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- Tasks: Lead innovative CRM strategies for major clients in the automobile industry.
- Company: Dynamic agency focused on data-driven marketing and strategic excellence.
- Benefits: Hybrid work options, competitive salary, and opportunities for professional growth.
- Why this job: Shape the future of marketing while driving real business results.
- Qualifications: 3+ years as a Strategy Director with a proven track record in CRM.
- Other info: Join a diverse team committed to innovation and collaboration.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking an experienced and innovative Strategy Director to join our Strategy & Planning team. In this role, you will lead the strategic direction for one of our accounts in the automobile industry and help shape the future of our agency’s data-driven marketing and communications strategies. You’ll work closely with clients, senior teams, and internal departments to drive growth, deliver measurable business results, and set the standard for strategic excellence both internally and across the industry. We are open to candidates who are willing to work from either our London or Bristol office on a hybrid basis.
Key Responsibilities
- Lead strategy development for key CRM accounts, defining and implementing strategic directions that address client challenges and deliver tangible commercial value.
- Collaborate with the Global Head of Strategy & Planning to build, mentor, and retain a world-class team of strategists and planners.
- Refine and optimize the agency’s Strategy & Planning platform, creating an environment that allows the team to deliver at its full potential.
- Act entrepreneurially to drive EMEA growth by activating the agency proposition and productizing strategic offerings, particularly in data strategy.
- Champion the visibility and understanding of Strategy & Planning across the agency and wider industry, contributing your voice and expertise to thought leadership initiatives.
- Utilize data, customer insight, and cultural understanding to create strategies that deliver measurable impact across marketing funnels.
- Lead pitches, RFIs, and other business development opportunities to drive agency growth.
Skills, Knowledge and Expertise
- Minimum 3 years’ experience as a Strategy Director, agency-side, leading CRM strategy for large client accounts.
- Proven track record of delivering innovative, data-driven marketing strategies that generate tangible business results.
- Expertise in leveraging customer insight and data to inform creative, strategic, and communications planning.
- Strong ability to build and nurture senior client relationships, with a history of successful account growth.
- Exceptional team leadership and people management skills, fostering collaboration and development across teams.
- Talented front-of-room performer with excellent presentation and facilitation abilities.
- Entrepreneurial mindset with a track record of driving growth, including leading pitches and RFIs.
- Collaborative, agile, and hands-on approach, able to roll up your sleeves and lead by example.
- Strategic thinker with a passion for innovation, challenging the status quo, and continuously improving planning methodologies.
Equal Opportunities
Indicia is proud to be an equal opportunity employer and is committed to creating a diverse environment. We recruit, employ, develop, compensate, and promote regardless of race, religion, colour, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. Should you need any reasonable adjustments made to this application process, please don’t hesitate to let us know.
CRM Strategy Director (Mat cover 6-9 months) employer: Indicia Ltd
Contact Detail:
Indicia Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Strategy Director (Mat cover 6-9 months)
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Show Off Your Skills
When you get the chance to meet potential employers, make sure to showcase your expertise. Bring examples of your past work, especially those data-driven strategies that have made a real impact. We want to see how you can bring value to the table!
✨Ace the Interview
Prepare for your interviews by researching the company and understanding their CRM needs. Practice common interview questions and think about how your experience aligns with their goals. We’re all about making a great impression, so show them you’re the right fit!
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make it happen!
We think you need these skills to ace CRM Strategy Director (Mat cover 6-9 months)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of CRM Strategy Director. Highlight your experience in leading CRM strategies and any data-driven marketing successes you've had. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills align with our needs. Be sure to mention your experience in the automobile industry if applicable, as it’ll make you stand out.
Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your ability to drive growth and deliver results. Numbers speak volumes, so include metrics where possible to show the impact of your work.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss any important updates from our team!
How to prepare for a job interview at Indicia Ltd
✨Know Your CRM Inside Out
Before the interview, make sure you’re well-versed in the latest trends and technologies in CRM strategy. Brush up on data-driven marketing techniques and be ready to discuss how you've successfully implemented these strategies in past roles.
✨Showcase Your Leadership Skills
As a Strategy Director, you'll need to demonstrate your ability to lead and mentor teams. Prepare examples of how you've built strong teams and fostered collaboration in previous positions. Highlight any successful projects where your leadership made a difference.
✨Prepare for Scenario-Based Questions
Expect to face scenario-based questions that assess your problem-solving skills. Think about challenges you've encountered in CRM strategy and how you overcame them. Be ready to explain your thought process and the impact of your decisions.
✨Engage with Data and Insights
Since this role heavily relies on data, come prepared with examples of how you've used customer insights to drive marketing strategies. Discuss specific metrics or results that showcase your ability to deliver measurable business outcomes.
