Overview
As Paid Media Manager, you drive growth by managing paid media campaigns across multiple markets from a remote base. You own paid search strategy and help expand to emerging channels, blending strategy with hands-on execution. You’ll partner with local teams, translate data into actionable insights, and report impact to stakeholders. This role emphasizes data-driven optimization, automation, and cross-functional collaboration to scale customer acquisition in an international context. A chance to shape paid media strategy within a fast-evolving, AI-enabled landscape.
Responsibilities
- Develop, execute, optimise and report on paid media campaigns across multiple markets
- Own paid search strategy and performance for your markets to drive customer acquisition and growth
- Collaborate with local marketing teams to align channel strategies with growth objectives
- Analyse campaign and business performance, translating data into actionable insights
- Lead campaign measurement, tracking and reporting for visibility of performance and opportunities
- Drive continuous optimisation through audience targeting, bidding, budget management and testing
- Design and evaluate testing programmes, including incrementality testing with data teams
- Build relationships with internal stakeholders, agencies and platform partners
- Leverage automation, AI tools and scalable processes to improve campaign effectiveness
- Stay ahead of industry trends and emerging paid media opportunities
Key requirements
- Proven experience as a Paid Media Manager, PPC Manager or similar role
- Deep expertise in Google Ads and strong SEM/PPC knowledge
- Experience managing large, complex accounts and delivering growth targets
- Strong analytical skills with Google Analytics 4 and Excel
- Experience using automation, scripts, AI tools or AI agents
- Excellent stakeholder management and communication skills
- Strong project management and organisational abilities
- Commercial mindset with collaborative approach and attention to detail
- Stakeholder management
- Communication
- Collaboration
- Google Ads (SEM)
- Google Analytics 4
- Excel
Paid Media Manager in Bristol employer: Independent Vetcare Limited
IVC Evidensia is an exceptional employer that prioritises the well-being and professional growth of its employees, offering a supportive work culture in Keynsham, Bristol. With a commitment to work-life balance, generous annual leave, and initiatives focused on employee wellbeing, we empower our team members to thrive while making a meaningful impact on animal health. Join us to be part of a diverse and inclusive environment where your contributions are valued and you can develop your skills in a dynamic global business services setting.
Contact Details:
Independent Vetcare Limited Recruitment Team
