At a Glance
- Tasks: Drive brand awareness and generate leads for innovative warehouse solutions.
- Company: Join a Gartner-recognised visionary in cloud-native warehouse management.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on regional growth and strategic initiatives.
- Why this job: Be part of a dynamic team shaping the future of supply chain and logistics.
- Qualifications: Experience in marketing or business development, with a passion for technology.
The predicted salary is between 60000 - 80000 £ per year.
Softeon, now part of IFS, is a Gartner-recognised Visionary and a leading provider of cloud-native Warehouse Management (WMS), Warehouse Execution (WES), and Distributed Order Management (DOM) solutions. Unlike other vendors, Softeon is exclusively focused on optimising warehouse operations, offering a single scalable WMS platform designed to support the full spectrum of distribution environments - from smaller fulfilment centres through to large, highly automated distribution operations. Following the 2025 acquisition by IFS, Softeon now combines deep warehouse execution expertise with IFS’s Industrial AI platform, creating a powerful solution that connects manufacturing, supply chain, and intelligent warehouse operations. Our customers include global organisations across third-party logistics (3PL), retail, healthcare, food & beverage, and manufacturing, many operating complex multi-site distribution networks. IFS Softeon continues to operate as a specialised organisation within IFS, delivering advanced warehouse solutions to companies regardless of their ERP platform.
The Role
IFS Softeon is seeking a Marketing & Business Development Manager to support the growth of our business across the EMEA region. This role is responsible for driving brand awareness, demand generation, and pipeline development in collaboration with the IFS Softeon EMEA sales team and the broader IFS Softeon marketing organisation. You will play a key role in identifying target accounts, generating qualified leads, coordinating events and campaigns, and ensuring IFS Softeon’s messaging is visible across the supply chain and logistics market. The role will work closely with the EMEA leadership team to support regional growth initiatives and strategic accounts. The role reports to the Vice President & Managing Director, EMEA, with close collaboration with IFS Softeon US global marketing director and IFS local marketing team.
What You Will Do
- Work closely with the EMEA sales team to generate pipeline and increase market awareness of Softeon solutions.
- Support lead generation and pipeline development.
EMEA Marketing & Biz Development Lead in London employer: Industrial and Financial Systems
Softeon, now part of IFS, is an exceptional employer that fosters a dynamic and innovative work culture, particularly for the EMEA Marketing & Biz Development Lead role. Employees benefit from a collaborative environment that encourages professional growth through continuous learning opportunities and exposure to cutting-edge technology in warehouse management solutions. With a focus on employee well-being and a commitment to diversity, Softeon offers a unique chance to contribute to impactful projects within a globally recognised organisation.
Contact Details:
Industrial and Financial Systems Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land EMEA Marketing & Biz Development Lead in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, webinars, or even local meetups. The more you engage with others, the better your chances of landing that dream job.
✨Show Off Your Skills
Don’t just talk about your experience; demonstrate it! Create a portfolio or case studies showcasing your past successes in marketing and business development. This will make you stand out to potential employers.
✨Leverage Social Media
Use platforms like LinkedIn to showcase your expertise and connect with industry leaders. Share relevant content, engage in discussions, and don’t hesitate to reach out to hiring managers directly!
✨Apply Through Our Website
When you find a role that excites you, apply through our website! It’s the best way to ensure your application gets noticed and shows your genuine interest in joining the Softeon team.
We think you need these skills to ace EMEA Marketing & Biz Development Lead in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Marketing & Biz Development Lead. Highlight relevant experience in demand generation and pipeline development, and don’t forget to showcase your understanding of warehouse management solutions!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about the role and how your skills align with our mission at Softeon. Be sure to mention any specific achievements that demonstrate your ability to drive brand awareness.
Showcase Your Knowledge:We love candidates who know their stuff! Research Softeon and the warehouse management industry, and weave that knowledge into your application. This shows us you’re genuinely interested and ready to hit the ground running.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at Softeon.
How to prepare for a job interview at Industrial and Financial Systems
✨Know Your Stuff
Make sure you understand Softeon's products and how they fit into the warehouse management landscape. Familiarise yourself with their cloud-native solutions and be ready to discuss how your experience aligns with their focus on optimising warehouse operations.
✨Showcase Your Marketing Skills
Prepare examples of successful marketing campaigns you've led, especially those that involved demand generation and pipeline development. Be specific about your role in these projects and the results achieved, as this will demonstrate your capability to drive brand awareness for Softeon.
✨Understand the EMEA Market
Research the EMEA region's logistics and supply chain trends. Being able to discuss regional challenges and opportunities will show that you're not just a fit for the role but also genuinely interested in contributing to Softeon's growth in this area.
✨Ask Insightful Questions
Prepare thoughtful questions about Softeon's future plans, especially regarding their integration with IFS and how they plan to enhance their market presence. This shows your enthusiasm for the role and helps you gauge if the company aligns with your career goals.