At a Glance
- Tasks: Lead lifecycle communications strategy to enhance worker engagement and experience.
- Company: Join Indeed Flex, a tech-first staffing platform revolutionising flexible work.
- Benefits: Competitive salary, performance bonus, 25 days holiday, and free lunch in the office.
- Other info: Dynamic startup environment with opportunities for creativity and innovation.
- Why this job: Make a real impact on how people find flexible work and drive growth.
- Qualifications: Experience in lifecycle marketing and strong analytical skills required.
The predicted salary is between 63000 - 77000 £ per year.
- B2C Lifecycle Communications Manager (CRM)
- London, England, United Kingdom
We are Indeed Flex. We Help People Get Jobs. Right now, we’re hiring!
We are a tech-first staffing platform that gives workers the freedom to choose their own shifts and businesses the power to hire with a click.
We are removing the friction from the traditional agency model and replacing it with speed, transparency, and choice.
We operate with the agility and energy of a high-growth scale-up, but we are backed by the stability and resources of
- Indeed
- the world’s #1 job site. This gives us a unique advantage: the freedom to innovate at speed, with the muscle to dominate the market.
This is a 12-month fixed-term contract. The role is based in the office, with the option to work from home on Thursdays.
We are based literally a 30-second stroll from Farringdon station.
The Role
Indeed Flex is transforming how people find and access flexible work.
The Worker Growth team uses consumer insight, creativity and lifecycle communications to help workers overcome barriers, find opportunities and stay engaged with the platform.
We are looking for a B2C Lifecycle Communications Manager who is passionate about consumer products and understands how powerful communications can influence behaviour and drive growth.
This is not a campaign setup or stakeholder request fulfilment role.
You will proactively stay close to worker behaviour, pain points and marketplace demand, using these insights to shape the lifecycle communications strategy across the UK and US.
You will combine data, creativity and strong consumer judgement to develop compelling content, test new approaches and identify where communications can remove friction, improve conversion and strengthen the worker experience.
- What you’ll be doing
- Own and continuously evolve the end-to-end worker lifecycle communications strategy across the UK and US, covering onboarding, activation, education, retention and re‑engagement.
- Stay close to worker behaviour, pain points and marketplace demand to proactively identify where communications can remove friction, influence behaviour and improve the worker experience.
- Map and optimise lifecycle journeys to improve funnel conversion, worker enablement and long‑term engagement.
- Develop compelling, audience‑relevant content across email, SMS, push notifications and in‑app communications, including ownership of a regular worker newsletter.
- Build and manage automated lifecycle journeys, ensuring communications are timely, coordinated and relevant to each stage of the worker experience.
- Use data and performance insights to prioritise opportunities, measure impact and inform decisions.
- Design and run experiments across messaging, creative, audience, channel, timing and frequency, applying learnings to improve performance.
- Own the worker communications calendar and establish clear principles for targeting, frequency, channel selection, quality and prioritisation.
- What you'll need
- Strong experience in lifecycle marketing, customer engagement, CRM or consumer communications, ideally within a digital consumer product or marketplace.
- A strong understanding of customer behaviour, lifecycle journeys and how communications can influence conversion, engagement and retention.
- Proven experience creating effective content and campaigns across channels such as email, SMS, push notifications and in‑app messaging.
- A track record of delivering measurable business results through experimentation, including journey optimisation, A/B testing and performance analysis.
- Strong analytical skills, with experience using customer data, segmentation and behavioural insights to identify opportunities and make decisions.
- Hands‑on experience with Braze or a similar CRM, marketing automation or customer engagement platform.
- Proven experience using AI tools such as Cursor, Claude and Chat GPT to create content, analyse customer insights, prototype new ideas, build lightweight solutions and improve the speed and quality of execution.
- Highly proactive and self‑starting, with the curiosity and ownership to identify worker pain points, generate ideas and move work forward without waiting for a brief.
- Strong creative and editorial judgement, with the ability to develop clear, engaging and audience‑relevant messaging.
- Comfortable prioritising and delivering multiple initiatives in a fast‑paced, startup environment where priorities can change quickly.
- What you’ll get
- Performance bonus
- 25 days holiday + Duvet days (½ day off every quarter)
- Free lunch in office
- Cycle to work scheme
- Pension
- Private Medical Healthcare
- Discounted gym membership
- Day off on your birthday
- Perkbox - discounts and goodies on some of your favourite brands
About Us
We’re helping people get jobs by modernising the world of temporary work.
At Indeed Flex, we provide our community of "Flexers" with total control, choice, and ownership over how they work.
Through our evolving technology, we’re putting the power of work in the palm of people's hands—connecting businesses with skilled, vetted talent and giving job seekers the fastest way to find shifts that fit their lifestyles.
This platform helps businesses scale their workforce efficiently during busy periods without long‑term commitment or administrative hassle.
Whether it’s hospitality, retail, or warehousing, we’re building a more flexible, efficient, and empowered labour market for everyone.
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B2C Lifecycle Communications Manager employer: Indeed Flex
Indeed Flex is an exceptional employer that champions innovation and flexibility, providing a vibrant work culture where employees can thrive. With a prime location just steps from Farringdon station, we offer competitive salaries, generous benefits including private healthcare and performance bonuses, and a commitment to employee growth through continuous learning and development opportunities. Join us in revolutionising the staffing industry while enjoying a supportive environment that values your contributions and well-being.
StudySmarter Expert Advice🤫
We think this is how you could land B2C Lifecycle Communications Manager
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace B2C Lifecycle Communications Manager
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Indeed Flex from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Indeed Flex specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Indeed Flex
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Indeed Flex, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Indeed Flex you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Indeed Flex that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Indeed Flex, so think on your feet and don't hesitate to showcase your creativity!
