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For Companies At a Glance
- Tasks: Lead the UK marketing function and develop a multi-channel strategy for brand growth.
- Company: Join a dynamic team at Incubeta, a leader in innovative marketing solutions.
- Benefits: Competitive salary, leadership opportunities, and a chance to shape the brand's future.
- Why this job: Make a significant impact on marketing strategy and drive business success.
- Qualifications: Proven experience in agency marketing and strong leadership skills.
- Other info: Fast-paced environment with opportunities for professional growth and collaboration.
The predicted salary is between 43200 - 72000 £ per year.
About the role
We’re looking for a commercially minded and strategically driven Head of Marketing to lead our UK marketing function. This is a high-impact leadership role, sitting at the heart of our growth engine, with responsibility for shaping our brand, generating demand, and enabling our sales and client teams to win and retain business.
Reporting directly to the Chief Revenue Officer, you’ll own the marketing strategy, budget and performance across all channels, while leading and developing a talented marketing team. You’ll also work closely with our global marketing colleagues to ensure Incubeta’s brand and positioning are consistent, compelling and competitive worldwide.
This role is ideal for an experienced agency marketer who thrives in fast-moving, commercially focused environments and wants to make a visible impact at senior level.
What you’ll be responsible for:
- Marketing strategy & growth
- Develop and deliver a multi‑channel marketing strategy that builds brand awareness, drives lead generation and supports client growth.
- Define clear positioning, messaging and target audiences across Incubeta’s service portfolio.
- Stay ahead of industry trends and ensure our marketing approach remains innovative and differentiated.
- Commercial ownership & performance
- Take full ownership of the marketing budget, ensuring spend is focused on high-impact, high‑ROI activity.
- Track, analyse and report on performance across all campaigns and channels.
- Use data and insight to continuously optimise activity.
UK - Head of Marketing (12-month FTC) employer: Incubeta
Contact Detail:
Incubeta Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK - Head of Marketing (12-month FTC)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and strategies. This is your chance to showcase your creativity and strategic thinking, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and think about how you can contribute to their growth. Bring fresh ideas to the table – they’ll love your proactive approach!
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals who can drive our marketing efforts. Make sure your application reflects your passion for the role and how you can make a difference at StudySmarter.
We think you need these skills to ace UK - Head of Marketing (12-month FTC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Head of Marketing. Highlight your experience in developing marketing strategies and leading teams, as well as any relevant achievements that showcase your ability to drive growth.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share your passion for marketing and how your skills align with our goals at StudySmarter.
Showcase Your Data Skills: Since this role involves tracking and analysing performance, make sure to mention your experience with data-driven marketing. Talk about how you've used insights to optimise campaigns in the past.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Incubeta
✨Know Your Marketing Strategy
Before the interview, make sure you have a solid understanding of the company's current marketing strategy. Be prepared to discuss how you would enhance brand awareness and drive lead generation. This shows that you're not just interested in the role, but also in how you can contribute to their growth.
✨Showcase Your Leadership Skills
As a Head of Marketing, you'll be leading a team. Think of examples from your past where you've successfully managed a team or project. Highlight your ability to inspire and develop talent, as well as how you’ve navigated challenges in fast-paced environments.
✨Be Data-Driven
Since the role involves tracking and analysing performance, come prepared with examples of how you've used data to inform your marketing decisions. Discuss specific metrics you've improved and how you optimised campaigns based on insights. This will demonstrate your analytical mindset.
✨Stay Ahead of Trends
Research the latest trends in marketing and be ready to discuss how they could apply to the company. Showing that you’re proactive about industry developments will highlight your strategic thinking and commitment to keeping the brand competitive.
