Regional Business Development Manager in City of London

Location: Field Based North, Midlands/Wales, South

Salary: Competitive

Hours: Standard Office Hours

Business Overview

With over 50 years of experience, ICE is the UK’s largest independent provider of cleaning equipment. We manage thousands of sites across the UK in a wide variety of sectors including retail, healthcare, warehousing, manufacturing, distribution, and education. As well as supplying and servicing traditional cleaning equipment, we also have over a decade of experience in robotic floor cleaning machines. We are committed to a greener future through our own ESG strategy and focus on offering products and services that support our customers' sustainability goals.

At ICE, we strive to encourage personal development and career progression, offering on-the-job training as well as support for professional qualifications for our employees. We are a fast-growing business and this position would suit someone who likes to hit the ground running and has a drive for success.

Role Overview

As Regional Business Development Manager, you will be responsible for driving growth within a defined region by identifying new business opportunities, expanding customer relationships, and promoting the company’s range of industrial cleaning solutions. The role requires a proactive, consultative sales approach, strong market awareness, and close collaboration with internal teams to ensure the seamless delivery of solutions that meet both operational and commercial objectives.

Key Responsibilities and Accountabilities

• Lead the development and execution of comprehensive sales strategies aligned with organisational goals.
• Proactively develop relationships with clients.
• Deliver on target performance on given sales budgets, driving revenue growth and market expansion.
• Foster a customer-centric approach, ensuring high levels of customer satisfaction and loyalty.
• Collaborate with marketing and product teams to align sales strategies with market trends.
• Monitor and analyse sales metrics to identify areas for improvement and optimisation.
• Establish and nurture relationships with allocated development accounts and key stakeholder relationships.
• Conduct demonstrations and trials on customer sites.
• Conduct site surveys.
• Provide regular reports and updates to the executive team on sales performance.
• Conduct thorough market analysis to identify new opportunities and trends.
• Provide insights on competitor activities and market dynamics.
• Develop and manage sales forecasting models to predict future sales performance.
• Identify and foster strategic partnerships that can contribute to revenue growth.
• Negotiate and finalise partnership agreements to create mutually beneficial relationships.
• Work closely with Service Delivery to address customer needs and concerns.
• Provide training and product development to customers and for strategic clients of ICE.
• Establish processes for obtaining customer feedback and addressing concerns promptly.
• Analyse and optimise the sales funnel to increase conversion rates at each stage.
• Implement strategies to shorten the sales cycle and improve efficiency.

Qualifications, Skills and Experience

• Proven experience in a Sales role at mid-tier level, selling to SMEs, owner operating cleaning companies, and national organisations.
• Track record of achieving and surpassing sales targets.
• Excellent communication and presentation skills for both internal and external stakeholders.
• Proven negotiation skills.
• Ability to think strategically and align sales strategies with overall business objectives.
• Customer-focused mindset.
• Strong analytical skills and a data-driven approach to decision-making.
• Capacity for innovative thinking to create new business win plans.
• Ability to collaborate across departments and work seamlessly with cross-functional teams.

To Apply

If you feel you are a suitable candidate and would like to work for Industrial Cleaning Equipment, please do not hesitate to apply.