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- Tasks: Support clients with Google Marketing Platform and lead their digital transformation journey.
- Company: Join Incubeta, a leader in ad technology and digital marketing.
- Benefits: Full-time role with competitive salary and opportunities for professional growth.
- Why this job: Be at the forefront of search ad tech innovations and make a real impact.
- Qualifications: 5+ years of PPC experience and a passion for digital marketing.
- Other info: Dynamic team environment with opportunities to lead training and client workshops.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We partner with our clients by providing them with ad technology, training and strategic insight to transform their business. Day-to-day you will focus on developing & supporting our Google Marketing Platform clients who license Search Ads 360. You will leverage your PPC hands‑on expertise, passion and experience by being the go‑to person to educate, advise and guide your clients along their digital transformation. This will be a diverse role as you will have the opportunity to work with a wide range of clients from in‑house advertisers to agencies, across various industries, who will vary in their requirements and level of digital maturity.
You will be involved during the sales process with new prospects, and be expected to project manage their successful onboarding! You will contribute to training material, assist in building new processes and inform the strategy behind the services we look to deliver! You will be at the forefront of new innovations in search ad tech – helping to build propositions that delight our clients.
Key Outcomes- Deliver GMP platform & paid search support and digital maturity recommendations across a portfolio of in‑house client teams & agencies.
- Providing reactive email + phone technical and troubleshooting support to queries relating to SA360.
- Providing best‑in‑class strategic recommendations for clients seeking broader paid search support.
- Raising support tickets with Google on client behalf & further escalation where required.
- Providing regular proactive platform and industry updates & recommendations to clients in monthly meeting format.
- Creation & ownership of technical and strategic platform roadmaps for clients.
- Providing ad‑hoc sessions & workshops relating to clients on request/where sold in on a range of topics & formats.
- Act as an expert adviser across the wider business with demonstrable knowledge of PPC and Google Marketing Platform best practice.
- Deliver internal SA360 training/upskill sessions (and maintenance of materials).
- Provide internal support to the media activation teams across their portfolio of actively managed search accounts.
- Host internal SA360 drop‑in and feature overview sessions.
- Provide proactive updates on Slack of any key feature updates.
- Provide strategic & technical guidance to internal teams across some of their larger clients.
- Ensure clients view Incubeta as a leading digital marketing partner.
- Client satisfaction remains high, as measured through scorecards & surveys.
- Understand challenges and spot opportunities for Incubeta solutions.
- Hold workshops, training, regular ad‑hoc support via retained hours.
- Inform & inspire in digital maturity – educating in advanced bidding & tech adoption.
- Ensure Google view Incubeta as a leading Google marketing sales partner.
- Maintain relationships with our key partner contacts at Google.
- Regular attendance in Google‑hosted webinars, office hours & events.
- Seek opportunities for new initiatives/betas/pilots and funded projects where possible.
- Supporting the creation and delivery of both internal & external platform training.
- Work with the wider business to ensure clients receive a professional service.
- Lead & develop client accounts through upselling and cross‑selling.
- Support and advise the sales team with new prospects.
- Help build the brand through blogs, case studies, award entries and other collateral.
- Build and collaborate on new solutions & services in Search Ad Tech that delight our clients.
- Identify opportunities to up‑sell our suite of proprietary “Seamless” solutions.
- Collaborate on internal and external AI‑based solutions that support our growing capability within this space.
About You
You will have in‑depth knowledge of paid search execution & hands‑on optimisation through Search Ads 360 and the wider GMP. You will have 5+ years PPC experience, across a range of verticals. You will be passionate about search ad technology and how it can shape digital marketing efforts. You’ll be focused on technical detail, and have a passion for problem solving. You get excited seeing your recommendations come to light. You love learning new skills & sharing knowledge with others. You are proactive in providing more insight into industry updates internally and externally. You have experience running impactful training programmes. You excel at sustaining strong client relationships, and have strong, confident communication skills. You can work independently, and successfully prioritise your work based on organisational & team needs. You can take projects from ideation to execution to satisfaction autonomously.
UK - Paid Search Consultant employer: Incubeta
Contact Detail:
Incubeta Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK - Paid Search Consultant
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more you engage, the better your chances of landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your PPC successes and how you've helped clients achieve their goals. This will make you stand out when chatting with hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their digital marketing strategies and be ready to discuss how you can contribute to their success. Knowledge is power!
✨Tip Number 4
Don't forget to apply through our website! We love seeing passionate candidates who are eager to join our team. Plus, it makes it easier for us to keep track of your application.
We think you need these skills to ace UK - Paid Search Consultant
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Paid Search Consultant role. Highlight your PPC experience and any specific projects you've worked on that relate to Search Ads 360. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for search ad technology and how you can contribute to our clients' digital transformation. Be sure to mention any relevant training programmes you've run or innovative solutions you've implemented.
Showcase Your Problem-Solving Skills: In your application, don't forget to highlight your problem-solving abilities. Share examples of how you've tackled challenges in past roles, especially those related to PPC and client management. We love seeing candidates who can think on their feet!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It helps us keep track of applications and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Incubeta
✨Know Your PPC Stuff
Make sure you brush up on your paid search knowledge, especially around Search Ads 360 and the Google Marketing Platform. Be ready to discuss your hands-on experience and how you've optimised campaigns in the past. This role is all about being the go-to expert, so show them you know your stuff!
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've tackled challenges in previous roles. Whether it’s troubleshooting a technical issue or coming up with strategic recommendations for clients, having specific stories ready will demonstrate your ability to think on your feet and provide value.
✨Engage with Their Vision
Familiarise yourself with Incubeta's approach to digital transformation and client relationships. During the interview, express your enthusiasm for their mission and how you can contribute to their goals. This shows that you're not just looking for any job, but that you're genuinely interested in being part of their team.
✨Prepare for Client Scenarios
Since this role involves a lot of client interaction, think about how you would handle various client situations. Prepare to discuss how you would educate clients on digital maturity or lead training sessions. Being able to articulate your approach to client management will set you apart.
