape the future of marketing and make a real impact in a fast-paced environment.
- Qualifications: 2-4 years in commercial finance with strong analytical skills and attention to detail.
- Other info: Diverse and inclusive workplace that celebrates unique qualities.
The predicted salary is between 36000 - 60000 £ per year.
Who are we? Influencer is a global creator marketing agency on a mission to shape the future of marketing by humanizing brands. By placing creators at the center, the agency delivers creator-first solutions across creative, media, and commerce that connect brands with audiences through insight-driven creator campaigns built to stop the scroll and drive measurable impact.
Founded in 2015 by YouTuber-turned-entrepreneur Caspar Lee and entrepreneur Ben Jeffries, Influencer is the world's largest independent creator marketing agency - powered by a unique ecosystem of proprietary technology, platform partnerships, and longstanding talent relationships.
As an Official Global Marketing Partner of TikTok, YouTube, Pinterest, Snap, Meta, and Twitch, Influencer delivers bespoke, enterprise-level solutions powered by Waves, its AI-driven operating system. From concept to conversion, the agency blends human instinct with platform intelligence to drive measurable outcomes across the full funnel - from brand perception to performance and sales.
Overview of the job: We’re building out our Commercial Finance function to support Influencer's growth across EMEA, and we need an analytical powerhouse to make it happen. As Commercial Finance Analyst, you’ll be the engine behind our pricing models, revenue forecasts, and commercial data systems. You’ll work at the intersection of finance, technology, and creative campaigns - partnering daily with Brand Partnerships, Client Services, and Operations to ensure our commercial decisions are data-driven, accurate, and insight-ready. You will directly influence how we price campaigns, forecast revenue, and make smarter commercial decisions.
3 best things about the job:
- You’ll build the Commercial Finance function from the ground up - creating the pricing tools, forecast models, and dashboards that power commercial decision-making across EMEA.
- You’ll work directly with commercial teams - becoming the go-to person for pricing logic, margin analysis, and campaign profitability insights.
- You’ll master Influencer’s tech stack (HubSpot, Waves, Looker Studio) and become the expert on how our commercial systems talk to each other and drive revenue visibility.
Measures of success – In the first few months, you would have:
- Built pricing models and campaign cost calculators that Brand Partnerships and Client Services teams are actively using for deal structuring.
- Established robust data governance processes for HubSpot and Waves, improving data accuracy and reducing manual reconciliation time.
- Created a suite of recurring performance reports (pipeline tracking, campaign profitability, client P&Ls) that inform weekly trading meetings.
- Become the trusted commercial finance partner for at least 2-3 key Brand Partnerships or Client Services team members.
- Identified and resolved key data gaps or system integration issues between HubSpot, Waves, and finance systems.
Roles & Responsibilities:
- Build and maintain pricing tools, rate cards, cost calculators, and margin models for creator campaigns including creator fees, production costs, media spend, and delivery effort.
- Maintain forecast models tracking pipeline conversion, booked revenue, delivery schedules, and revenue recognition status - providing weekly trading updates and flagging risks.
- Own data governance across HubSpot and Waves - ensuring deal data, project information, creator records, and contracts are accurate, complete, and integration-ready.
- Partner with Brand Partnerships and Client Services teams on cost benchmarking, budget allocation, project reforecasting, and revenue delivery tracking.
- Produce performance reports and dashboards (pipeline vs forecast, campaign profitability, pod-level P&Ls) using Looker Studio, HubSpot, and Google Sheets/Excel.
- Support Finance Operations on revenue recognition completeness, contract audits, invoicing accuracy, and monthly campaign reconciliations.
- Act as first point of contact for commercial queries from non-finance teams, translating pricing logic and margin expectations into actionable guidance.
- Test and maintain the HubSpot Waves integration, identifying system misalignments and process improvement opportunities.
What you will need:
- 2-4 years' experience in commercial finance, FP&A, revenue operations, or agency finance with strong analytical and financial modelling skills.
- Advanced Excel/Google Sheets capabilities - you can build complex models, use pivot tables, VLOOKUP/INDEX-MATCH, and create clear financial analysis.
- Exceptional attention to detail and data discipline - you spot errors before they become problems and take ownership of data accuracy.
- Commercial partnering skills - you’re comfortable working directly with Brand Partnerships, Client Services, and Operations teams.
- Experience with CRM systems (HubSpot, Salesforce) and/or project management platforms is highly desirable.
- Proactive, curious, and solutions-focused mindset - you thrive in fast-paced environments and enjoy building processes from scratch.
- Clear communicator who can translate complex financial concepts for non-finance audiences.
A few of our core benefits:
- Private Healthcare through Vitality.
- Wellbeing support through Vitality including EAP & Mental Health cover.
- 25 days of Annual Leave (+ Bank Holidays which can be flexed to your needs).
At Influencer, we’re committed to cultivating an environment that promotes diversity, equity and inclusion. We promote DEI in our workplace and are a global community who believe our unique qualities should be celebrated. We want everyone at Influencer to bring their authentic selves to work every day, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We are committed to embedding Diversity, Equity & Inclusion into everything we do at Influencer, making it part of our culture. All we ask is that you have a passion for Influencer Marketing and a desire to be a part of one of the fastest growing companies within this exciting industry.
Commercial Finance Analyst in London employer: Influencer
Contact Detail:
Influencer Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Finance Analyst in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Influencer. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research Influencer's recent campaigns and be ready to discuss how your skills can contribute to their success. Show them you're not just another candidate.
✨Tip Number 3
Practice your pitch! Be clear about what you bring to the table as a Commercial Finance Analyst. Highlight your analytical skills and how they can help shape pricing models and revenue forecasts.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Influencer team.
We think you need these skills to ace Commercial Finance Analyst in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Commercial Finance Analyst role. Highlight relevant experience in commercial finance, FP&A, or revenue operations, and don’t forget to showcase your analytical skills and financial modelling expertise!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about Influencer Marketing and how your skills align with our mission. Be sure to mention any experience with CRM systems like HubSpot or Salesforce.
Showcase Your Attention to Detail: We love candidates who can spot errors before they become problems! In your application, give examples of how you've maintained data accuracy in previous roles. This will show us you have the exceptional attention to detail we’re looking for.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Influencer
✨Know Your Numbers
As a Commercial Finance Analyst, you'll be expected to have a strong grasp of financial modelling and analytics. Brush up on your Excel skills, especially pivot tables and VLOOKUPs, and be ready to discuss how you've used these tools in past roles. Prepare examples of how your analytical skills have directly influenced pricing or revenue decisions.
✨Understand the Business
Familiarise yourself with Influencer's business model and the creator marketing landscape. Be prepared to discuss how commercial finance plays a role in shaping marketing strategies. Showing that you understand the intersection of finance, technology, and creative campaigns will set you apart from other candidates.
✨Prepare Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions about the role, team dynamics, and how success is measured. Asking about the integration of HubSpot and Waves or how the team collaborates with Brand Partnerships can demonstrate your proactive mindset and genuine interest in the position.
✨Showcase Your Communication Skills
As you'll be translating complex financial concepts for non-finance teams, practice explaining financial terms in simple language. During the interview, highlight instances where you've successfully communicated financial insights to stakeholders, showcasing your ability to bridge the gap between finance and other departments.